On this week's Episode of Startup Diaries, Kyle sits down with Paul Waddy, Director of Paul Waddy Advisory Pty Ltd and Author of Shopify for Dummies.

With over 12 years experience advising some of Australia's most successful online retailers, ranging from start-up to $150m+, Paul was named Number 2 in the Top 50 People in Ecommerce in 2021.

Paul reveals his 15 | 20 | 30 rule, the one thing you must find, how to create a great online product, why e-commerce businesses fail, the most important trait a founder must have and much more!

0:00 - Introduction

0:00 - Introduction

1:25 - Paul's Journey

8:55 - The World Of E-Commerce

14:00 - 15 | 20 | 30 Rule. A Must Do!

20:40 - You Must Find This One Thing...

28:00 - How To Create A Great Product

46:15 - Why E-Commerce Businesses Fail

1:08:05 - One Piece Of Advice

1:11:40 - The Most Important Trait A Founder Must Have

GET BUSINESS INSURANCE HERE:
BIZCOVER | https://www.bizcover.com.au/?utm_source=pivotal_conversations&utm_medium=referral&utm_campaign=podcast

SUBSCRIBE HERE: https://www.youtube.com/channel/UCOIut6UUkQp-xI6YOs8SvWQ

LISTEN ON SPOTIFY: https://open.spotify.com/show/2nGZ292Mhf5eknEwhZA8zq?si=5ac423d2107d4781

LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/au/podcast/pivotal-conversations/id1479491840

FOLLOW PIVOTAL CONVERSATIONS:

PODCAST: INSTAGRAM | https://instagram.com/pivotalconversations

TIKTOK | https://tiktok.com/@pivotalconversations

FOLLOW KYLE: INSTAGRAM | https://instagram.com/kylertraynor

FOLLOW PAUL: LINKEDIN | https://www.linkedin.com/in/paulwaddyecommerce