Dave Hurwitt is an innovator. Over the course of his career, he’s led the development and launch of new products and services – from toothpicks to wind turbines – that have generated well over $1 billion in sales.
Having worked in admissions through grad school, he was amazed by how little technology and the internet had impacted the college search and admissions process. And even more, he was dismayed to discover how often students were transferring or dropping out altogether.
In early 2020, this led directly to his founding Troove, a 2-sided, AI-powered platform to help students discover their passions, people, and place based on the real experiences of recent alumni and current higher education students.
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