This episode's topic is "How to Be an Effective Influencer". Our guest this week to share 3 thoughts on this topic is Jessy Place, who is a digital content creator, photographer, and influencer marketing specialist...having partnered with 300+ brands to help bring their marketing campaign visions to life. She is also the founder of the influencer community app, Social Collective.
TOPIC: How to Be an Effective Influencer
GUEST: Jessy Place
THOUGHT #1
It's Not About You, It's About Them
THOUGHT #2
Provide Actionable (and Valuable) Content for Your Audience
THOUGHT #3
Create Content the Audience Wants
CONNECT:
JESSY PLACE'S BIO:
Jessy Place is a digital content creator, photographer, and influencer marketing specialist. She’s partnered with 300+ brands including Ralph Lauren, Four Seasons, JC Penney, Anthropologie, & Gordon Ramsey's Restaurants as an influencer to bring their marketing campaign visions to life.
Jessy was formerly a Social Media Director at a large Boston-based jewelry company, and recently founded an influencer community app called Social Collective (socialcollectiveapp.com).
Jessy aims to add value and inspiration to her community and knows she wouldn’t be a successful creator without them.
BRAND RESOURCES: