Agency Launch: Recent Episodes

Matt Dietz

A look into the life of the owner of an insurance agency.

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Maximizing Your Agency's Potential: The Power of Willingness and CapabilityIn this episode, host Matt Diet delves into the crucial aspects of running a successful insurance agency, including staffing, sales, marketing, and retention. Matt shares his excitement about launching his first physical product, a training deck of cards, which encapsulates his entire course. He emphasizes the importance of willingness and capability in achieving success, illustrated by a story of an agent who successfully leveraged mortgage broker connections. Matt advises listeners to challenge themselves to reach their full potential and not shy away from asking for business. He concludes with a motivational call to action for agency professionals to maximize their capabilities and continually ask for opportunities.00:00 Introduction to Agency Launch00:17 Exciting New Product Launch01:19 Coaching Session Insights07:52 The Power of Asking09:22 Maximizing Your Capabilities10:58 Conclusion and Final Thoughts

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Building Habits for High-Performing Insurance AgenciesMatt Deon discusses the importance of developing effective habits within an insurance agency. He emphasizes the need for habitual actions in sales, quoting, and customer service, especially for new staff. Matt highlights specific habits such as including life insurance quotes with every quote, setting measurable daily quote goals, avoiding emailing quotes without client interaction, and leading customer service with a 'yes' mentality. He also announces the launch of his first physical product, initially available to his texting community.00:00 Introduction to Agency Launch00:25 Exciting New Product Launch01:00 The Importance of Habits in Your Agency01:52 Setting Expectations for New Staff03:20 Essential Habits for Producers06:59 Best Practices for Customer Service Representatives09:51 Cross-Selling Strategies12:18 Enforcing Expectations and Building a High-Performing Team13:29 Conclusion and Contact Information

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Maximizing Your Insurance Agency Success: The Power of Referrals and Building a PipelineIn this episode of Agency and Launch, Matt Dietz shares detailed insights on running a successful insurance agency, focusing on the importance of sales closing ratios, marketing types, and the crucial role of referrals. Matt emphasizes that building a strong referral network can significantly increase closing ratios and reduce future workload. He advises new agents to balance creating immediate sales opportunities with building long-term relationships and improving online reviews to attract potential clients. By consistently meeting people and proving value, agents can transform their business environment into one where clients seek them out. Don't miss out on exclusive resources and direct access to Matt by joining his texting community.00:00 Introduction to Agency Launch00:24 Exclusive Texting Community00:45 Sales Closing Ratios and Marketing01:23 The Power of Referrals01:54 Creating Sales Opportunities03:54 Building a Referral Network05:40 Importance of Google Reviews06:22 Simultaneous Strategies for Success07:42 Conclusion and Contact Information

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Building a Pipeline for Success in Your Insurance AgencyIn this episode of Agency Launch, Matt Dietz dives into the essential strategies for building a robust pipeline in your insurance agency. He shares insights from a recent conversation with a successful agent eager to streamline lead generation. Matt discusses the two primary methods for acquiring prospects: buying leads or actively seeking them out, emphasizing the balance between time and money in this process. He explores various lead generation tactics, including live transfers, postcards, and social media advertising, while providing practical advice on measuring success and managing expectations. Additionally, Matt encourages listeners to consider innovative approaches, such as hiring marketers to build relationships with mortgage brokers, highlighting the importance of proactive outreach. This episode is packed with actionable tips for agency owners looking to enhance their lead generation efforts and ultimately drive growth.

00:00 Introduction to Building a Pipeline

00:30 The Agent's Dilemma: Buying vs. Seeking Leads

02:15 Understanding Live Transfers and Their Cost

03:45 The Role of Postcards in Lead Generation

06:00 Exploring Social Media Advertising

09:30 Hiring Marketers for Strategic Outreach

12:15 The Importance of Proactive Networking

16:00 Final Thoughts and Resources for Agency Owners

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Navigating Commission Splits and Contracts in Your Insurance AgencyIn this episode of Agency Launch, Matt Dietz discusses the complexities of running an insurance agency with a focus on staffing, marketing, sales, and retention. He shares a detailed account of a recent conversation with an agent dealing with a commission split misunderstanding due to a handshake agreement. Matt emphasizes the importance of having detailed written contracts to avoid such issues and provides practical advice on how to structure these agreements. Additionally, he stresses the value of setting clear terms and conditions to ensure fairness and clarity in business operations. Matt also promotes a valuable resource he offers, encouraging listeners to contact him for additional support.00:00 Introduction to Agency Launch00:18 Exclusive Resources for Agents00:39 A Real-Life Agent Dilemma02:45 The Importance of Written Agreements04:37 Another Case Study: Premium Goals and Rewrites07:34 Final Thoughts and Contact Information

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Building a Tech-Forward Insurance Agency with Mandy Reed

In this episode, Matt Dietz welcomes Mandy Reed, founder of We Build Stacks, to discuss the critical role of technology in modern insurance agencies. With over 20 years of experience in the insurance and fintech industries, Mandy shares her journey from being a captive agent to establishing a tech-focused company dedicated to helping agencies streamline their operations. They explore the essential tech stack for new agents, the importance of owning data, and how to effectively transition legacy agencies into the digital age. Mandy emphasizes the need for strategic decision-making when it comes to technology adoption, while also cautioning against the pitfalls of relying too heavily on tech solutions. This episode is packed with insights and practical advice for agency owners looking to enhance their efficiency and embrace the future of insurance.

00:00 This is the show where I talk about what it's like to run an insurance agency

01:28 Mandy Reed is the founder of We Build Stacks

01:44 You've been in the insurance industry and then in fintech before

05:17 We build stacks to help insurance agents design workflows for agents

07:05 Single agency owners need us most if they are looking at their strategy

09:42 M.J.: I would first start with asking what agency management system is

12:30 Everyone needs a CRM, an ams, a good phone system

15:38 Adapt API is a must for independent agents who don't have downloads

17:49 If you want to sell your agency and you still have file cabinets, start there

20:59 A lot of agents look at tech and they have the shiny object syndrome

22:44 I think some agents lean on tech too hard when it comes to tech

28:46 Manny, thank you so much for coming on and sharing tipsShow notes created by https://headliner.app

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Building a Winning Culture in Insurance with Matt WolkIn this episode, Matt sits down with Matt Wolk, a five-time District Manager of the Year for Farmers Insurance, to discuss the intricacies of building a successful agency culture amidst challenges. Matt shares his journey from growing up in a family of insurance professionals to becoming a district manager himself. They dive deep into the importance of work ethic, the significance of asking for the sale, and the role of abundance in driving success. The conversation touches on the evolving landscape of insurance, including the introduction of new products and the necessity of adapting to change. Matt emphasizes the value of face-to-face interactions in building relationships and retaining clients, while also exploring strategies for onboarding new agents effectively. This insightful dialogue offers practical advice for agency owners looking to enhance their operations and foster a thriving team culture.00:00 Introduction and Guest Background00:50 Growing Up in the Insurance Industry02:30 Transitioning to District Manager04:15 The Importance of Asking for the Sale07:00 Building a Strong Agency Culture10:45 Navigating Adversity in the Insurance Landscape15:20 Strategies for Onboarding New Agents20:10 The Role of Face-to-Face Interactions25:30 Adapting to New Products and Market Changes30:00 Concluding Thoughts and Future Opportunities

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Innovative Tech Strategies for Insurance Agents with Mariah GatesIn this episode, Matt welcomes Mariah Gates, founder and CEO of Accelerated Automation, to discuss innovative strategies for leveraging technology in insurance agencies. Mariah shares her experiences and insights on implementing tech solutions, addressing common challenges such as 'shiny object syndrome' and the importance of procedures and processes in driving efficiency. Both Matt and Mariah emphasize the significance of leadership, accountability, and maintaining a forward-looking approach to ensure business growth and efficiency. The conversation also explores practical tips for managing tech stacks, building a strong team, and maintaining a client-centric approach in a rapidly evolving industry.00:00 Introduction and Greetings00:50 Discussing Technology in Insurance02:42 Challenges in Tech Adoption04:40 Importance of Procedures and Processes09:29 Efficient Use of Time and Resources11:10 Implementing Technology and Training15:58 Building a Self-Sufficient Team26:38 Leadership and Culture in Agencies30:22 Delegation and Trust in Your Team30:43 The Journey of Leadership in Small Business31:25 The Importance of Delegation for Growth32:10 Training Clients and Team for Efficiency38:31 The Value of Business Coaching and Accountability40:27 Simplifying Your Tech Stack45:44 Adapting to Digital Transformation50:02 Experimenting with Business Processes54:47 Concluding Thoughts and Appreciation

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Dealing with a Difficult Customer and Unexpected Billing IssuesIn this episode, Matt shares his recent experience with a challenging customer who had an issue with unexpected billing after canceling his auto policy. He details the interactions, the company's billing error, and how he and his team handled the situation professionally. Matt emphasizes the importance of taking a breath before responding to heated emails and gathering indisputable facts to address client complaints effectively. He also promotes his podcast and training program for insurance agencies.00:00 Introduction and Today's Topic00:21 The Difficult Client's Background01:27 Billing Issue and Client's Reaction04:38 Handling the Situation Professionally07:29 Final Thoughts and Recommendations08:33 Conclusion and Contact Information

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Selling Life Insurance: The Psychology Behind the Sale with Matt from Agency LaunchIn this episode, Matt explores the fascinating psychology of decision-making, inspired by Dan Ariely's book 'Predictably Irrational.' Using relatable examples like comparing pen and couch shopping, Matt dives into the intricacies of persuading clients to buy life insurance. He shares practical strategies to add life insurance quotes seamlessly into household premium discussions, emphasizing the importance of starting the conversation and becoming the authority figure. Matt also includes some tips to boost sales by making life insurance seem like a no-brainer addition. Lastly, he promotes his availability on various social media platforms and offers free resources to help insurance agents improve their sales techniques.00:00 Introduction and Purpose00:10 Understanding Consumer Psychology00:51 The Psychology Behind Pricing01:19 Real-Life Pricing Scenarios02:54 Applying Psychology to Insurance Sales04:35 Creating Opportunities for Life Insurance Sales05:45 Practical Tips for Selling More Life Insurance06:40 Conclusion and Contact Information

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Unlocking Insurance Discounts: The Power of Safe Driving AppsIn this episode, Matt shares a simple yet effective strategy to help close more business in the insurance industry. He discusses the surprising resistance to safe driving apps that offer discounts, despite the fact that modern technology tracks us anyway. Matt highlights the benefits of using these apps, including his own experience saving 18% on auto insurance. He also emphasizes the importance of collaborating with clients on deductible choices and explains how bundling discounts can make insurance prices more attractive. By showing the best possible price and letting clients know their decisions impact costs, Matt provides a psychological edge in negotiations. Tune in to learn how to use every tool in your insurance toolkit to secure the best deals for your clients.00:00 Introduction and Overview00:12 The Safe Driving App: Benefits and Challenges01:35 Optimizing Insurance with Deductibles02:08 Engaging Clients in the Sales Process02:47 Maximizing Discounts for Clients03:43 Presenting the Best Price to Clients05:43 Psychological Tweaks in Sales Pitch06:27 Conclusion and Contact Information

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Riding the Waves of Change: Navigating Agency Transitions and Client Challenges

In this episode of Agency Launch, Matt Dietz shares his recent experiences as he navigates the challenges of running an insurance agency amidst a transition period. After losing a producer, Matt finds himself stepping back into production while managing 4,000 policies alongside his team member Meg. He discusses the initial adjustment, the quiet yet productive atmosphere in the office, and the excitement of pursuing new business opportunities.

Matt recounts the story of a complex policy he fought hard to secure for a client purchasing a vacation home, illustrating the hurdles he faced with multiple carriers and the importance of persistence in the insurance industry. He emphasizes the significance of building strong relationships with clients and underwriters, sharing valuable insights on how to effectively communicate and advocate for clients’ needs.

As he tackles the reality of upcoming non-renewals for 40 homeowners policies, Matt offers practical strategies for managing client communications and the importance of getting ahead of the situation. His upbeat attitude and commitment to client service shine through as he reassures listeners that there is plenty of business to pursue, and he invites them to connect for support and coaching opportunities.

Join Matt as he provides a candid glimpse into the daily life of an insurance agency owner, filled with ups, downs, and everything in between. Don’t forget to text “free” to 208-213-8809 for access to a treasure trove of resources aimed at helping you grow your agency.

00:00 Matt Dietz talks about what it's like running an insurance agency

00:57 My agency is going through a transition. I lost a producer recently

02:57 A quick story about a policy that was a real pain to write

07:23 Nothing is easy right now for me with my commercial accounts

08:37 40 homeowners policies that are going to non renew this year for me

11:14 You can connect with Matt via text. 208-213-8809

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Unlocking Savings: Revamping Homeowners Insurance with Auto PoliciesIn this episode of Agency Launch, Matt discusses a new strategy his insurance agency is using to boost auto insurance sales by leveraging competitive rates and bundling discounts. He explains the detailed process of reaching out to clients who only have home insurance policies, showing them potential savings by adding auto insurance and increasing deductibles. Matt shares his multi-touch approach, emphasizing persistence and personalized communication using various channels, including video emails, to increase client engagement. This method aims to make substantial savings on homeowners policies, enhance client relationships, and improve retention. He also highlights the importance of continual follow-up in sales and offers free resources for agency owners.00:00 Introduction and Overview00:09 Current Market Conditions00:25 Strategy for Auto Insurance00:59 Detailed Discount Calculation01:52 Client Communication Tactics03:47 Building a Client List04:33 Challenges and Adjustments06:49 Importance of Persistence08:56 Final Thoughts and Encouragement09:06 Conclusion and Contact Information

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In this informative episode of Agency Launch, Matt Dietz shares his journey of pursuing a high-end hair salon as a new commercial client. He recounts the lengthy process of securing an appointment with salon owner Dre Hammer, emphasizing the importance of patience and maintaining a large pipeline in the insurance industry.

Matt dives into the details of his initial meeting with the salon's husband, uncovering their current insurance situation and the potential for savings. He discusses the critical coverages he recommends, including Employee Practices Liability Insurance (EPLI) and tenants improvements and betterments, while analyzing their current policies and premiums.

As he navigates the quoting process, Matt candidly reveals the challenges he faces with underwriters, expressing his desire for better communication and collaboration. He highlights the disconnect between agents and underwriters and the need for a supportive culture within underwriting teams.

Throughout the episode, Matt provides valuable insights into the intricacies of commercial insurance, pricing strategies, and the importance of building strong relationships with clients and underwriters alike. His passion for securing the account shines through as he outlines his plans to win the business.

For listeners eager to enhance their insurance knowledge and client engagement strategies, this episode is a must-listen. Don't forget to text "free" to 208-213-8809 for access to a wealth of resources designed to elevate your agency's success.

00:00 - I'm trying to win a commercial deal with a high end hair salon

05:12 - I'm looking for work comp insurance for a client. I'm tired of my underwriters not wanting business

08:29 - There's a chasm between some underwriters and their agents

09:59 - Matt: I really want my underwriters to be on our side

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In this compelling episode of Agency Launch, Matt Dietz opens up about his unique one-on-one coaching program designed to transform insurance agents at every stage of their careers. Matt shares his experiences coaching agents from various backgrounds, highlighting the personalized approach that adapts to each agent's specific needs and challenges.

Matt discusses the importance of accountability and commitment in his coaching program, emphasizing how agents who are willing to face their fears and make necessary changes see significant improvements in their business. He recounts success stories, including a new agent who skyrocketed from $13,000 to $130,000 in commissions, and another who doubled production within the first month of coaching.

Throughout the episode, Matt stresses the necessity of doing the work and overcoming mental blocks that may hinder progress. He provides insights into how his coaching helps agents identify and navigate their blind spots, ultimately leading to increased productivity and success.

For agents eager to elevate their careers, Matt invites listeners to book a call through agencylaunch.net to explore if his coaching is the right fit. He seeks motivated, coachable, and goal-oriented individuals ready to break through barriers and achieve their next level of success.

Text "free" to 208-213-8809 to join Matt's texting community and receive valuable resources, including industry insights and tools to enhance your marketing and sales strategies.

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In this engaging episode of Agency Launch, Matt Dietz sits down with Keith Collins II to explore the journey and insights of becoming a district manager (DM) in the insurance industry. Keith shares his path from a small-town beginning in Stillwater, New York, to his current role as a DM, highlighting the pivotal moments and mentors that shaped his career.

Keith discusses the influence of exceptional leaders like Matt Wolk and Mark Lee, who instilled in him the importance of high expectations and people-centric leadership. He emphasizes the value of networking and creating a supportive infrastructure for agents, aiming to transform the "business in a box" approach into a structured and personalized system.

The conversation delves into the significance of setting high standards, the art of collaboration within a district, and the transition from being an agent to an agency owner. Keith offers practical advice on lead generation, staffing, and the evolving role of CSRs, highlighting the necessity of adapting to industry changes and fostering a culture of continuous improvement.

For insurance professionals seeking to enhance their agency operations and leadership skills, this episode provides valuable insights into building successful teams, setting achievable goals, and navigating the challenges of the insurance landscape. Keith's experiences and strategies offer a roadmap for aspiring district managers and agency owners alike.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this insightful episode of Agency Launch, Matt Dietz delves into the power of asking and the art of persistence in sales. Drawing from personal experiences and real-life scenarios, Matt emphasizes the importance of not taking the first "no" for an answer, and how pushing back can lead to unexpected successes.

Matt recounts his early sales days at Enterprise Rent a Car, where he learned to embrace the "three no's" strategy to improve his closing ratio. He shares a compelling story about selling a life policy by overcoming initial objections and providing clarity, which ultimately led to a successful sale. This anecdote highlights how understanding client concerns and effectively communicating can turn a "no" into a "yes."

Additionally, Matt discusses a recent experience with an underwriter, demonstrating how persistence and building a case can lead to favorable outcomes for clients. He provides practical advice on how to engage underwriters and other stakeholders politely yet assertively to achieve desired results.

For agents looking to enhance their sales techniques and client interactions, this episode offers valuable insights into the power of asking, the importance of follow-up, and the impact of clear communication. Matt encourages listeners to refine their approach, stay engaged in conversations, and leverage proven sales scripts to navigate objections successfully.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this dynamic episode of Agency Launch, Matt Dietz explores innovative marketing strategies for insurance agents aiming to break free from the traditional internet lead model. With changes in regulations like the TCPA impacting how agencies can reach prospects, Matt offers a creative solution to generate leads locally and build meaningful business relationships.

Matt shares his successful approach to creating your own leads by partnering with local businesses. He provides a step-by-step guide on how to collaborate with commercial clients, such as coffee shops and mechanics, to offer repeat business incentives that benefit both the business and your agency. By setting up a system where customers can receive discounts or free services in exchange for an insurance quote, agents can tap into a new client base while supporting local enterprises.

This episode is packed with practical advice on selecting the right businesses to partner with and how to effectively implement this strategy. Matt emphasizes the importance of having an ally within the business to advocate for your agency and drive engagement. He also discusses tailoring your approach to fit different types of businesses, whether through direct offers or raffles for higher-end services.

For agents looking to diversify their lead generation tactics and strengthen community ties, this episode provides actionable insights and a fresh perspective on marketing. Matt encourages listeners to experiment with these techniques, measure their success, and adapt as needed to maximize results.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this enlightening episode of Agency Launch, Matt Dietz tackles the crucial topic of budgeting within an insurance agency. Drawing from personal experiences and recent conversations with fellow agents, Matt emphasizes the importance of ensuring that every dollar spent is working towards generating more revenue. He shares his straightforward approach to budgeting: make sure your expenses are covered and that investments in staffing and marketing yield a positive return.

Matt discusses different spending scenarios, offering insights into how to evaluate marketing programs and the potential pitfalls of costly subscriptions that may not be providing value. Through practical examples, he illustrates the necessity of regularly reviewing agency expenses to uncover unnecessary costs and reinvest saved funds into more effective resources.

For agency owners looking to optimize their financial strategies, this episode provides valuable advice on making informed decisions about spending, ensuring that every investment contributes to the agency's growth and efficiency. Matt's insights are indispensable for those aiming to run a lean, profitable business.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this engaging episode of Agency Launch, Matt Dietz delves into the emotional and operational challenges that come with running an insurance agency. Drawing from recent coaching conversations, Matt highlights the importance of understanding when to step back and when to push through, sharing insights on managing stress and making real-time decisions. He recounts a story of an agent who wisely chose to close his office for the day to avoid escalating tension, underscoring the value of self-awareness in business.

Matt also explores the intricacies of client interactions, especially when dealing with paperwork and policy cancellations. He emphasizes the necessity of proactive communication and the importance of being the 'noise' to ensure tasks are completed, thereby avoiding unnecessary work and client dissatisfaction. Through a detailed anecdote, he illustrates how a simple oversight can escalate, and how a structured approach to follow-ups can mitigate such risks.

Furthermore, Matt addresses the often tricky 'why' questions from clients, providing strategies to effectively communicate the rationale behind insurance processes without getting bogged down in unproductive discussions. He encourages agents to own their mistakes and use empathy as a tool to de-escalate tense situations, ultimately fostering better client relationships.

For agency owners looking to refine their operations and client management skills, this episode offers practical advice and real-world examples of navigating the complexities of the insurance industry. Matt's insights are invaluable for those aiming to run efficient, client-focused businesses.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this insightful episode of Agency Launch, Matt Dietz shares his experiences from a recent conference that brought together a select group of agents and industry leaders. Matt reflects on the unique opportunity to engage with top-performing agents and the diverse ways they have built successful agencies. He emphasizes the importance of defining personal success, whether it means becoming a mogul in the industry or achieving a balanced life with family time and financial security.

Matt delves into key takeaways from the conference, highlighting the significance of having well-defined systems and cultivating a strong team culture. He shares anecdotes from agents who have implemented comprehensive training programs and those who have successfully utilized internet leads to scale their businesses. Despite the impressive strategies shared, Matt reassures listeners that success can be achieved through various paths and that it's crucial to find what aligns with one's values and goals.

For those seeking inspiration and practical advice, this episode offers valuable insights into different approaches to agency growth and the power of a supportive team environment. Matt encourages listeners to surround themselves with positive influences and to remain focused on their unique journey to success.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this episode I talk about inherent risks that come with running any business.

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In this engaging episode of Agency Launch, Matt Dietz explores the power of long-term marketing and relationship-building in the insurance industry. Matt shares a compelling story of how a chance encounter with a local entrepreneur, Tanner Marty, turned into a successful business relationship over 18 months. This episode highlights the importance of maintaining connections and being the go-to person when clients need insurance.

Matt emphasizes the value of always being ready to seize sales opportunities, whether it's with someone visiting your office or a chance encounter at a gas station. He provides practical advice on how to keep your radar up and continuously ask for business, leveraging current market conditions where many clients are experiencing rate hikes.

Throughout the episode, Matt stresses the significance of building a robust pipeline and nurturing relationships that may not yield immediate results but can lead to substantial business in the long run. He encourages listeners to engage with potential clients by offering value and staying in their orbit without being overly pushy.

For those looking to enhance their sales strategy and build lasting client relationships, this episode offers valuable insights and motivational advice. Matt’s story is a testament to the effectiveness of patience and persistence in sales.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this informative episode of Agency Launch, Matt Dietz dives into the nuances of onboarding and developing successful salespeople within the insurance industry. Matt shares his expertise on setting clear expectations and sales targets from the onset, emphasizing the importance of establishing a challenging yet achievable sales goal to motivate new hires.

Matt outlines a strategic approach to onboarding, starting with setting attainable targets in the initial months to build confidence and momentum. He offers practical advice on identifying the right attributes in potential hires, such as competitiveness, goal orientation, and trainability, which are crucial for success in this demanding role.

Throughout the episode, Matt provides actionable insights on training unlicensed producers, highlighting the valuable tasks they can undertake while preparing for their licensing exams. He stresses the importance of teaching producers to generate their own leads and the benefits of not relying solely on purchased leads, thus reducing costs and fostering independence.

Matt also touches on the significance of continuous training and the gradual extension of responsibilities as producers prove their capabilities. He encourages agency owners to hold producers accountable to agreed-upon expectations and to make tough decisions if those expectations are not met.

For those looking to enhance their onboarding and training processes, this episode is packed with valuable strategies and insights from a seasoned professional. Matt’s guidance is a roadmap to building a team of effective and self-sufficient producers who can drive your business forward.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this engaging episode of Agency Launch, Matt Dietz shares a compelling sales story that underscores the importance of persistence and determination in the insurance business. Matt recounts his five-year journey to secure a general liability policy for a long-time client, a $9 million flower drop-shipping company. Despite numerous setbacks and the involvement of multiple assistants and the CFO, Matt's relentless follow-up and dedication ultimately led to closing a $12,000 premium policy.

Matt delves into the details of how he navigated through the complexities of the client's existing policy, which was outdated and underpriced, and how he leveraged his new carriers to offer a competitive and comprehensive alternative. He emphasizes the emotional toll and the persistence required to chase down such policies, sharing insights on how to manage the follow-up process effectively without letting it overwhelm you.

Throughout the episode, Matt highlights the significance of building strong relationships, the power of consistent follow-up, and the satisfaction that comes from winning a hard-fought deal. He encourages agents to revisit any opportunities they've given up on and reignite their efforts, stressing that persistence can eventually lead to success.

If you're looking for inspiration to stay persistent in your sales efforts and learn from a seasoned pro, this episode is packed with valuable lessons and motivational insights. Matt's story is a testament to the power of dedication and the rewards that come from never giving up.

Don't miss this episode if you're ready to enhance your sales strategy and drive your business forward with unwavering persistence.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this insightful episode of Agency Launch, Matt Dietz delves into the critical traits of attitude, persistence, and having a short memory, which are essential for surviving and thriving in the insurance industry. Matt shares a relatable story about a producer struggling with an exorbitant home insurance premium quote and how the situation was handled, emphasizing the importance of moving on from setbacks.

Matt recounts his own experiences with high premium quotes and the necessity of making clients understand the value of the policies offered. He candidly discusses the emotional toll of losing clients and how he learned to not take it personally, highlighting the inevitability of client turnover in this business.

Drawing an analogy to golf, Matt explains the importance of focusing on the next opportunity rather than dwelling on past failures. He stresses the value of maintaining a robust pipeline to cushion the impact of lost accounts and encourages agents to pursue business lines where they have a competitive edge.

Throughout the episode, Matt provides actionable advice on how to manage emotional ebbs and flows, the significance of knowing your company's strengths, and the benefits of diversifying your product offerings. His pragmatic approach offers a roadmap for agents to stay resilient and forward-focused.

Don't miss this episode if you're looking for strategies to handle client losses gracefully and keep your business moving forward.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this compelling episode of Agency Launch, Matt Dietz shares a gripping story of perseverance and advocacy in the insurance industry. Matt recounts his recent battle to save a key client's restaurant policy from non-renewal due to high alcohol sales, highlighting the importance of going above and beyond for valued clients.

Matt details his strategic approach, starting with a heartfelt letter to his underwriter and progressing to a bold move involving a personalized BombBomb video sent directly to the President of Commercial Lines. Despite initial setbacks and rigid company policies, Matt's determination and innovative use of video communication ultimately secured the policy renewal, showcasing the power of persistence and creative problem-solving.

Throughout the episode, Matt emphasizes the significance of strong agent-client relationships and the necessity of advocating for clients, even in challenging circumstances. He encourages fellow agents to leverage all available resources, including direct communication with higher-ups, to fight for their clients' best interests.

For those looking to enhance their advocacy skills and learn from a seasoned pro, this episode is packed with actionable insights and inspiring success stories. Matt's experience serves as a powerful reminder of the impact that dedicated agents can have on their clients' lives and businesses.

Don't miss this episode if you're ready to learn how to fight for your clients and achieve remarkable outcomes in your insurance career.

Text "free" to 208-213-8809 to receive a curated resource bundle packed with valuable tools, including links to industry leaders, YouTube channels, podcasts, and downloadable assets designed to help you excel in marketing, sales, and more.

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In this dynamic episode of Agency Launch, Matt Dietz revisits a life insurance sales strategy that has proven successful in the past and is making a strong comeback. Matt shares how he managed to write 50 life policies a year multiple times, even hitting a high of 67 issued and paid policies. The key to his success? Starting the conversation with potential clients by offering something for free.

Matt explains the psychological impact of offering free life insurance policies and how this approach can lead to significant savings on home and auto insurance for clients. He dives into the details of how premiums have changed over the years, creating new opportunities to save clients money while adding life insurance policies to their portfolios.

Discover how Matt's strategy involves leveraging higher premiums to offer substantial discounts, making life insurance policies effectively free for clients. He provides practical examples and success stories, illustrating how agents can save clients hundreds of dollars annually by bundling life insurance with other policies.

Matt also emphasizes the importance of getting into the conversation about life insurance and provides actionable tips on how to do so through various communication channels, including phone calls, emails, and BombBomb videos. He highlights the target demographic for this strategy, focusing on high-value, younger clients with significant premiums.

For agents looking to boost their life insurance sales and overall numbers, this episode is packed with valuable insights and proven techniques. Matt's enthusiasm and expertise shine through as he encourages agents to take advantage of this effective strategy and drive their business forward.

Don't miss this episode if you're ready to enhance your life insurance sales and learn from one of the best in the industry.

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In this motivating episode of Agency Launch, Matt Dietz addresses a critical topic for insurance agents: building a robust pipeline. Matt emphasizes the importance of having an abundant pipeline to ensure more business, especially during these turbulent times in the insurance industry. With companies struggling to remain profitable and premiums skyrocketing, now is the perfect time to be aggressive with your asks.

Matt shares practical advice on how to approach potential clients by asking a simple yet powerful question: "Has your insurance gone up recently?" This question is likely to resonate with many, given the significant rate increases across the industry. He encourages agents to brace for strong reactions and to offer help by suggesting a quote that could potentially save clients money.

Highlighting the importance of persistence, Matt explains that a full pipeline is crucial. He breaks down the numbers game, illustrating how quoting just two or three people a day can lead to substantial success. With the current climate making clients more open to quotes, this is an opportune moment for agents to expand their reach.

Matt also discusses the success stories of agents who have thrived under his guidance, achieving record-breaking months and significant financial growth. For those looking to elevate their business, Matt offers his expertise through his training platform at agencylaunch.net. Tune in to learn how to capitalize on this unique period in the industry and build a thriving business.

Don't miss this episode if you want to learn actionable strategies to enhance your pipeline and drive your agency's success.

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In this insightful episode of Agency Launch, Matt Dietz zeroes in on the single most important KPI for insurance agencies: premium written. Matt underscores the criticality of this metric, explaining how it serves as the ultimate indicator of success and efficiency. He emphasizes that all other metrics are secondary and should support the goal of increasing premium written.

Matt breaks down how to set premium goals, track them daily, and diagnose issues when targets aren't met. He provides practical advice on building systems around premium goals, the importance of daily huddles or email updates, and the interconnected nature of various KPIs like closing ratios and quote numbers. Matt also discusses the steps to take when marketing efforts or employee performance fall short of expectations.

For those seeking to refine their focus and boost their agency's performance, Matt offers a wealth of resources. Text "free" to 208-213-8809 to receive access to valuable tools, including guides on writing policies, engaging prospects, and more.

Don't miss this episode if you want to streamline your operations and ensure your agency's success by focusing on the most impactful KPI.

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I had a great coversation with my man John Powell who is a 3 year agency owner. John is doing some exceptional work and it was time to have him and and share his story.

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💬 Show Notes

In this dynamic episode of Agency Launch, Matt Dietz draws inspiration from the world of sports to share valuable lessons on preparation and foresight in the insurance industry. Using the incredible stories of Michael Phelps and Peyton Manning, Matt illustrates how meticulous preparation can set you up for success even in the most unexpected situations.

Matt recounts the memorable moments from the 2008 Olympics, where Phelps won eight gold medals, including one with water-filled goggles, thanks to his unique training methods. He also shares how Peyton Manning's practice with wet footballs helped him perform flawlessly in a rainy Super Bowl. These anecdotes set the stage for discussing how insurance agents can apply similar strategies to their own practices.

Matt dives into a real-life scenario involving an agent facing staffing uncertainties. He emphasizes the importance of proactive hiring to avoid disruptions and ensure smooth transitions. Furthermore, he discusses strategies for handling complex insurance risks by applying to multiple carriers simultaneously, thereby avoiding delays and increasing the chances of finding the best coverage for clients.

For agents looking to improve their game, Matt offers a master training program available at agencylaunch.net, where he shares his expertise to help agents achieve significant financial growth. Tune in to learn how to stay ahead of the curve by being prepared for any situation that comes your way.

📋 Episode Chapters

(00:00) Introduction and Olympics talk

(03:00) Michael Phelps' preparation and mindset

(06:45) Peyton Manning's rainy Super Bowl strategy

(09:30) Real-life scenario: Preparing for staffing uncertainties

(13:20) Handling complex insurance risks

(17:10) Importance of proactive planning

(19:30) Closing thoughts and resources

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In this engaging episode of Agency Launch, Matt Dietz dives into the intricacies of building a referral-based insurance agency. Drawing from nearly two decades of experience, Matt shares actionable insights on how to transition from chasing leads to having clients come to you through referrals.

Matt discusses the importance of understanding state laws regarding referral payments and provides practical advice on how to incentivize referrals effectively. He emphasizes the value of offering meaningful rewards, such as higher-value gift cards or unique items from local businesses, to encourage more substantial referrals.

Additionally, Matt introduces tools like Jotform for collecting client information securely and efficiently, and shares personal anecdotes about leveraging apps like Acorns for lucrative referral programs. He also touches on creative strategies, such as raffling high-value items to generate leads and build your client base.

For agents struggling to fill their pipeline, Matt offers a free resource on writing 20 policies in a week without using Internet leads. Simply text "20 policies" to 208-213-8809 to receive this valuable guide.

Matt invites listeners to connect with him on various platforms and offers another resource for managing high renewal rates by texting "email" to the same number. Tune in to learn how to grow your agency through effective referral strategies and innovative marketing techniques

📋 Episode Chapters

(00:00) Introduction to Agency Launch and today's topic

(01:15) The dream of becoming a referral-based agency

(03:45) Legal considerations for paying for referrals

(06:30) Effective referral incentives and their impact

(09:55) Using Jotform for collecting client information

(12:20) Personal story: Leveraging Acorns for referrals

(15:10) Creative referral strategies: Raffles and high-value items

(19:45) Closing thoughts and additional resources

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In this insightful episode of Agency Launch, Matt delves into the secrets behind acquiring his top three clients, emphasizing the power of direct, personal engagement over impersonal methods like internet leads. He shares compelling stories from his early days as an agent, highlighting how simple, genuine interactions led to significant business opportunities.

Matt underscores the importance of asking for business directly and overcoming the fear associated with it. He recounts how a casual conversation at a drive-through coffee shop turned into a long-term business relationship with Dutch Bros, and how engaging in a Twitter conversation landed him a major account. Through these stories, Matt demonstrates that the most effective strategies often involve stepping out of your comfort zone and making personal connections.

For agents struggling to fill their pipeline, Matt offers a free resource on how to write 20 policies in a week without relying on internet leads. Simply text "20 policies" to 208-213-8809 to receive this valuable guide.

Matt also invites listeners to connect with him on various platforms and offers another resource on writing workers compensation by texting "commercial" to the same number. Tune in to learn actionable tips on growing your agency through authentic, face-to-face interactions.

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📋 Episode Chapters

(00:00) We're talking about sales and marketing, too. If you can do those four things really well, you will be successful

(01:29) How did Andrew get his top three clients? It's a big secret

(06:26) I urge people to ask people for business, okay? Just go ask

(08:55) Matt Deets: Send me a text with your workers compensation commercial idea

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I tell a story about an agent I am working with and some staffing issues that he is going through.

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💬 Show Notes

In this enlightening episode of Agency Launch, Matt shares a real-life scenario that underscores the importance of exceptional customer service and the power of a simple apology. He recounts an incident involving a claims adjuster and a customer upset about chalk markings on her property. Through this story, Matt highlights the missed opportunities for resolution and the pitfalls of deflecting blame.

Matt emphasizes the significance of taking ownership and choosing the path of least resistance to make clients happy. He discusses the detrimental impact of employees using phrases like "this is not my job" and the necessity of fostering a service-oriented mindset within your team.

For agents looking to improve their client interactions and service standards, Matt offers practical advice and shares how his coaching program at Agencylaunch.net has delivered remarkable results for his students. Tune in to learn how to handle customer complaints effectively and ensure your agency consistently delivers top-notch service.

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📋 Episode Chapters

(00:00) Introduction to the customer service scenario

(01:20) The initial customer complaint and adjuster's response

(03:10) Matt's perspective on the missed opportunity

(05:00) The customer's escalating frustration

(06:25) The adjuster's follow-up and Matt's critique

(08:00) Importance of taking ownership and apologizing

(10:15) The role of agency service standards

(12:00) Matt's coaching program and its success stories

(14:00) Closing thoughts and encouragement for agents

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In this empowering episode of Agency Launch, Matt dives into the ever-relevant topic of work-life balance and the elusive question: how many hours should you be working?

He shares real-life insights from the agents he coaches, contrasting one who's contemplating increasing his work hours with another who's successfully reduced his.

Matt doesn't just leave us pondering the question; he provides actionable advice, emphasizing the importance of focused, productive hours over long, unfocused ones. He discusses the changing dynamics of an agent's role as their business matures and how new hires can shift the workload.

Matt stresses that productivity should not be measured by hours clocked but by meaningful work done—whether it's generating leads, training your team, or enhancing client relationships. For agents looking to optimize their time and grow their business,

Matt offers his coaching services at agencylaunch.net and a valuable renewal resource, accessible by texting "email" to 208-213-8809. Tune in to Agency Launch for a thought-provoking discussion that challenges conventional work norms and encourages agents to work smarter, not harder.


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📋 Episode Chapters

(00:00) Introduction to work hours and work-life balance

(01:50) The dilemma of increasing work hours for productivity

(03:20) The benefits of focused, productive work time

(04:35) The impact of business maturity on an agent's workload

(06:00) How hiring new staff can change your work schedule

(07:15) The importance of training and onboarding new hires

(09:00) Adapting work hours to meet business needs and personal goals

(10:30) Matt's strategies for mindful time management

(12:00) How to access Matt's coaching and renewal resources

(13:15) Encouragement to work efficiently and effectively


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📋 Episode Chapters

(00:00) How many hours a week should you be working? There's not an answer

(05:45) When you make a new hire, your role changes. Your production suffers

(07:40) This is agency launch. My name's Matt. You can find me all over the place

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? Show Notes

In today's cost-conscious episode of Agency Launch, Matt takes you through the critical exercise of auditing your agency's expenses to ensure financial health and optimal cash flow. He shares his own experiences and the revelations that come from scrutinizing outgoing costs, driving home the principle that in business, it's not just what you make, but what you keep. Matt discusses the importance of distinguishing between essential tools that drive income and the shiny allure of tech solutions that may not add value to your agency. He candidly recounts his decision to cancel services like agency Zoom, which, despite their potential, weren't contributing to his bottom line. With a focus on practicality, Matt champions the use of simple, cost-effective tools like Google Sheets and spiral notebooks for task management over more complex systems, questioning the need for high-cost tech when affordable or existing solutions can do the job. He encourages listeners to consider whether each expense is truly making them more money or saving time. Matt also shares his success with tools like BombBomb for video outreach, illustrating the impact of selecting the right tech that aligns with your business model. This episode is a call to action for all agents to rigorously evaluate their expenses and to think creatively about how to maximize resources. For those looking to refine their approach to renewals amidst rate increases, Matt offers a valuable resource—simply text "email" to 208-213-8809. And for personalized coaching, visit agencylaunch.net. Join us to learn how to keep a tight ship and steer your agency towards greater profitability.


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? Episode Chapters

(00:00) Introduction to agency expenses and cash flow management

(02:50) The value of conducting an expense audit

(05:15) Deciding which tech solutions are worth the investment

(07:40) Matt's experience with canceling agency Zoom and its implications

(09:30) Embracing simple tools for efficiency and cost savings

(11:25) Evaluating tech solutions based on time savings and revenue generation

(13:00) The strategic use of tech like BombBomb for business growth

(15:10) The importance of scrutinizing every expense in your agency

(17:00) Resources for managing renewals and personal coaching offerings


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In this innovative episode of Agency Launch, our host Matt delves into the evolving landscape of staffing in the post-pandemic world. He acknowledges the perennial challenge of finding exceptional talent and the curious situation where businesses struggle to hire despite a high number of job seekers. Matt shifts the conversation from traditional compensation packages to a more creative approach that prioritizes quality of life and work-life balance. He proposes radical ideas like shorter work weeks, goal-oriented work schedules, and the flexibility to take time off upon achieving targets. Sharing insights from his wife's medical practice and his own agency, Matt highlights how unconventional work arrangements can attract a specific workforce eager for long weekends and a different kind of work satisfaction. He encourages listeners to think outside the box when it comes to employee benefits, suggesting that sometimes, an extra day off can be more valuable than a raise. Matt emphasizes the importance of nurturing your team and cultivating a high-performing agency culture that aligns with the needs and aspirations of your staff. For those seeking guidance on building such an environment, Matt extends an offer to assist through his coaching services at agencylaunch.net. He also reminds listeners to text "email" to 208-213-8809 for resources to help with client retention amid rate increases. Join us for this episode of Agency Launch to discover how reimagining staff incentives can lead to a thriving agency.


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? Episode Chapters

(00:00) Introduction to the staffing challenges in the current landscape

(02:40) The dichotomy between job availability and business hiring struggles

(04:15) Rethinking compensation: Beyond salary and bonuses

(06:30) The allure of shorter work weeks and goal-oriented schedules

(09:20) Real-life examples of unconventional work arrangements

(12:45) How to attract staff with the promise of quality of life benefits

(15:10) The significance of nurturing and building a strong agency culture

(17:30) Matt's coaching invitation and resources for managing client rate increases


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📋 Episode Chapters

(00:00) Today I wanted to talk a little bit about staffing

(05:32) I gave Megan my office every other Wednesday off. 26 days off a year. That was her raise at her last review

(06:15) Take care of your people. Be the boss. You have to encourage, but you also have to get performance out of them

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? Show Notes

In this thought-provoking episode of Agency Launch, we follow the stream of consciousness of our host, Matt, as he reflects on a recent conversation with a fellow agent. The topic at hand? The heavy reliance on Internet leads. With an agent spending $7,000 a month on leads alone, Matt unpacks the potential pitfalls of such an approach. He contrasts the high cost of Internet leads with the value of investing in your team's ability to generate organic referrals and build lasting relationships. Matt questions the sustainability of putting all your eggs in one basket and warns of industry changes that could disrupt this model. Instead, he champions the power of teaching your team to fish for themselves, outlining the benefits of directing your budget towards payroll and coaching rather than purchased leads. Matt's strategy is clear: focus on efficiency and skill-building to reduce expenses and boost sales, thereby accelerating your agency's growth. For agents hungry to learn more, Matt extends an invitation to visit agencylaunch.net and consider the possibilities of a partnership. Plus, don't miss out on a valuable resource for managing renewals by texting "email" to 208-213-8809. Tune in for a session full of insights that challenge the status quo and encourage every agent to rethink their growth strategy.


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? Episode Chapters

(00:00) Introduction: Reflections on a conversation about Internet leads

(02:50) The high cost of Internet leads and the question of sustainability

(05:15) The importance of diversifying marketing strategies

(07:40) Investing in your team's skills versus spending on leads

(09:30) The potential impact of industry changes on lead-based growth models

(11:25) Matt's vision for efficient and skillful agency growth

(13:00) How to save money while increasing sales with the right strategies

(15:10) Matt's offer to help agents reduce expenses and improve sales

(17:00) Closing thoughts and resources for managing renewals


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💬 Show Notes

In this episode of Agency Launch, we dive deep into the art of maximizing team efficiency without tipping the scales towards burnout. Our host Matt shares his passion for helping agents squeeze out every drop of productivity from their teams, emphasizing the fine balance between driving performance and preserving morale. He recounts experiences with hardworking staff who exemplified focus and efficiency, reshaping his expectations for what a dedicated team can achieve. Matt then engages in a stimulating conversation with an agent who's already excelling in the field, yet could be leaving money on the table. They explore the potential impact of increasing daily quotes by just one per producer. The numbers speak volumes: 60 additional quotes a month could mean 37 more policies and a significant boost in premium—enough to justify generous raises and still increase profits. Matt challenges listeners to consider the "one more quote a day" strategy, whether you're a solo operator or managing a team, and shares the exciting early results of this approach. It's not just about working harder; it's about working smarter and recognizing the untapped opportunities within your agency's daily grind. Tune in for this mathematical motivation session, and remember to text "email" to 208-213-8809 for a valuable email template to assist with renewals. Plus, explore agencylaunch.net for more resources to accelerate your agency's growth.


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? Episode Chapters

(00:00) Introduction to maximizing team efficiency

(02:40) The balance between productivity and avoiding burnout

(04:15) Real-life examples of efficient and focused team members

(06:30) Discussing the potential of increasing daily quotes

(09:20) The substantial impact of "one more quote a day" strategy

(12:45) Matt's challenge to listeners to try the strategy

(15:10) How small changes can lead to significant premium increases

(17:30) Encouragement to reach out for resources and support


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? Show Notes

In this revealing episode of Agency Launch, we tackle the hot topic of soaring renewal rates and how to handle the tough conversations with your clients. With homeowners policies increasing by 40-50% in Idaho, our host Matt shares his proactive approach to mitigating client discomfort and maintaining trust. Discover the power of transparency as Matt walks you through his personal strategy of sending out carefully crafted emails with a personal touch. Learn how to audit policies, suggest deductible adjustments, and explore payment options to ease the financial burden on your clients. Matt doesn't just offer a band-aid solution; he provides a wealth of information to help clients understand the 'why' behind the increases. Whether it's raising deductibles, bundling policies, or leveraging discounts, this episode is filled with practical tips to help you navigate these challenging times. Plus, Matt extends an invitation to text him for a copy of the very letter he's using to communicate with clients. Tune in to gain insights on how to proactively reach out, offer policy reviews, and ultimately, how to ensure your clients feel valued and informed. Don't let rate increases shake the foundation of your client relationships—get ahead of the game with Agency Launch.

Text "email" to 208-213-8809 to receive Matt's template for communicating with clients about rate increases, and visit agencylaunch.net for comprehensive support in managing your agency's challenges.


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? Episode Chapters

(00:00) Introduction to the challenge of handling significant policy renewals

(02:50) The strategy of sending personalized emails to clients about rate increases

(05:30) The importance of auditing policies and offering deductible options

(08:15) How to communicate the reasons behind rate increases to clients

(11:40) Tips for leveraging discounts and payment options to save clients money

(14:20) The value of reaching out for policy reviews and client appreciation

(17:05) Matt's invitation to connect and access his master course for agency growth

(19:50) Final thoughts on the importance of proactive client communication

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In today's episode of Agency Launch, we delve into the nitty-gritty of staffing challenges and how to navigate the complexities of employee performance. Have you ever sensed that an employee's enthusiasm is waning, or noticed a mysterious dip in their work quality? It's a common dilemma in the agency world, and we're here to tackle it head-on. We share personal anecdotes and hard-earned wisdom from 19 years in the business, offering a candid look at employee retention, the three-year itch, and the reality that no employee is perfect. We discuss the importance of embracing your staff's quirks while maintaining performance standards, and how to approach the delicate conversation when an employee's commitment is in question. Plus, we reveal the one question that can change the game: "Do you still want to work here?" This episode is packed with actionable advice for agency owners who want to foster a dedicated team and ensure their agency thrives. Don't miss out on these insights that could make or break your staffing success.

Text "email" to 208-213-8809 for a valuable resource to help you manage those tough renewal conversations, and visit agencylaunch.net for expert guidance on supercharging your agency's growth.


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? Episode Chapters

(00:00) Introduction to staffing challenges and employee retention

(02:45) Accepting imperfections and quirks in employees

(05:33) The pivotal question for assessing an employee's commitment

(07:50) How to address performance issues with compassion and clarity

(10:15) The importance of the employer's support role

(12:30) Preparing for the potential end of an employee's tenure

(14:05) Final thoughts and resources for agency owners


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📋 Episode Chapters

(00:00) One of the toughest things in staffing is finding good people and then keeping them

(07:46) Ask the question do you still want to work here? Is a whopper

(09:38) Matt Deets offers help accelerating your career significantly faster than it's moving

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Unleash your agency's full potential with a simple yet profound lesson in today's episode of Agency Launch! Ever wondered if you're truly giving your all? We dive into the power of pushing past your perceived limits and the transformative impact of that extra stretch in both your professional and personal life. Discover how small changes in your daily routine can prevent massive headaches down the line. From ensuring policy issues to perfecting your sales and marketing strategies, we dissect real-life scenarios to highlight the importance of going the extra mile. Plus, learn how to refine your processes, teach your team effectively, and protect not just your business, but your peace of mind. Don't miss out on these invaluable insights to streamline your operations and elevate your agency from good to great. Remember, it's not just about solving problems; it's about preventing them. Tune in, get inspired, and stretch a little higher!

Text "email" to 208-213-8809 for a free resource to help your clients understand their rate changes, and visit agencylaunch.net for more on how to optimize your agency's performance.


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📋 Episode Chapters

(00:00) What can you do a little better in your business to improve efficiency

(04:53) The only person that holds you accountable is yourself

(08:29) Matt with cities agency launch helps clients deal with large renewals

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Send me a text at 208-213-8809 with the word "email" for a free letter you can send to your clients explaining why their rates are doing what they are doing.

Check out my master program Agency Launch.

💬 Show Notes

Navigating Rate Cycles and Entrepreneurial Insights with Matt Dietz

Are you feeling the heat from clients as rates fluctuate? Matt Dietz is back with another insightful episode of Agency Launch, where he delves deep into the world of insurance agency operations. With 19 years of experience under his belt, Matt shares his personal journey, offering wisdom on sales, marketing, staffing, retention, and beyond.

In this episode, Matt generously offers a free, expertly crafted letter to help you communicate with clients during these challenging rate cycles—a tool he's personally using to great success. Simply text "email" to 208-213-8809, and Matt will send it your way.

But that's not all. Matt also introduces Brightco, an online jewelry insurance platform that simplifies the quoting and binding process, promising a seamless experience for both agents and clients. Discover more about Brightco by visiting briteco.MattDietz.com.

Dive into Matt's experience as a panelist for entrepreneurs, where he shares his greatest strengths and weaknesses and how they've shaped his business. Hear his strategies for survival in the initial years of entrepreneurship, balancing workload with personal life, and the evolution of his target audience and ideal customer.

Matt also discusses his top strategies for generating new commercial leads and systems for lead conversion, emphasizing the significance of relentless follow-up and maintaining a robust pipeline. Lastly, he touches on the importance of customer service and how simple, responsive actions can set you apart in the industry.

For more golden nuggets on running an insurance agency and to learn about Matt's Agency Launch Master Program, tune in to this episode and don't miss out on the chance for one-on-one coaching with Matt himself. Text "commercial" to 208-213-8809 for more insights, and visit agencylaunch.net for further details.


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📋 Episode Chapters

(00:00) Matt Dietz talks about what it's like to run an insurance agency

(00:18) I'm going to give you a letter you can email to your clients

(01:08) Brightco is an online jewelry insurance company that makes buying insurance so easy

(02:20) Matt Miller: I was asked recently to talk to a group of realtors

(03:18) What's your greatest strength as an entrepreneur? How do you utilize it

(07:22) The majority of businesses fail in their first five years, according to research

(13:09) Talk about your workload and how many hours a week you work

(19:31) Do I take more vacation? I don't take a lot of vacation

(20:33) Home and auto is where the bulk of our business is

(22:30) I love working with small business owners, that's my target market

(24:32) What are your top three strategies for generating new business commercial leads currently

(30:24) Matt : I love the chase. Like, I am tenacious

(37:08) Customer service and service experiences are critical for any business

(42:38) Make it fun, make it a game. Impress people that way

(42:53) Matt: Thanks to nick for putting this together and asking me these questions

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The podcast on how to run an insurance agency

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Agency launch is all about how to run an insurance agency. I cover staffing, sales, marketing, and retention

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This is the first deep dive I have taken, into walking you through my training course Agency Launch.

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How to use social to deepen your relationships with your book of business. 

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This episode talks about different methods of growing the same business. There is more than one way to grow an agency.  I talk about the way that has worked best for me.  

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This episode talks about a few things that I do to build stronger relationships with my commercial clients right out of the gate. 

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I use a pretty silly analogy that I think works when it comes to getting the most out of your team.

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Sometimes we have to get creative when it comes to landing accounts.  This episode walks you through a few ways you can write an account if you are higher in premium.

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This walks you through my overall marketing philosophy.  You have to learn to write business for today and build relationships to write business for tomorrow. 

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This episode talks about a very organic way to do business in your community.  It is one of the foundations of my philosophy on how I do business in my town. 

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How to grow your commercial book by podcasting for free. Disclaimer. This is a super deep dive into how to build a podcast show, start to finish. The video is 50 minutes so grab a coffee or a whiskey or a bubbly water. Turn off all of the things that will distract you. Get a pen and paper. Make a plan. Trust me, if I can do this, so can you.

You will learn:

How to get a podcast on Apple and Spotify in 48 hours

What equipment to use

How to get guests on your show

How to then use your guest to get more guests.

How to prep for the show

How to prep the person you are going to interview

How to interview (including list of questions)

How to market the podcast

How to get business from this system

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This episode walks you through an instance where I lost a deal because my numbers were wrong.  I've never lost a deal that way since.  

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The phone is one of the most important aspects of your agency.  This episode walks you though how I have chosen to handle phone traffic as my agency has grown.  

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A story of how I responded to a negative review and took lemons and made lemonade. 

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I am about to embark on a professional experiment that I want to share with you!

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I recently worked an event that went very very well. I built started some relationships, will write some business, and supported a current client with one big swing.  

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This episode walks you through how I would train an army of agents. 

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This is a story on how I diffused a minorly tense situation in my office this week. 

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Having the right staff will give you all the freedom you want as an agency owner.  The problem is, building the right staff, is THE toughest thing that you will have to do.  This episode walks you through some important questions to ask yourself if you are on the fence when it comes to building the right team around you. 

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This episode includes a simple weekly tip that you should add to your agency operations to help your retention and give an elevated level of customer service.  

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How I look at whether sponsoring an event will be profitable for me or not. 

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Rate increases can be really stressful.  In this episode, I walk you through 4 ways, that I have dealt with these throughout my career.  

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We have a tendency to NOT make choices based on fear.  We are afraid that if we make a certain choice, things will be worse.  This can be a very limiting mindset.  It's overprotective.  Be brave.  Do the work and make better choices.  This is how your business will improve.  This is your path to freedom and more joy.

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Let's do some math.  This explains how if you can write an extra 2 policies per month, you will make at least $25k over 5 years.  Would you spend $1590 to learn how to do this?

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This is an A+ tip on how to save time in training new staff members. 

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This episode was born from a conversation I had with my texting community.  Text me at 208-213-8809 to get in. 

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This episode contains a few stories on recent customer service experiences that I had that are worth hearing. 

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This strategy will get you leads for new business, deepen your relationship with your local business community, and help position yourself as a good businessperson in your town. 

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This episode walks you through a risk that I thought would be easy to place and it turned into quite a project.  Listen to how I got this one placed.  

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This job is hard and can feel overwhelming at times. Here are two strategies I deploy when I am feeling overwhelmed. 

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Paying attention to how long your phone conversations are can be an easy way to find more time in your and your team's day. 

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A story about being sold to.

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This episode highlights two phrazes you can interject into your sales process to increase your response rates. 

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How I determine what I spend my money on in my agency. 

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You need to be asking everyone who comes into your office for their business.  They are on YOUR turf.  They came to YOU.  Quote them up.

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Do you want to know how much time is being wasted in your office?  This is how you find out. Also, you and your team probably spend way too much time on email.  It's the number one time suck in our lives.  Do it less. 

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This episode talks you through strategies on how to get off of internet leads and how to get your team to create their own leads. 

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90 days is the perfect amount of time to build a system.  Pick something you want to do.  Write out a 90 day plan where you work on it every day, or you just do it every day.  If it doesn't work, stop it.  If it does, you have built a system, that will help your agency be more efficient. 

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Social media can be a wonderful tool for promoting your business and your brand.  BUT, you can put yourself in some tough spots if you choose to post about certain subjects.  

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You'll never get the most out of your team if you're not holding them accountable. If you let your team underperform, you have to hold yourself accountable and hold them accountable.  I think I have said accountable enough for one description.  Get in and listen. 

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Most people wonder how I run my agency with only 2 people.  It is because I have found some things that we DON'T do, that do not negatively affect retention.  

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I went door to door with my daughter selling raffle tickets. There are some basic sales techniques I was able to teach her and she crushed it!

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There is a lot of chatter out there about how long it takes to through to service centers.  I talk about reframing this thought.  What are you calling service for in the first place? Are there things that you can do in your agency to cut down on the number of times you need to call service?

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I had an agent in my community ask me what I would do if I had $10,000 to spend on my agency.  If you want to get into my community, text me at 208-213-8809

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This is a situation you will find yourself in.  This is how I handle policy transfers.  

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This episode walks you through some ways to give be there for your clients when you're not expected.  I encourage you to learn any rules or regulations put forth by your DOI in order to avoid getting into any trouble.

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Setting expectations and holding staff accountable are two things that are mandatory when optimizing your team. 

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The one thing that we have absolute control over is the service we give in our agencies.  This is a story of when I received unexpected customer service and it got me to thinking about what we can do better in our agencies. 

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This episode covers an easy and affordable way to meet potential clients and more importantly, potential referral sources. 

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This episode is here to help you understand what it takes to build your team. It takes time and patience, but when you get it right, it's magic. 

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This is one thing that you can do inside your agency to increase your sales.  

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When I was younger, my Dad told me what to look for if my car doesn't start.  "Matt, if your car doesn't start, there are only three things that can be wrong.  Something is wrong with the starter, the fuel system, or the electrical system".  The same type of analysis can be done with your agency if you're not hitting your numbers.  

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This episode walks you through an event that happened recently where a clients had a claim. The proper coverage was not on the policy at the time of loss, but it should’ve been. I walk you through how we made this right.

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This episode walks you through the growth of my agency and how it has changed over time.

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This episode walks you through A campaign that I am building using video email and Mailchimp for automation. This will bring a personal touch to it. It will also make it easy because the final steps are automated.

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In this episode I walk you through how my agency handles claims after a claim is filed. Sometimes claims get filed in my agency without our knowledge. It’s important to let the client know that we are aware that this claim is filed, and then we can be a resource for them throughout the process.

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In this episode I walk you through how I have shifted my team in the past for the holidays.

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How to work a networking group

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I have been listening to the biography of Will Smith. He has a great analogy in the beginning of his book about building a career. I share a story that he tells, and how it can relate to what you were trying to build.

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This podcast washy through how I got a commercial risk approved in 18 hours. I talk about how important it is to cultivate good working relationships with your underwriters and how to work with them productively.

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The best way to grow your newer agency, is to ask people for their business. You can sit behind your desk all day and work leads and send out mailers and spam people’s email boxes. You need to calculate the time and money spent vs. what you get in return.

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“It doesn’t matter what I believe, it only matters what I can prove!” - Lt. Caffey

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Lists, an app and some technology all have helped me become more efficient.

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Some thoughts about checking your attitude and the CHOICE you have made to be in this industry.

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There’s a right way and a wrong way to run an event. This episode walks you through an event that was successful, and an event that was not.

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This episode goes through a story in which one of my existing accounts was being underwritten. It was discovered that they may be doing something that is creating a higher risk than similarly typed operations. I walk you through how many agency is handling the specific situation.

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The sale isn’t complete until you have collected payment and turned the quote into a policy. A verbal commitment can set you up for disappointment if you don’t convert the policy.

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We’re not going to win them all. The fact is, we may lose more than we win. Here is a way to concede defeat gracefully and set yourself up to win the account in the future.

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Here are 15 ways to start writing business today. This is the real work that others are not willing to do, to put you ahead of your competition and quote more people than you know what to do with.

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It’s important to know there are many many ways to grow a business like this. Don’t get boxed into one or two ways. Find YOUR way.

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Something that I learned early on in my career was to estimate what a lifetime value of a client is. So if I knew I was going to have a household that was going to pay me $1000 over a three-year period, what I pay $100 to acquire a client like that?

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This episode walks you through a conversation I had with a client who came into my agency with a cheaper quote from a competitor. I walk you through what I did to try and save this account.

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I have studied sales psychology for years and have two phrases I want to share with you to help you close more business. To get all 11 phrases go to agencylaunch.net/11provenphrases

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This episode walks you through a simple equation to help you understand the actual work you need to do to be successful in this industry.

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Sometimes we have to learn the hard way. This is a story of a mistake I made that cost me some real money.

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This episode watch you through how I pay my people in my agency

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This episode is so encourage you to add one thing to your agency I will eventually become a habit that drives new business.

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This podcast walks you through a story I have an account that I recently earned. It was a sale that took over four months. Six phone calls. 10 emails. I had to deploy almost everything I’ve learned a ton of patience,but it paid off..

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Early in my career I learned to ask a question to prospects, “why are you shopping your insurance? “. There was one answer to that question that I got many times that really surprised me. It helped me understand that there was one thing that I had to do well to increase my attention. This episode washing through that.

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Two interview questions and one other tip on how to hire a great employee.

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All problems within an agency come from miscommunication or not communicating enough. Having a few regular short meetings with your team can solve a lot of problems.

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This episode walks you through a conversation I had with a commercial realtor and how I bring value to him in hopes of earning referrals and meeting more people like him.

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This episode walks you through a story where I’ve had employees quit, in hopes of me asking them to say and get a raise. Don’t be afraid to lose an average employee, and if your employee, don’t do that.

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It’s smart to expand your suite of products you offer. I talk about when And how I on onboarded heath insurance and Medicare.

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I worked an event recently and wanted to share with you my experience.

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This is the story of one of meanest clients I ever had

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I’m going to try and give some real value to these realtors instead of talk about insurance.

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This one trick will help you increase your production in your agency.

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I am a connector. We need to look for creative ways to give value to others. This is a great strategy to give real value to clients and prospects so that they will want to do business with you.

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Here is one thing that I have done to get 6 referrals in 10 minutes.

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A super easy visual way to track if you are doing the right kind of work in your agency to write new business.

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Almost 9 out of 10 people read online reviews before purchasing a product. Your agency needs to start collecting reviews.

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Are you going to write enough business to cover the cost of your expenses. That is really the only question you need to ask yourself when you’re considering purchasing training or leads.

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I wanted to walk you through an experience I’m going through right now in regards to some resistance I’m getting from a local business owner.

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This episode walks you through a simple life insurance campaign to help drive life insurance sales for your agency today.

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Something I wish I was told earlier in my career was to collaborate with other insurance agents in my town. This can be a great way to build relationships and earned referrals from people inside our industry.

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This episode is part 2 of a series that I recorded with Alicia Berruti who is the National Speaker for Bombbomb.  She covers a great success story along with some of the bells and whistles that come with the Bombbomb platform.

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I recently was told I could write a commercial risk. Twice. Once by the head underwriter. I wrote it. This is the story on how I got it done.

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The ultimate goal, the gold medal 🥇 of working the phones, is the be able to take a call from a prospect and get payment before they hang up. Here is a roadmap on how to have that conversation.

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Asking people for their business is a skill you have to be good at. Here are 4 ways to ask, that are a little out of the ordinary.

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Some examples of how aggressive I get when trying to provide the best service I can.

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I walk you through a big sales opportunity that I am currently working on.

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I had a conversation with an agent recently and I asked him if he had to write 10 policies this week or he would lose his job what would he do to write those policies. And I asked him why doesn’t he do that every week?

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There are a number of companies out there who have platforms to streamline and automate communication from your agency. I talk about what I use and how I use them in this episode.

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I interviewed Iffi Wahla for the show and this is part one of our conversation.  Edge Services and Solutions can help you supercharge your insurance agency by hiring you a full time, talented, trained, professional for a fraction of the cost.  Find them here https://edgeonline.co/

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I recently posted something in a FB insurance group that I probably shouldn’t have. While it had some value, my aim was a little off and tone was way off.

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Staffing is the toughest part of your job. If you have staff that is underperforming, it’s your job to train them up or get them out.

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This episode walks you through a tough conversation I had with a client.

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This episode is about a staff meeting I had with my team this morning. We discussed each persons roles and how we can be more efficient as a team in order to write more business.

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It’s important to know how to sell insurance to strangers. This episode walks you through how to start conversations with people you have just met and get them to agree on a quote.

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You HAVE to be responsible for your own training and improvement. No one else is going to make you do it.

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This is a call to you, to ask yourself if the work you are doing right now, the work that you should be doing?

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If your not texting in your agency, you should be. People read about 10% of their emails and about 98% of their texts. Onboard a texting platform in your agency, today.

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I interviewed a good friend of mine named Colin recently and you can find that entire interview are the simply explaining insurance podcast. Colin just opened his agency on January 1 of this year and has sold 51 life insurance policies in 60 days. I peeled out that portion of the conversation and placed it here for you.

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I had a wonderful customer experience recently and it reminded me of how important it is to lead with “Yes” when dealing with our clients.

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Some snippets of my FB interview

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I tell a story in this episode about being run through the ringer about coverage on a commercial policy. It was an invaluable experience. It’s ok to not know. The response, “I’m not sure but I’ll find out” is a respectable answer. You just have to know where to find the answers.

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Here are some thoughts of writing your first business plan.

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This podcast walks you through how to successfully onboard a new producer in your agency.

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Time management is one thing that we all struggle with from time to time. This is one technique that really helped me gain control over my busy days.

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I had an interaction with a fellow agency owner recently that went sideways over a policy transfer. Wanted to share with you.

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Once in awhile we do a quote and the premium we get is significantly higher than what we expected. I walk you through my thought process when this happens.

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Get creative with your compensation. This episode tells the story when I leased a car for an employee of mine.

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“Life rewards the specific ask and punishes the vague wish”.

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I’ve had 16 years of experience dealing with restoration companies. Here are a couple of stories and thoughts behind why we do what we do in my agency.

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Sometimes it’s fun to do a contest in your agency to mix things up.

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The number one Question that I am seeing from newer agents is how do I work Internet leads. I think newer agents are being told the Internet leads are a great way to grow an agency. I am here to tell you that that is incorrect. This episode walks you through what I believe it takes to build systems to grow the agency that you want to have.

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Goals are the bedrock of your agency. You have to have them and you have to write them down. My challenge to you is, set your goals uncomfortably high. You will surprise yourself on what you can achieve. Goals are super important. The wrong goal, can put limits on what you do.

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There are a few programs out there available to insurance agents that teach us how to create leads for mortgage brokers in order to form a referral relationship. I bought one of these programs a few years back and wanted to share my experience on using it.

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I think the biggest difference between a highly successful agency and an average agency is the expectations we put on our employees. Average agencies have lower expectations of their employees. Highly successful agencies have higher expectations. But you have to know what your limit is on those expectations.

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My thoughts on thoughtful gift giving.

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I love math. I love numbers. In this episode I walk you through how I break down my numbers from the year 2020 and measure my success.

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This is something we all have to deal with. Staff members leaving our agency and going to another agency. There is a right way and a wrong way to have this happen. Also, there is a chance they will come after your clients. This episode walks you through a real life scenario or of tough situation an agency owner is going through. I give some thoughts on how I would choose to handle it.

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Some thoughts on how to close out your calendar year.

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Patience is something that is something you have to have if you’re in sales. It’s hard to deploy patience if you have a limited number of people you’re chasing. Grow a larger pipeline and you can afford to be more patient.

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My closing ratio for home and auto in 2019 was 48%. It was the same in 2018. Up from 44% in 2017. Industry average is 20%. This episode explains how I have done that.

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The only thing you have 100% control over in your agency, is the service you provide. Pay attention to how your conversations with your staff are going with your clients. Make sure they are trained to always be helpful and positive.

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People ask me how I run an agency of this size with 2 employees.

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I’m going through a potential sale right now that is a little tricky. I wanted to share some thoughts with you as I go through it. Always always always, do what is right by the client. Text me! 208-213-8809

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Sometimes finding something in common with someone is all it takes to tip the scales on a sale. My thoughts on how, in this episode.

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Many companies reward you for high performance for new business production. I always loved chasing after these goals and I explain the benefits of being a part of this group.

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I share a story of a program I ran to show my customers I appreciated them. It’s important to do your best to stand out from the middle. Rise up and be noticed.

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One of the things that I’ve worked really hard at, is providing a work environment that is fun and productive. It’s a hard thing to do, but so important. I share some stories about experiences I’ve had and lessons I’ve learned.

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Some general 101 thoughts I have on being efficient with your time and your money.

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This is the final episode of my interview with Zach Burke. We talk about the importance of goal setting and also chat about using social media for your agency.

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Zach and I discuss internet leads and automation in this portion of the interview.

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Zach talks about what it is like to start a business with a family and how important it is to have their support. I also ask him about how he is managing his time.

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I asked Zach how he is approaching his budget as a new agency owner. He asked me about my mentors.

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In this episode I asked Zach what he is doing to get out to such a great start. Zach turned around and asked me if there’s anything that I would have done different looking back on my career.

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Let’s mix it up a little. I sat down and did a Zoom interview with Zach Burke who is a new agency owner. We decided to create some content and share it with you. This is part 1 of a 6 part series.

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My thoughts on how to find telemarketers and get to most out of them.

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This episode has a story of a sale I closed from a client who told me he wouldn’t change his policy to me unless I saved him at least 20%. He wound up buying a policy from me that was 20% higher.

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Customer service is the one thing that you can control in your agency. It’s crucial that you continually train and better your service over time.

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Can you onboard a sales producer and pay them commission only. I’m not saying it’s impossible. I am saying it’s very high risk, potentially very expensive and you have to be diligent with training and tracking. You also have to find the right person who is excellent at sales and that in and of itself, might be the greatest challenge.

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Two pieces of advice to get you 5-10 hours a week back. Audit your time. Monitor your screen time.

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Buying an agency with existing employees is a big challenge. The best thing to do is lay out YOUR expectations of their job. They now work for a new company and it’s crucial that they understand their job might come with different expectations. The best case scenario is that they fit perfectly with what you are trying to do. They they are excited about the change in ownership. That they are excited to help you make the transition smoothly and are an important part of your success. This is rare. Many employees in this situation believe in some ways, that the agency is theirs and they have been responsible for its success. They no doubt had some role in its success, but make no mistake, the success belongs to the agency owner. They have been the one taking all the risks, making all the decisions and training those who have played a role. The fit has to be right for all parties.

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As this is my 48th episode, I felt like you should know a little a lot me. I share a little bit about me and my path to becoming an agency owner.

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If I told you do you have to sell life insurance policies by the e nd of next month could you do it? This podcast walks you through how to write life insurance policies quickly.

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Sometimes we have people respond to our social media posts in a negative way. This episode walks you through proper ways to handle these difficult online conversations.

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Here is a quick method to save you some time. If a potential client comes to you and asks for a quote it’s good to know the minimum premium of the product they are asking about. That way you can gauge right away if they are a good prospect for you or not. If you say, “this is going to be at least $2500” and they are ok with it, they you can apply. If they say “no thanks” you’ve just saved a bunch of time toward something that was going to be a dead end.

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I just had a tough conversation with a client that didn’t end the way I like. This is an unfortunate reality of owning an agency. Just wanted to share with you.

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Over time, you will need help with things outside your realm of expertise. This episode walks you through how I build mine.

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This is a story about a time where my plan played out as perfectly as I had planned. It doesn’t always work this well, but a few moves with the right intentions can move things in the right direction.

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What sounds better, For only $30 a month more, I’ll double your insurance. Or for only $360 a year? Or for only $7.50 a week? Or for only $1 a day. They all mean the same thing, but one of them will give you significant edge in selling.

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Got a great question from a colleague that I thought I would address. “How do we know who we compete against”. My thoughts lie inside this episode.

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I walk you through one of my more challenging employee situations when I was put in a difficult situation.

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I was recently asked how to keep clients in an agency that you acquire. Here are my thoughts.

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We had an experience recently that made me take a look at some of our practices. Specifically, setting proper expectations for transition to our agency. This is all fancy talk for, tell clients what they need to do, by what day, and tell them what happens if they don’t do it.

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How to properly handle the transfer of clients into or out of your agency.

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My honest thoughts in internet leads.

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This episode explains a situation I was in when my company is asking for something my clients wasn’t ok with.

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My mentor, Troy Korsgaden wrote a new book called Inflection Point and it’s an important read for all insurance professionals. This episode highlights a chapter on the service we must provide to survive. I highly recommend reading it and connecting with him on LinkedIn and Facebook.

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I’ve checked emails on the weekends and in some cases, that was a bad move. I learned I was going to be walking into a buzz saw on Monday with nothing i could do about it until then and it only brought me worry. I decided to stop checking emails on the weekends and it’s helped give me a needed break.

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Pricing is a regular part of your day if you’re in sales. You need to wrap your head around the psychology of sales and prepare to not win on pricing. You need to win by perfecting your pitch.

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This is a technique I learned from Jack Jameson when selling life insurance policies. Also, there is an Easter egg in here for a free book I am giving away. 😀

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Delegation is possibly the first, most important thing to master as an agency owner. It will allow you to do what you do best. Market and sell.

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I got an email from @brock11johnson. He’s a social media expert. Follow him and do what he says. Brock knows what he’s doing. I share some of his ideas on what to post if you are grasping for ideas.

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Here comes a story of me, a client and an underwriter. Had a tough situation this week and there are times we as agency owners are put right in the middle. Here’s how I navigated it.

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I recently paid off a small business loan. Small businesses need help sometimes. Maybe things are tight in the beginning. Maybe you don’t want to wait to make some big moves. Borrowing money can be a strategy to consider.

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Read the right books, listen to the right books books, listen to the right podcasts. Get better.

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Thoughts in what I do to start my day. How I “prime the pump”.

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I am a firm believer in not complaining about things you can’t control. Bring me thoughtful solutions.

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Sometimes you have a potential client who will only give you so much info for a quote. I talk about how I handle that In this episode.

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Staffing is the most important part of my agency and the toughest part of owning an agency. I share some thoughts.

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Sometimes you will have clients looking for insurance to cover something that it doesn’t cover. Like an old roof or bad workmanship. Here is how I handled one of those recently.

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This was a specific strategy that I used and still use today. It has helped me get in front of potential clients that I normally wouldn’t have the chance to get in front of.

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How telling yourself “one more step” can make a huge dent in your sales numbers and increase your level of customer service.

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A story about a workers comp audit gone bad. Learn from me. I’ll make the mistakes for you. 😂

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In this episode I recall an important conversation had with a colleague about giving memorable service.

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This is from something that I was told earlier in my career that was important for me to understand. Everyone is a potential client.

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I had a conversation with a colleague recently and it reminded me of some marketing mistakes I have made in my past. I also share how I do things differently.

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Staying organized has been a tough challenge for me as my business has grown. I talk about a few strategies and things I have put into play that have worked for me. www.bestself.co. Www.intelligentchange.com

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Some thoughts on leadership and how important it is to understand that everything in your business is your fault. Good or bad. Once you really understand this, you will feel a different sense of ownership and clarity.

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I recently had a commercial claim that went very well thanks to having the policy set up properly on the front end. Make sure you have your tools and equipment covered properly for all of your contractors!

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I had a claim filed recently for a commercial client who had a graphic wrap on it. When I wrote the policy, I added the expense of the wrap to the policy. This is an important step not to miss or else you are essentially insuring vehicles for blue book.

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I am a tinkerer by nature in my business. I love trying new strategies and new technologies (like podcasting 😀). Don’t be afraid to try new things. Change doesn’t have to be permanent. Keep the things that work and ditch the things that don’t.

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I recently got a phone call that I knew I would get someday. That call when you know your losing a big account. Here was my experience.

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I have been using video email in my agency for a year at it has moved the needle for me.

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I walk you through a conversation I have with a client. It’s important to set reasonable expectations when it comes to claims with our clients.

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I love to know what the client is currently paying for their insurance. This will help me determine how I position my sale.

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I have a clients whose worker’s compensation policy is going from $18k annually to $48k annually. 😳 I share some thoughts on how I handle this with a client.

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I talk about the process of filing an auto claim after an accident. Do you file it with your carrier regardless of fault? Do you try and file it with the other carrier if they were at fault? What are the pros and cons of each?

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I have started a marketing program on Instagram that is showing some nice results.

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Why should you listen to me? A little intro about me and what I am going to be bringing to you.

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An unfiltered day to day look inside the operation of Insurance agency. Matt Dietz, your host takes you through the highs and lows of what it is really like to run a high level insurance agency. Matt is an award winning agent and has has owned and operated his agency since 2004. Runs a 4000+ policy agency with only two employees and experiences continuous growth. Get in.