James is co-founder and co-Chairman of COOK, a certified B Corporation. He is a Founding Partner of Snowball LLP, a multi-asset impact investment manager. He is co-founder of B Lab UK and a board member of B Lab UK and B Lab Europe. For more information go to Green Element Podcast This episode is hosted by Will Richardson - connect with Will on https://uk.linkedin.com/in/greenelement (Linkedin) or Twitter  This episode is produced by Woon Tan of Podcast Publishing