The buyer’s journey is a way to understand the buyer’s mindset. Funnels, stages, paths and journeys have dominated marketing for decades. The notion of awareness, evaluation, consideration and purchase decision is built-in to these views.
I use LeadsLeap.com to generate leads for my MLM business
https://podcasters.spotify.com/pod/show/mlmtrigger/episodes/The-Path-To-Purchase-e27fvav