The Bulletproof Marketer: Recent Episodes
The Bulletproof Marketer
The Bulletproof Marketer is dedicated to helping business owners, marketing professionals, sales professionals, and everyone in between get the most out of the digital landscape - in order to drive leads, sales, and growth!
Host Christopher Tompkins will get right to the point with the help of esteemed members of his extensive network - bringing their knowledge directly to you so you can learn more about numerous topics such as social media marketing, digital advertising, affiliate marketing, SEO, website design, email marketing, copywriting, animation, and so much more!
Like the content of the show? Visit Christopher's firm, The Go! Agency, online for more helpful hints, tips, and downloads: http://www.GoSalesandMarketing.com
Welcome to another Quickie episode of the Bulletproof Marketer. Today, we explore the world of new platforms like Threads and how digital marketers can capitalize on them. Whether you're a seasoned marketer or newcomer, this episode will equip you with the knowledge to elevate your digital marketing game. Tune in now.
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome back to another exciting episode of The Bulletproof Marketer! Get ready to ride the rollercoaster of social media trends with us as we uncover the burning question: Is Social Media Dead? Spoiler alert: It's far from it!
First, we kick things off with a little LinkedIn gossip - we spill the beans on what really matters to marketers on this professional playground. Then, we dive headfirst into the captivating world of TikTok shopping before arriving at our main topic - Is Social Media Dead?
Let’s find out in this episode.
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Join us for another Bulletproof Marketer Quickie!
In this episode, we explore the potential of ChatGPT when you leverage it with a human touch. Tune in for insights into how to make the most of ChatGPT without losing sight of the invaluable role of human intelligence.
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome, eager listeners, to another episode of The Bulletproof Marketer! In this episode, we explore Elon Musk's latest escapade as he rebrands Twitter, bidding farewell to the iconic blue bird and introducing the enigmatic "X" as the new mascot. Is this bold move necessary, or is it an incredible waste of nearly two decades’ worth of brand recognition?
We then transition into our topic of the day: organic lead generation. Specifically, is it dead or alive? We investigate the fate of organic lead generation in the ever-evolving digital landscape. Has it met its demise in the age of hyper-connectivity, or is there still hope? Buckle up and get ready for an out-of-this-world exploration of Elon Musk's rebranding journey, and the inner workings of organic lead generation!
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome, eager listeners, to another episode of The Bulletproof Marketer! In this episode, we tackle the mysteries of competitive benchmarking and the perplexing question: "Why am I not getting the traffic I want?"
Join us as we dissect your current traffic situation and uncover hidden opportunities. Christopher Tompkins equips you with practical tips, data-driven strategies, and expert insights to revamp your approach. Buckle up, folks, and let’s dive in.
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome to The Bulletproof Marketer! We're back with a brand new episode, but this time it’s quick!
In this episode, we talk about the power of metrics in highlighting your talent and expertise. Join us for a quick dive into leveraging data to make heads turn and propel your agency to success.
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome to The Bulletproof Marketer! We're back with a brand new episode, packed with insights on how to effectively execute thought leadership for your brand. We start with a few updates on current social media trends and insights, then we dive into how thought leadership helps you differentiate yourself from the competition and enables you to carve out a unique space in your industry.
If you’re trying to establish yourself as a thought leader or put your brand at the forefront of your industry, do yourself a favor and tune into this episode. Get ready to stay up-to-date on the latest trends, upcoming platform changes, and essential marketing best practices.
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome to The Bulletproof Marketer! In today's quickie episode, we're spilling the secret of how to find your agency's niche. Join us for a fun-filled exploration filled with tips, anecdotes, and inspiration.
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome back to The Bulletproof Marketer! In this episode, we're diving into the age-old debate: should you hire an individual marketing whiz or bring in the pros from an agency? But before we get into the nitty-gritty, we'll start with some social media updates and trend talk to keep you in the loop.
Now, imagine you're a brand in need of marketing magic, but you're torn between hiring an individual guru or an all-encompassing agency. In this episode, we'll serve up insights, pros, and cons to help you navigate the right decision for your band. We'll cover cost considerations, specialized skills, and more. So grab a cup of joe, settle in, and tune in!
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome back to The Bulletproof Marketer! We are back and ready to continue sharing the latest trends, upcoming and new changes to platforms and tools, and best practices for marketers. Today, we discuss the roadblocks marketers face when posting to social media, Pinterest shoppable shuffles, how to make recruitment more interesting, and how to utilize LinkedIn more effectively. We discuss the importance of LinkedIn and how to properly use it to your advantage as a marketer. If you’re going to LinkedIn and spending just five minutes checking notifications and responding to messages, you’re doing it wrong. Tune in to learn more about why it’s important to be active on LinkedIn and utilize their platform to connect with prospects, leads, and industry thought leaders. We give you our biggest tips when it comes to the platform and how to reap the benefits of LinkedIn. Hear our top tip this episode whether you should post natively, or through scheduling tools like Hootsuite. --- Connect with Christopher Tompkins: www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ --- The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below: www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
When you bring your brand to the digital space, there’s a lot to consider. How do you get your brand discovered on social media? What kind of creative work goes into that transition? What sort of ROI can you expect? This week, Alex Gold of Del Oro Media shares the need-to-knows of going digital with your brand.Alex is a seasoned veteran in social media and digital marketing, who brings to the table a wealth of strategic and operational insights. From his time at Nickelodeon working on amazing IPs like SpongeBob and TMNT to his days in the music industry collaborating with incredible artists like Fishbone, Slightly Stoopid, and Iration. Alex founded Del Oro Media Agency in the summer of 2019. Alex holds a Master’s degree in Strategic Public Relations from University of Southern California, and a Bachelor’s degree in Business Administration from California State University, San Marcos.---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Alex Gold and Del Oro Media:https://facebook.com/deloromediaagencyhttp://twitter.com/deloromediahttps://www.linkedin.com/company/del-oro-mediahttps://instagram.com/deloromedia---The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
You need to get the word out about your business to thousands of potential customers. The easiest way? A well-timed press release that generates buzz around your brand. But for a business owner with no PR experience, what does that entail? What is a press release and how can it guarantee your business a wider audience?Our guest Mickie Kennedy is an expert at helping small businesses, authors, and startups increase their visibility and credibility. Mickie founded eReleases 22+ years ago after realizing that small businesses desperately need a press release service they can actually afford, giving them access to the media and to a national newswire – all with a personal touch!---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ Connect with Mickie Kennedy and eReleases:www.ereleases.com/plan www.twitter.com/ereleases www.facebook.com/ereleases.press.release.distribution www.instagram.com/ereleasespr/ www.linkedin.com/in/publicity/ www.pinterest.com/ereleases/ www.youtube.com/user/ereleases
How to begin and grow your podcast are the looming questions that keep most people from even starting one. How can you keep your show up and running and avoid the mistakes that so many new podcasters fall into? On this week’s show, we welcome Luis Ryan Diaz for advice on dominating the increasingly competitive podcast market.Founder of Podcast Domination and Author of How To Get Your First 100,000 Downloads in 100 Days. Luis has launched and consulted for over 60 podcasts and helped his clients generate over 6.5 Million Downloads. He’s helped some of the most well-known entrepreneurs and personal brands online build their podcast from NFL athletes, Olympic medalists, nine-figure entrepreneurs, venture capitalists, and many more thought leaders across a dozen or more industries. Tune in!---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Luis Ryan Diaz and Podcast Domination:Website: podcastdomination.coFacebook: https://www.facebook.com/luisryan4Instagram: https://www.instagram.com/luisryandiaz/LinkedIn: https://www.linkedin.com/in/luisdiaz-danlok/---www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
SEO got you stumped? Well the good news is, you and everybody else...except for this episode’s guest Michael Fleischner! How do you go about optimizing your website? Can you control the kind of search results that will bring up your page? And how does your social media presence tie into SEO? All that and more is up for discussion.Michael is an entrepreneur, marketer, author and the Founder of Big Fin SEO, a search engine optimization and digital marketing agency. In addition to all that, Michael hosts a weekly podcast titled, “The Digital Freelancers” available on Apple Podcasts and Spotify. He has appeared on the TODAY Show, ABC World News, Bloomberg Radio, and featured in USA Today. Ready to get your site fully optimized and on the first page of Google? Tune in now!---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---To hear more from Michael Fleischner, follow him on…https://twitter.com/mfleischnerhttps://www.linkedin.com/in/fleischner/And be sure to check out his book “SEO Made Simple” (now in its 7th edition) on Amazon! https://amzn.to/39nR4zx ---The Bulletproof Marketer is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
Digital innovation has made all of our lives easier—including those of cybercriminals. Now, it takes more than a tricky password to keep your information safe. How has cybersecurity become more important amidst the COVID pandemic with millions more people working remotely from home? What are some best practices we can all take to guard our personal information? To answer these questions and more, we welcome security expert Scott Schober to the podcast.Scott is the President and CEO of Berkeley Varitronics Systems, a provider of advanced, world-class wireless test and security solutions and the author of three best-selling security books: Hacked Again, Cybersecurity is Everybody’s Business, and Senior Cyber. Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ Connect with Scott Schober and Berkeley Varitronics Systems:ScottSchober.comwww.linkedin.com/in/snschober/twitter.com/ScottBVStwitter.com/bvsystemsThe Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. Learn more: www.GoSalesAndMarketing.com
All brands and entrepreneurs aspire to be the top-dog in their industry, but few can get to the holy grail of brand recognition: the category of one. On this week’s episode, we’ve got top-tier business consultant, mindset coach, and former Fortune 500 executive Nida Leardprasopsuk to tell us how she takes rising entrepreneurs and puts them in a league of their own.Nida is the author of the One to Millions Entrepreneur and host of the One to Millions Entrepreneur Podcast show. She also has a master’s and bachelor’s degree in Business and Marketing and is currently pursuing her PhD in Social Psychology. With her proprietary system, the Genius OffersTM, Nida helps entrepreneurs discover the X-factorthat sets their business apart from the rest. She helps her clients uncover theirclients’ hidden problems and creatively and strategically works with them to findbetter solutions.---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Nida Leardprasopsuk :Instagram - https://www.instagram.com/nidaleard/LinkedIn - https://www.linkedin.com/in/nida-leardprasopsuk-71b9ba147/ ---The Go! Agency is a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
For a business new to PR and marketing, it can all feel very overwhelming with questions that have no clear cut answer. What is public relations? What social media platform should I be on? On today’s episode, we welcome Lee Caraher to help untangle it all.Lee Caraher is a CEO, best-selling author, and sought-after speaker. Founder and CEO of Double Forte, a national PR & Communications firm in San Francisco, New York, and Eau Claire, Wisconsin, Lee is an acclaimed communication strategist known for her practical solutions to big problems. Her company works with companies big and small that are making a difference in their categories.Listen now!---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Lee Caraher and Double Forte:Lee’s Website ---> www.leecaraher.comDouble Forte ---> www.double-forte.comTwitter ---> www.twitter.com/LeeCaraherFacebook ---> www.facebook.com/LeeCaraher1LinkedIn ---> www.linkedin.com/in/leecaraherInstagram ---> www.instagram.com/leecaraher ---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
Marketing, sales, and technology are all separate but integral parts of running a business, but getting the three to come together is often a tricky process. To help sort it out, we’re welcoming author John Wall to the podcast.John J. Wall speaks, writes and practices at the intersection of marketing, sales, and technology. He is the producer of Marketing Over Coffee, a weekly audio program that discusses marketing and technology with his co-host Christopher S. Penn, and has been featured on iTunes. Notable guests include Ryan Holiday, Debbie Millman, Ty Pennington, Simon Sinek and Seth Godin.---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with John Wall and Trust Insights:Website ---> https://www.trustinsights.ai/Podcast ---> https://www.marketingovercoffee.com/most-popular-episodes/LinkedIn ---> https://www.linkedin.com/in/johnjwall/Twitter ---> https://twitter.com/johnjwall---The Go! Agency is a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the link below:www.GoSalesAndMarketing.com
Are you AGILE? Many companies are switching to this new way of project management and restructuring their companies in the process. But what does it mean to really have an AGILE workforce, and is it the right move for every company? This week, we’re joined by author and AGILE expert Greg Kihlstrom.Greg is a best selling author, speaker, and entrepreneur. He has worked with some of the world’s leading organizations on customer experience, employee experience, and digital transformation initiatives, both before and after selling his award-winning digital experience agency, Carousel30, in 2017. Greg’s newest book, The Agile Workforce (2021) explores the current and future state of the workforce and envisions a world where individuals thrive in a new world of work opportunities enabled by technology, decentralization, and a shift in the power dynamics between employers and employees.---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Greg Kihlstrom:LinkedIn ---> https://www.linkedin.com/in/gregkihlstrom Instagram ---> https://www.instagram.com/theagileworld Facebook ---> https://www.facebook.com/theagileworld Twitter ---> https://www.twitter.com/gregkihlstrom---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
How to begin and grow your podcast are the looming questions that keep most people from even starting one. How can you keep your show up and running and avoid the mistakes that so many new podcasters fall into? On this week’s show, we welcome Luis Ryan Diaz for advice on dominating the increasingly competitive podcast market.Founder of Podcast Domination and Author of How To Get Your First 100,000 Downloads in 100 Days. Luis has launched and consulted for over 60 podcasts and helped his clients generate over 6.5 Million Downloads. He’s helped some of the most well-known entrepreneurs and personal brands online build their podcast from NFL athletes, Olympic medalists, nine-figure entrepreneurs, venture capitalists, and many more thought leaders across a dozen or more industries. Tune in!---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Luis Ryan Diaz and Podcast Domination:Website: podcastdomination.coFacebook: https://www.facebook.com/luisryan4Instagram: https://www.instagram.com/luisryandiaz/LinkedIn: https://www.linkedin.com/in/luisdiaz-danlok/---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
April and Chris cover Meta’s first-ever reported revenue loss, allegations of security risks from a whistleblower at Twitter, and the suspension of Nottingham University Hospitals’ communications director. They chat through the shifting role Millennial audiences play in today’s digital landscape, and discuss Banana Republic’s controversial origin story of the future of the brand. Today’s “BREAKING NEWS:”Twitter whistleblower: https://cnn.it/3CMYOKu Meta revenue: https://bit.ly/3KIaIHB UK hospital director: https://bit.ly/3KGVYbO Point & Counterpoint:Millennial Pause: https://bit.ly/3TCsikc Banana Republic: https://bit.ly/3TAOhYO Cash or Trash?Corona island: https://bit.ly/3B6jDiC Condiment ice cream: https://bit.ly/3B4yWs9 Gap X Kanye West: https://bit.ly/3QbI7vj April is the president and founder of Trust Relations: https://www.trustrelations.agency/.Christopher Tompkins is the CEO at The Go! Agency: https://gosalesandmarketing.com/.
AI is the future for a lot of industries—but is that going to be more of a help or a hindrance? Will it maximize efficiency at the cost of our creativity? Entrepreneur Vance Reavie stopped by the podcast to talk about all things AI. Vance Reavie is a serial entrepreneur with over 20 years experience in the tech and marketing sector. His superhero skill is bridging the needs of marketing, sales, and other client-facing teams with the tech and engineering teams to find fit for purpose solutions. Vance’s first business was a web design and development company founded in 1999 in Wellington NZ, and sold at the 2000 tech boom peak. Since then he has gone on to create a highly-profitable web hosting company and an e-commerce transaction management business. Vance is a contributor to Forbes, writing on marketing and AI. In his spare time, he surfs, runs, cooks, travels and spends as much time with his rescue dogs as possible!---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Vance Reavie:linkedin.com/in/vance-reavie/twitter.com/VanceReaviefacebook.com/vance.reavie---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
You can’t overstate the value of an education. So, marketing an online learning tool seems like a breeze, right? On today's episode, we welcome ed tech expert Panos Siozos to the program to talk about how a solid marketing campaign has fueled his company, LearnWorlds.Panos Siozos is the co-founder and CEO of LearnWorlds. He has a Ph.D. in Educational Technology, researching and designing e-learning applications for over 20 years. Panos has extensive work experience as a software engineer, e-learning researcher, and science educator. Before launching LearnWorlds with his two co-founders, Panos was working in the European Parliament as a policy adviser for research and innovation. He loves mountaineering, photography, and traveling.---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Panos Siozos and LearnWorlds:https://www.facebook.com/learnWorldsCohttps://twitter.com/learnworlds https://www.linkedin.com/company/learnworlds---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
Chris is on the road this week, so April is holding it down with a special episode. In this crossover episode, guest host Hamish Anderson is on the line. He’s April’s co-host on Trust Relations: The Podcast, here to deliver his expertise as a seasoned digital marketer. They assess brand moves from the news, like the merger between HBO Max and Discovery Plus, Amazon’s Acquisition of Roomba, and the debut of clickable stickers on LinkedIn. They spar over the use of Facebook groups for promotions and break down the FTC’s rules for user-generated content and testimonials. They cover the latest creative campaigns to make headlines, in “Cash or Trash?” BREAKING NEWSHBO Max X Discovery Plus: https://wapo.st/3ppSHUpAmazon’s Roomba Acquisition: https://bit.ly/3dwtHbrStickers on LinkedIn: https://bit.ly/3A2JMx7Point & CounterpointFacebook Groups: https://bit.ly/3bYxzBy FTC on Testimonials: https://bit.ly/3QzKb16 Cash or Trash?Taco Bell Mexican Pizza Part 2: https://bit.ly/3STzhVw Tiffany's NFTs: https://cnn.it/3K4eT04 BDO Bangkok ad: https://bit.ly/3JYLy78 April is the president of Trust Relations: www.trustrelations.agencyChristopher Tompkins is the CEO at The Go! Agency: gosalesandmarketing.com
What can a PR professional tell you about your marketing strategy? Probably a lot! PR pros know their clients inside and out and know when they’re ready for the big leagues. This week, we welcome April Margulies of Trust Relations to talk about her journey into PR, common mistakes, and industry newcomers.As a journalist-turned-PR practitioner, April has more than 19 years of industry experience. She has worked at the world's best agencies in New York City, including Weber Shandwick, Edelman, Rubenstein Public Relations and Spong, and has represented clients across numerous industries, from Fortune 100 companies to startups.---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with April Margulies and Trust Relations:www.TrustRelations.agencyhttps://www.facebook.com/trustrelationshttps://twitter.com/aprilmargulieshttps://twitter.com/TrustPRelationshttps://www.linkedin.com/in/aprilwhitetrustrelations/https://www.linkedin.com/company/trustrelations/https://www.instagram.com/trustrelations/https://www.instagram.com/april_margulies/www.TrustRelations.agency---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
April and Chris are discussing brand authenticity as it applies across the marketing spectrum, from external campaigns to internal communications strategies. They assess some recent examples of messaging strategies — good and bad — from the news, including allegations of fraud at Weber Shandwick, Meta's human rights report, and public backlash over Instagram’s emphasis on video. In this “Point / Counterpoint” segment, they debate the role of internal communicators in overall brand success and spar over Chris’ latest article for Newsweek. They have some hot takes in “Cash or Trash?” and discuss: A&W’s Ryan Reynolds impersonator, Velveeta’s new martini recipe and an emo-inspired logo makeover at Wendy’s. BREAKING NEWSWeber Shandwick fraud: https://reut.rs/3Qmshi0 Meta's Human Rights Report: https://bit.ly/3zEKQHw Instagram vs. TikTok: https://bit.ly/3PZ8vch Point & CounterpointInternal communicators: https://bit.ly/3btC1be Is "Cringe" The Next Big Content Trend? https://bit.ly/3QdGH40Cash or Trash?Ryan Reynolds + A&W: https://bit.ly/3bqM3tX Wendy's logo: https://bit.ly/3OYDxjuVelveeta-Infused Martini: https://bit.ly/3vC3vlJ April is the president of Trust Relations: https://www.trustrelations.agency/Christopher Tompkins is the CEO at The Go! Agency: https://gosalesandmarketing.com/
This week, your hosts are discussing the rules, trends and changes impacting digital marketing, including the FTC’s updated Endorsement Guide and a brand loyalty report from Meta. They discuss the trend of high-level government security officials transitioning to private sector roles, in light of Snapchat’s hiring of a former Secret Service agent to its executive team. Trends include social purpose initiatives for modern brands, the rise of social media shopping features & brand backlash in the Twitter era. “Cash or Trash?” features 3 campaigns: KFC x Crocs, HelloFresh’s campaign on Twitch, and Old Spice x Arby’s.BREAKING NEWSFTC Endorsement Guide: bit.ly/3RU6v6x Pinterest: bit.ly/3ol4OSc Meta: bit.ly/3zrVaDQ Point & CounterpointEA: bit.ly/3zp1CuZ Snapchat: bit.ly/3cs6oPn Social purpose: bit.ly/3yS8HTy Cash or TrashKFC: bit.ly/3PLoJWe HelloFresh: bit.ly/3zp1L1v Old Spice: bit.ly/3OnaLIN April is the president of Trust Relations: www.trustrelations.agencyChristopher Tompkins is the CEO at The Go! Agency: gosalesandmarketing.com
Everyone needs a good success story for inspiration. On today’s episode, we welcome Dr. Janét Aizenstros to talk about starting her career, finding and maintaining her passion, and the valuable lessons that success has taught her.Dr. Janét Aizenstros is an award-winning businesswoman with several leadership awards such as the Top 40 under 40, the Top 10 Inspiring Women in Canada, 2019 Conscious Company Media’s Top 22 Business Leaders, and the Stevie® Award winner for Female Entrepreneur of the Year Canada; Employer Of The Year for Canadian Business which ranked her company 12th on Canadian Business’s 2020 Growth List -- making her the first Black Canadian woman in history to scale a 9-figure organization and sole female founder to be featured on the list. Janét is also a member of the Young Presidents Organization (YPO), a participant with Concordia Leadership Council and a Global Goodwill Ambassador for the Global Goodwill Ambassadors Foundation.Tune in!---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Dr. Janét Aizenstros:https://Twitter.com/jaizenstros https://www.Instagram.com/jaizenstros/ ---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
This week, your Hype Busters hosts are taking a look at the interplay between social media and public relations, with some recent research and trends about how journalists and users are finding news online. April and Chris also discuss the competition that’s heating up between YouTube and Tik Tok. Next, they chat through the pros and cons of deleting old social media posts and cover the role of notifications in driving users’ eyes to your marketing campaigns. This week’s “Cash or Trash?” segment features three new campaigns: Raid’s new global portrait push, Alka Seltzer’s collaboration with T Pain and Schmidt’s new ads featuring Megan Rapinoe. Today’s “BREAKING NEWS:”YouTube vs. Tik Tok: https://bit.ly/3nOZS7O Pew Research on Twitter: https://pewrsr.ch/3nPsP3A Point & Counterpoint:Journalists Deleting Posts: https://bit.ly/3RmXu5E Notifications: https://bit.ly/3IoAuz8 Cash or Trash?Raid: https://bit.ly/3ACaoHl Alka Seltzer: https://bit.ly/3OTETwJ Schmidt’s X Megan Rapinoe: https://prn.to/3yTQVAF
Everything has changed, and though things will never be back to normal, the world is getting back to work. And that means the marketing business is going to kick into high gear soon. On this week’s episode, Trish Thomas of TEEM talks about the upcoming year in marketing.Listen in!---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Trish Thomas and TEEM: https://www.facebook.com/trishthomasconsultinghttps://twitter.com/trish_thomashttps://www.facebook.com/trishthomasconsulting---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency
Your customers give you valuable resources every time they communicate with you over social media. Customer feedback, reviews, testimonials, and video content are all fair game—and using them can improve the social image of your brand! This week, we welcome marketing guru Arttu Haho on to the podcast to tell us how to leverage all of our resources.Listen now!---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Arttu Haho:https://www.linkedin.com/in/arttuhaho/---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
On today’s show, Chris and April are covering some recent changes from leaders in Big Tech. They’re chatting about Meta’s privacy updates around the world, the lack-luster release of Apple’s iOS 16 and how Amazon’s new advertising offering is poised to rival Facebook. Our hosts also debate the relevance of dark social media channels for marketers, discuss the impact of the latest lawsuit against Instagram over negative mental health impacts in children, and spar over the fate of Elon Musk’s pending Twitter deal. For “Cash or Trash?” this week, your favorite dynamic duo analyzes new campaigns including: Taco Bell’s new Minnesota restaurant location; Chevrolet’s ill-conceived texting game campaign against distracted driving; Heineken’s high-tech bottle opener that claims to close your work applications; and Velveeta’s cheese-scented nail polish.Today’s “BREAKING NEWS:”Meta Privacy: https://bit.ly/3QFOXdLAmazon Ads: https://bit.ly/3HNsesuiOS 16: https://bit.ly/3QyrnQaPoint & Counterpoint: Dark Social: https://bit.ly/3nfszKJ Instagram Lawsuit: https://bit.ly/3xOsW43Twitter Deal: https://bit.ly/3Ol5BOACash or Trash?Taco Bell: https://bit.ly/3QHlAb2Heineken: https://bit.ly/3zVYE1LChevrolet: https://bit.ly/3zWCBbuCheese Nails: https://cnn.it/3HGSTqNApril is the president and founder of Trust Relations, a fast-growing and virtual PR agency: https://www.trustrelations.agency/.Christopher Tompkins is the CEO and head strategist at The Go! Agency, a digital marketing firm: https://gosalesandmarketing.com/.
Marketing within the healthcare industry is...tricky. How can you present your business and bring in critical sales without coming across as too business-like and promotional. People don’t want to think of their healthcare services as a brand; they want to know their concerns are being met by real doctors and specialists. This week, I had Wendy O’Donovan Phillips on to talk about how to responsibly, ethically, and profitably advertise your healthcare services.Wendy O’Donovan Phillips is CEO of Big Buzz, an agency delivering strategy and consultation to drive focused marketing efforts for executives and teams nationwide. Wendy is the author of two books available on Amazon, and she has been published in many healthcare journals. She is a member of the Women's President Organization, having reached $1 million in revenues the last two years, which only 1% of women-owned businesses achieve. She has been honored by the American Marketing Association for excellence in her field, and she has been hired by the American Dental Association as an expert consultant in marketing.---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Wendy O’Donovan Phillips and Big Buzz:bigbuzzinc.comwww.Facebook.com/BigBuzzBrands/Twitter.com/bigbuzzinc www.Instagram.com/bigbuzzinc/---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida.www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
Making money. Spending money. In the end, all of advertising does come down to how well you place your dollars. This week on the program, your host Christopher Tompkins welcomes on Brian Meert of AdvertiseMint to talk about the best social media platform for your ads, how to advertise using video, and why your ads aren’t getting the return you thought they would.Brian Meert is the CEO of AdvertiseMint, a Hollywood based digital advertising agency that specializes in helping successful companies advertise on Facebook. Advertisemint has managed millions of dollars in digital ad spends in entertainment, fashion, finance, and software industries. Brian is also the author of the best selling, The Complete Guide to Facebook Advertising, and the innovative The Complete Guide to Digital Advertising Policies infographic.Thanks for tuning in!---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Brian Meert and AdvertiseMint:http://www.advertisemint.com/ https://twitter.com/brianmeert https://www.linkedin.com/in/brianmeert/ https://www.instagram.com/advertisemint/---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
On the show, April and Chris are covering the latest moves big brands are making to generate media attention and gain momentum online. They discuss industry news stories on Target’s new Roundel Media Fund supporting diverse-owned brands, and chat about Grub Hub’s failed free lunch promotion in New York. They discuss the strategy behind Tik Tok’s new ad product for crowdsourcing content, and consider why Pepsi has decided to drop its Super Bown Halftime Show sponsorship. For “Cash or Trash?”, our hosts share their hot takes on the RITZ x OREO brand collaboration, Mattress Firm’s new podcast, and Hidden Valley Ranch’s charity-focused campaign to create a diamond out of its signature seasoning dust.“BREAKING NEWS;” Target’s Roundel Media Fund: https://bit.ly/3xAI5XBGrubhub in NYC: https://bit.ly/398ZnSvMore on our “Cash or Trash?” segment: Oreo x Ritz: https://bit.ly/39ckEe0Mattress Firm podcast:https://bit.ly/3NGLFoN Hidden Valley Ranch Diamond: https://bit.ly/3xByr74Point & Counterpoint:TikTok’s ad product: https://bit.ly/3Hb7D0X Pepsi + Super Bowl Pivot: https://bit.ly/3MzxeBzApril is the president and founder of Trust Relations, a fast-growing and virtual PR agency: https://www.trustrelations.agency/.Christopher Tompkins is the CEO and head strategist at The Go! Agency, a digital marketing firm: https://gosalesandmarketing.com/.Follow Trust Relations on social:www.linkedin.com/company/trustrelations/www.twitter.com/trustPRelationswww.facebook.com/trustrelationswww.instagram.com/trustrelations/Follow The Go! Agency on social:www.linkedin.com/company/the-go-agencywww.twitter.com/thegoagency www.facebook.com/thegoagency www.instagram.com/thegoagency
Wait...are PR and marketing not the same thing? Nope! Marketing is the look, feel, and voice of your brand. PR is how you get your brand noticed. To discuss these subtle differences, we welcome Emily Taffel-Cohen on to this week’s episode.Emily Taffel-Cohen is the founder of Mugsy PR, an award winning PR and marketing firm based out of South Florida. She is also a public speaker, an author with an upcoming children's book releasing in 2021, an event planner, a feminist advocate and a road trip enthusiast (and avid car singer) with an upcoming blog about her adventures.Tune in!---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Emily Taffel-Cohen and Mugsy PR:http://www.MugsyPR.com/Facebook.com/MugsyPRhttps://twitter.com/Emilyontheavehttps://www.instagram.com/Emilyontheave/---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
When the press talks about you, what are they saying? When is the right time to release a statement, negative or positive? What should a company do before they share their story? Public relations is tricky to navigate but integral to the success of every business, whether it’s putting out a press release or just having good word of mouth. In this episode, Christopher Tompkins welcomes guest Patrick Farrell of Sniper Public Relations to answer your burning questions.Patrick has spent 20 years in the public relations industry, servicing an array of clients in various sectors. His strengths and expertise are in the areas of media relations, communications strategy and delivering clients relevant and consistent results. His experience has enabled him the ability to deliver insightful industry research and identify market trends in order to create relevant story angles for clients.---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Patrick Farrell and Sniper Public Relations:www.sniperpr.com www.Twitter.com/patrickjfarrellwww.Twitter.com/Sniper_PR ---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
When inspiration strikes, it strikes! Have you ever thought about incorporating animation in your marketing strategies, to tell eye-catching stories that audiences will respond to? It’s effective, but there’s a time and a place, and doing poorly can cost you money and your audience. In this episode, I sit down with Alex Herder of Duck & Duck to talk about when the time is right to pull off animation.Alex started the animation studio Duke & Duck back in 2009 with his best friend Dave and since then they've been creating compelling content for non-profits, brands, and anyone else who shares their passion for telling good stories. In the past couple of years, they have worked with leading organizations all over the world, including the American Red Cross, the World Bank, Nestle, Patagonia, and even the Biden presidential campaign.---Connect with The Social Marketing Academy:www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z---Connect with Christopher Tompkins:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ ---Connect with Alex Herder and Duck & Duck:www.dukeduck.comhttps://twitter.com/alexherder https://www.linkedin.com/in/alexherderhttps://www.instagram.com/dukeandduck/---The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:www.GoSalesAndMarketing.com www.Facebook.com/TheGoAgency www.Twitter.com/TheGoAgency www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
On the show today, April and Chris weigh in on the latest news in social media, with their reactions to the rise of the Be Real social app, LinkedIn’s recent decision to down-rank engagement-baiting posts, and the overall role of authenticity in effective digital strategy. They also cover Google’s image search update and how the new feature might impact brands online. For this week’s Point & Counterpoint segment, our hosts spar over Tumblr’s comeback in the Gen Z demographic and chat about whether employee-generated content is a viable option for brands today. As always, April and Chris also share their hot takes on whether some of the latest headline-making brand campaigns were “Cash or Trash?” This week, they’re covering KFC’s chicken bouquet campaign, the launch of IHOP’s loyalty program, Coors Light’s new Miami-based billboards, and Pinterest’s latest video feature. BREAKING NEWSBeReal: bit.ly/3z4APEDLinkedIn: bit.ly/3GjEC2FGoogle Image Search: bit.ly/3MSDR30CASH OR TRASHCoors Light: bit.ly/3wP7ZqlPinterest: tcrn.ch/3LJhTxWKFC: bit.ly/3NDMPRsInternational Bank Of Pancakes: bit.ly/3LNDWniApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
How do you make yourself more visible to attract clients and grow your book of business? How open should you be with the media? What are your other clients seeing and how are they managing business development? To answer these questions and more, your host Christopher Tompkins sits down with legal marketer Elizabeth Ortega. Elizabeth is principal of ECO Strategic Communications and co-founded The International Academy of Financial Crime Litigators.Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.Connect with The Bulletproof Marketer:Twitter - https://twitter.com/BPMarketer Podcast - https://Apple.co/2KnGM8ZInstagram - https://www.instagram.com/thegoagency/ ---Connect with Christopher Tompkins:Twitter - www.Twitter.com/chrisgoagency LinkedIn - www.Linkedin.com/in/chrisgomedia/
Aesthetics! In demand but not often understood, having a good designer work on your website or assets is essential for your company's success. What do you do when an inciting tweet takes you to a janky website? You click away ASAP.In this episode, host Christopher Tompkins sits down with Natalie Sharma, a digital design consultant, and the founder and creative director of Pixetal, to talk about how design and success go hand in hand. How much does a fully designed website cost? Do you own what a designer makes for you? These questions and more are answered in this episode!Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.Connect with The Bulletproof Marketer:Twitter - https://twitter.com/BPMarketer Podcast - https://Apple.co/2KnGM8ZInstagram - https://www.instagram.com/thegoagency/ ---Connect with Christopher Tompkins:Twitter - www.Twitter.com/chrisgoagency LinkedIn - www.Linkedin.com/in/chrisgomedia/
On today’s episode, April and Chris are discussing some recent trends in digital advertising, including how advertisers are reacting to a cookie-free future and adapting to the major shift toward streaming services. They also analyze Netflix’s recent dip in subscription numbers and discuss their hot takes on the false advertising accusations against Burger King. To close out the show, your favorite hosts make the call on whether these headline-making brand campaigns were cash moves or trash strategies: Skullcandy’s 2022 social push, shoppable recipe campaigns, Miller Lite’s flavored beer drops, and Willa’s influencer-friendly, Coachella-bound planeBREAKING NEWSCookieless Future: bit.ly/38mRFUcNetflix Ads: bit.ly/37Efg2oBurger King: cbsn.ws/3l81uYUStreaming Shift: bit.ly/3l3ObsrCASH OR TRASHSkullcandy: bit.ly/3NbS6zsE-Grogers: bit.ly/38qhKBNMiller Lite Drops: bit.ly/38u0A6iWilla: bit.ly/3yAyK3eApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
We're back this week with a brand new episode of the Bulletproof Marketer podcast where our host, Christopher Tompkins, is joined by Judy Lin of Digital Marketing Doctor Agency to talk about metrics, measuring success, which website platform is the best, and more!Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.Connect with The Bulletproof Marketer:Twitter - https://twitter.com/BPMarketer Podcast - https://Apple.co/2KnGM8ZInstagram - https://www.instagram.com/thegoagency/ ---Connect with Christopher Tompkins:Twitter - www.Twitter.com/chrisgoagency LinkedIn - www.Linkedin.com/in/chrisgomedia/
For this weeks episode of the Bulletproof Marketer podcast, we welcome Brenda Christensen, who joins us to talk about all things public relations! Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.Connect with The Bulletproof Marketer:Twitter - https://twitter.com/BPMarketer Podcast - https://Apple.co/2KnGM8ZInstagram - https://www.instagram.com/thegoagency/ ---Connect with Christopher Tompkins:Twitter - www.Twitter.com/chrisgoagency LinkedIn - www.Linkedin.com/in/chrisgomedia/
This week on Hype Busters, April and Chris are laser-focused on the latest trends and campaigns to hit social media this month. They’re chatting about Facebook’s faulty ad reporting, Doja Cat’s Taco Bell jingle on Tik Tok and Elon Musk’s idea to create a new social platform. They’re also covering some recent food branding flops, including Pizza Hut’s official “Struggle Bus,” the new Tostitos audio logo, Coke’s new pixel-flavored drink, and a final call on whether Frito Lay’s “Potadomes” at Coachella are a cash move or a trash stunt. And of course, April and Chris also weigh in on Will Smith’s recent scandal at the OscarsBREAKING NEWSElon Musk: cnb.cx/3krXAdkFacebook Ads: bit.ly/3vPm9GoPOINT & COUNTERPOINTDoja Cat & Taco Bell: bit.ly/3kofbCHCASH OR TRASHLays At Coachella: bit.ly/3MHn4z8Pizza Hut Struggle Bus: bit.ly/3LwCiaiTostidos Audio Logo: bit.ly/3KvkFWOPixel-Flavored Coke: bit.ly/3vRLE9YApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
This week, we’re back with a brand new episode of the Bulletproof Marketer podcast. Our host, Christopher Tompkins, sits down with guest Jeff Bell to discuss all thing public relations and the importance of implementing it into your business.Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades. Connect with The Bulletproof Marketer:Twitter - https://twitter.com/BPMarketer Podcast - https://Apple.co/2KnGM8ZInstagram - https://www.instagram.com/thegoagency/ ---Connect with Christopher Tompkins:Twitter - www.Twitter.com/chrisgoagency LinkedIn - www.Linkedin.com/in/chrisgomedia/
Welcome back for another episode of Hype Busters! Join us for the show this week as April and Chris tackle some major developments in the communications industry. They’re discussing USA Today’s misreported ad placements, the UK’s regulation of gender stereotypes in ad campaigns, and the rise of AI-driven branding tools. Our hosts also chat about the pros and cons of Netflix’s crackdown on password sharing, and make the call on whether Dollar Shave Club’s “chin-fluencer” campaign and Duolingo’s new tattoo translator are cash moves or trash ideas for the brands. BREAKING NEWSGender Roles In Ads: bit.ly/3veoYjQUSA Today: on.wsj.com/36dGgFgPOINT & COUNTERPOINTPicsart: bit.ly/37oOECiNetflix Security: bit.ly/3M6L0M6 CASH OR TRASH Dollar Shave Club: bit.ly/3rmVUphDuolingo Tattoos: bit.ly/3vqcNAKApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
Our hosts welcome Daniel Alfon, the author of "Build a LinkedIn Profile for Business Success," to discuss best practices for leveraging LinkedIn for business marketing and personal branding. April and Chris also discuss the renaissance in TV advertising as streaming platforms continue to rise in popularity, and cast their industry predictions about the future of creator content. Next, they chat about the ramifications of Ronn Torossian’s decision to step down amid the scandal at 5W PR. For “Point & Counterpoint,” they’re breaking down the pros and cons of TikTok’s new ten-minute feature. Then we get Chris and April’s hot takes on Folgers’ millennial-focused rebrand, the new Fruity Pebbles crossover with Lebron and Nike, and Dollar Shave Club’s new product campaign. Connect With Daniel: www.danielalfon.com/ BREAKING NEWSKBCUniversal: bit.ly/38bidaxRonn Torossian: bit.ly/3uJN6KTCreator Marketing: bit.ly/3uMwX7BPOINT & COUNTERPOINTTen-Minute TikTok: bit.ly/3Dr7rbZCASH OR TRASH Folgers: bit.ly/3qSdfWSFruity Pebbles: bit.ly/3DpRwKZDollar Shave Club: bit.ly/3DvvIhaApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
This week we’re back with a brand new episode of the Bulletproof Marketer. Our host, Christopher Tompkins, as always, dives into all the latest trends and news happening in the industry then touches on stockholm syndrome as a marketer. Later, Christopher gives different strategies for implementing a TikTok strategy, and closes out the episode with why it’s important to always be learning. Connect With Bulletproof MarketerTwitter Instagram Apple PodcastConnect With Christopher TompkinsTwitterLinkedInTrust Relations: https://trustrelations.agency/Truly Clear: https://trulyclear.com/MOTORPLANit: https://www.motorplanit.com/SquarePet Nutrition: https://www.mysquarepet.com/Cousins Maine Lobster: https://www.cousinsmainelobster.com/
This week, Chris and April are delivering the ad report you need, with a recap of this month’s most talked-about TV advertisements and digital marketing moves. They’re setting the scene with a chat about the significance of Amazon and Google’s ad revenue for digital marketers, and ranking Gold Bond’s “sweaty balls” euphemisms against Shake Shack’s dating site stunt and Michelob Ultra’s low-calorie ad play for a jam-packed “Cash of Trash?” segment. They also discuss the pros and cons of including morality clauses in your client contracts, the sticking power of short-form video on social, and of course the impact of the recent Joe Rogan Spotify scandal.BREAKING NEWSWordle: bit.ly/34QkQ0lTruth Social: bit.ly/3CR9zJxBrand Targeting: bit.ly/34Ql5INPOINT & COUNTERPOINTInfluencers: bit.ly/3CRCAF9CASH OR TRASHKendall Tequila: bit.ly/3u7Wh7KMiller: bit.ly/37GfqGjApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
We’re back with a brand new episode of this week's Bulletproof Marketer. Our host, Christopher Tompkins, sits down with two special guests. First we have Matt Wool, who touches on affiliate marketing, strategy, and the benefits of a partner program with constantly changing social media platforms. Then later in the show, James Scherer, joins us to talk about all things content. James breaks down why quality is everything, how to create content at scale, and why your content should change depending on what stage of business you're in.Connect With Bulletproof MarketerTwitterInstagramApple PodcastConnect With Christopher TompkinsTwitterLinkedInConnect With Matt WoolLinkedInConnect With James SchererLinkedInSponsorsTrust RelationsTruly ClearMOTORPLANitSquarePet NutritionCousins Maine Lobster
The Bulletproof Marketer is back this week with a brand new episode! Our host, Christopher Tompkins, talks about all the latest trending topics in the marketing world. He also sits down to speak with Bryan Clayton who touches on local organic SEO, and Harry Morton, who's a podcast growth specialist.Connect With Bulletproof MarketerTwitter Instagram Apple PodcastConnect With Christopher TompkinsTwitterLinkedInConnect With Bryan Claytonyourgreenpal.comInstagram Connect With Harry MortonTwitterTrust Relations: https://trustrelations.agency/Truly Clear: https://trulyclear.com/MOTORPLANit: https://www.motorplanit.com/SquarePet Nutrition: https://www.mysquarepet.com/Cousins Maine Lobster: https://www.cousinsmainelobster.com/
This week, Chris and April are delivering the ad report you need, with a recap of this month’s most talked-about TV advertisements and digital marketing moves. They’re setting the scene with a chat about the significance of Amazon and Google’s ad revenue for digital marketers, and ranking Gold Bond’s “sweaty balls” euphemisms against Shake Shack’s dating site stunt and Michelob Ultra’s low-calorie ad play for a jam-packed “Cash of Trash?” segment. They also discuss the pros and cons of including morality clauses in your client contracts, the sticking power of short-form video on social, and of course the impact of the recent Joe Rogan Spotify scandal. BREAKING NEWSMorality Clauses: bit.ly/3IIloE2 Google/Amazon: bit.ly/3pzoin4Spotify + Joe Rogan: bit.ly/3pwjJKgCASH OR TRASHGold Bond Balls: bit.ly/3ILDmFNShake Shack: bit.ly/3IGuvFvMichelob Ultra: bit.ly/35OJGO3Gwyneth Paltrow Ad: bit.ly/3KdoobVApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
On this week’s episode of the Bulletproof Marketer, our host, Christopher Tompkins, sits down with affiliate marketing expert, Dominick Keenan. They discuss everything new that’s going on in the affiliate industry. Dominick touches on optimization & incentives, the best way to start an affiliate program with your business, and why building relationships is so important.Connect with The Bulletproof Marketer:Twitter - https://twitter.com/BPMarketer Podcast - https://Apple.co/2KnGM8ZInstagram - https://www.instagram.com/thegoagency/ ---Connect with Christopher Tompkins:Twitter - www.Twitter.com/chrisgoagency LinkedIn - www.Linkedin.com/in/chrisgomedia/ ---Connect with Dominick KeenanLinkedIn - www.linkedin.com/in/dominick-keenan-43211462/---Sponsors:MotorPlanit: https://www.motorplanit.comSquarePet Nutrition: https://www.mysquarepet.com/Truly Clear: https://trulyclear.com/
In today’s episode, Chris and April are unpacking the impact of two long-standing media trends: “Cancel Culture” and subscription-based content. They’re also covering changes to Google’s free G-Suite service, a PR perspective on Adele’s emotional concert announcement, and how Gen Z is reviving interest in Tumblr as an escape from the ad-heavy social media landscapes of Instagram and Facebook.BREAKING NEWS Cancel Culture: bit.ly/3Jxxos8Adele: bit.ly/3I3lVAcG-Suite: bit.ly/3rXUQc5Instagram: tcrn.ch/3sPPcrz Tumblr: bit.ly/3t7VkMjCASH OR TRASHSoup Candles: bit.ly/3HYh0AlFuneral Home: bit.ly/3uYsoZmBologna Face Mask: bit.ly/3LTrNP1Blockbuster Cakesters: bit.ly/36g2sOFPoint & Counterpoint:Garbage Trends: n.pr/3sJdaVwCheugy: nyti.ms/33x6268April is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
Christopher Tompkins, sits down with Paul Counts and Shreya Banerjee to talk about why you should be implementing process based marketing. Then Christopher speaks with Darrell Keezer about the latest trends with advertising, and the importance of being open to new marketing channels.Connect with The Bulletproof MarketerTwitter Instagram PodcastConnect With Christopher TompkinsTwitter LinkedInConnect With Paul CountsLinkedInConnect With Shreya BanerjeeLInkedInConnect With Darrell KeezerLinkedInSponsorsTruly ClearMOTORPLANitSquarePet Nutrition
On today’s episode we have our host, Christopher Tompkins, sits down with Emily Parsons, a Pinterest specialist in the ecommerce space who breaks down the benefits of using Pinterest while everyone else is focused on the shiny platforms such as Instagram and TikTok. She talks success stories, different strategies, and more. Connect with The Bulletproof Marketer:Twitter - https://twitter.com/BPMarketer Podcast - https://Apple.co/2KnGM8ZInstagram - https://www.instagram.com/thegoagency/ ---Connect with Christopher Tompkins:Twitter - www.Twitter.com/chrisgoagency LinkedIn - www.Linkedin.com/in/chrisgomedia/ ---Connect with Emily Parsons:Instagram - https://www.instagram.com/letsgetsocialagency/?utm_medium=copy_link---MotorPlanit: https://www.motorplanit.comSquarePet Nutrition: https://www.mysquarepet.com/Truly Clear: https://trulyclear.com/
In today’s episode, Chris and April dive into the communications industry stories that are making waves in the first month of the year. They’re covering NBC’s hiring of an ex-FBI official and the implications for trust in mainstream media, Volvo’s handling of an image usage rights violation, and the state of print media this year. For this week’s “Cash or Trash?” segment, our hosts look at Inc.’s ranking of 2021’s most bizarre brand stories, and then close out with a quick tip on leveraging Instagram Live’s new screenshare feature.“BREAKING NEWS”: Isreal Press Release: prn.to/3onU31UI-95 Bread: fxn.ws/3J0mNFNTikTok vs. Google: bit.ly/3oo7Zci“Cash or Trash?”: bit.ly/3upaQ8O“Point & Counterpoint”: bit.ly/3AWCTxhApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
On today’s episode we have our host Christopher who sits down with Heather Osgood where they discuss all things related to podcast advertsing. Is is right for your business? When to jump in? How to research the right podcast? And more. Bulletproof Marketer:https://twitter.com/BPMarketerhttps://Apple.co/2KnGM8ZChristopher:www.Twitter.com/chrisgoagencywww.Linkedin.com/in/chrisgomedia/Heather Osgood:LinkedIn - https://www.linkedin.com/in/podcastadvertising/The Bulletproof Marketer is presented by: www.GoSalesAndMarketing.comSponsors:SquarePet Nutrition: https://www.mysquarepet.com/Cousins Maine Lobster: https://www.cousinsmainelobster.com/Truly Clear: https://trulyclear.com/
With 2022 starting off on a great foot, on today’s episode we have our host Christopher Tompkins who sits down with Jared Loftus, a strategic advisor at Rosa.io where they touch on engagement and ai with email marketing. Christopher also speaks about integrated marketing finally coming into its own, tying digital marketing and social and why you should be focusing on Instagram carousels this year with your business. The Bulletproof Marketer:https://twitter.com/BPMarketer https://Apple.co/2KnGM8ZChristopher:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ The Bulletproof Marketer is presented by: www.GoSalesAndMarketing.com Sponsors: MOTOR PLANit: https://www.motorplanit.com/ SquarePet Nutrition: https://www.mysquarepet.com/ Cousins Maine Lobster: https://www.cousinsmainelobster.com/Truly Clear: https://trulyclear.com/
In today’s episode, Chris and April dive into the communications industry news stories that are making waves in the new year. They’re covering NBC’s hiring of an ex-FBI official and the implications for trust in the mainstream media, Volvo’s handling of an image usage rights violation, and the state of print media this year. Amazon’s approach to ads and Elon Musk’s proposal to microchip the human brain. For this week’s “Cash or Trash?” segment, our hosts look at Inc.’s ranking of 2021’s most bizarre brand stories, and then close out with a quick tip on leveraging Instagram Live’s new screenshare feature.“BREAKING NEWS”: NBC News: bit.ly/3FQ2JE2 Volvo: bit.ly/3GOpcTq Spotify: bloom.bg/3Anhrl5“Cash or Trash?”: bit.ly/3fKzmbF“Point & Counterpoint”: bit.ly/3rCKrBkApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
With so many platform updates and social media trends on today’s episode we have our host Christopher Tompkins breaking down what he sees as the most important trends to pay attention to in 2022. Everything from TikTok, Video, Meta, Live Streaming and Generation Z.Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.The Bulletproof Marketer:https://twitter.com/BPMarketer https://Apple.co/2KnGM8ZChristopher:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ The Bulletproof Marketer is presented by: www.GoSalesAndMarketing.com Sponsors: Savino Wine - https://savinowine.com/ SquarePet Nutrition - https://www.mysquarepet.com/
This week, Chris and April are chatting about the news shaking up the strategic marketing sphere as we kick off the new year. Tune in as your favorite duo breaks down the trends that sent 2021 out with a bang, including AdWeek’s new sustainability initiative, Amazon’s approach to ads and Elon Musk’s proposal to microchip the human brain. They’re also analyzing how Gen Z responds to disingenuous branding, last year’s supply chain challenges, and the metaverse. They make the call on whether the recent Barefoot Wine / Oreo Thins collab. Lastly, they chat through some practices to help agencies improve their recruitment and retention strategies. BREAKING NEWSAdWeek Sustainability https://bit.ly/3qosNAnGen Z Black Friday https://bit.ly/3eilmVNAmazon Ads https://wapo.st/3mquzA8Supply Chain & Advertisers https://bit.ly/32mwmiKMusk & NeuraLink https://bit.ly/3qoFknoJack Dorsey Twitter https://n.pr/32n7xmD CASH OR TRASHBarefoot Wine + Oreo https://bit.ly/3FojOWgPOINT & COUNTERPOINTInstagram Chronological Order https://bit.ly/32pexzbApril is the president of Trust Relations www.trustrelations.agency/ Christopher is the CEO at The Go! Agency https://gosalesandmarketing.com
Hosts Chris & April chat with Colleen, VP of Digital Product at Albertsons Companies — one of the largest food & drug retailers in the U.S. They’re unpacking strategies for success relating to personalized marketing & customer loyalty programs. They cover the latest news from the world of Tik Tok, the theories surrounding the Astroworld tragedy & the app’s recent magazine launch. They cover the waste-free way influencers are modeling high-end fashions. Chris & April also make the final call on whether these marketing moves were cash or trash ideas for each brand.NEWSAstroworld https://bit.ly/3s6O0Sf Magazine https://tiktokmag.com/ Meta Ad https://bit.ly/31JUDyX Point & CounterpointVogue Clothes https://bit.ly/33g44qi Cash or TrashMcDonalds https://bit.ly/3oNA9hDArby’s https://bit.ly/3IDojy6 Ikea https://bit.ly/3y9pvEKSanta https://bit.ly/30ejCtu Learn more about Colleen https://bit.ly/3oCkhygApril is the president of Trust Relations www.trustrelations.agency/ Christopher is the CEO at The Go! Agency https://gosalesandmarketing.com
Our hosts bust the hype around SEO for marketers, including misconceptions about what does and doesn't work, with Alexandra Marshall, president of SEO.com. They cover news, such as the backlash over Edelman’s representation of Exxon, why billionaires are using celebs to promote space tourism, & the significance of Pinterest’s revenue report for marketers. They dive into the techier side of social, discussing developments in the Metaverse and Walmart’s step into AR experiences for customers. They close out Just The Tip with an assessment of Amazon’s rise as an eCommerce icon.NEWS Edelman https://bit.ly/3cIGYdtBillionaires https://bit.ly/3cI7OlOPinterest https://cnb.cx/2Zq0KY8Metaverse https://bit.ly/311xozOMeta https://nyti.ms/3DON9s8CASH OR TRASHWalmart https://bit.ly/3xrFvSbZoom https://tcrn.ch/3nMEy3xJUST THE TIP https://bwnews.pr/30Tu1L2Check out Alexandra’s work: https://www.seo.com/April is the president and founder of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
Sick of bad marketing advice? You’re in luck, we have our host giving us insight of what he sees trending in the marketing world and what features and tools you should be paying attention to. We’re joined by April Margulies, a PR specialist and the President & Founder of Trust Relations. She has over 18 years of experience including counseling, and managing campaigns for clients across many industries.The Bulletproof Marketer:https://twitter.com/BPMarketer https://Apple.co/2KnGM8ZChristopher:www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/ April:https://www.linkedin.com/in/aprilmargulieshttps://www.trustrelations.agency/ http://bit.ly/HypeBustersYT The Bulletproof Marketer is presented by: www.GoSalesAndMarketing.com Sponsors: TableTopics -https://www.tabletopics.com/Savino Wine -https://savinowine.com/ SquarePet Nutrition -https://www.mysquarepet.com/
Chris and April are taking a deep dive into integrated marketing — and why brands should get on board, or be left behind. With special guest Hamish Anderson, Trust Relations’ Executive Vice President/Marketing group director and founder of Three Piece marketing, they’re discussing the advantages of an omni-channel approach to digital, how clients can make the most of their marketing resources & how outsourcing to an agency can yield powerful results. They cover the latest industry news with a discussion on the PR plays behind this year’s major moments in media censorship, discuss whether Twitter’s new user regulations will have a positive impact and determine whether Sleepy Time Tea’s recent Instagram thirst trap was a cash move or a trash idea for the brand. They chat about recent trends in business this quarter, as clients seek to diversify their digital spend.“BREAKING NEWS”: Anti-Vax Ban: https://bit.ly/308UHHj Whistleblower: https://cnn.it/3n2PA4pClimate: https://tcrn.ch/2YGUsTA“Cash or Trash?”: https://bit.ly/3n6Ctzd “Point & Counterpoint”: https://bloom.bg/30hf19C Check out Hamish’s work here: https://threepiece.marketingApril is the president of Trust Relations: https://www.trustrelations.agency/Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/
Tune in this week for a conversation with special guest Greg Kihlström from The Agile World! Our hosts welcome Greg to discuss common issues with disingenuous marketing, how to know your audience, the future of work and tips for branding in a competitive market climate. Chris and April also analyze the latest news from the communications industry, including why the pandemic is pushing journalists to quit their jobs, and how the ongoing supply chain crisis has damaged brand loyalty for many consumers. Your favorite dynamic duo also debates the pros and cons of Disney’s new Tik Tok influencer program, and makes a call on whether the recently-announced Hidden Valley Ranch X Crocs Collaboration is a cash move or a trash idea for both brands.
Today’s “BREAKING NEWS”:
Brand Loyalty - https://bit.ly/3bjRjf5
Journalists -https://bit.ly/3pJ3E4X
More on our “Cash or Trash?” segment: https://bit.ly/3bhGJ8r
From “Point & Counterpoint”: https://bit.ly/3vQV7hg
Follow Greg’s work with The Agile World here:https://www.gregkihlstrom.com
April is the president and founder of Trust Relations, a fast-growing and virtual PR agency: https://www.trustrelations.agency/.
Christopher Tompkins is the CEO and head strategist at The Go! Agency, a digital marketing firm: https://gosalesandmarketing.com/.
This week, your hype-busting hosts welcome Justin Knapp, founder of Space Together. Justin is here to discuss his journey as an entrepreneur, lessons learned in business and how his innovative platform is helping communities rent out their unused commercial space to other local groups. Chris and April also share their best advice for the transforming world of agency work post-pandemic, like managing Zoom fatigue, handling internal communications issues and what brands should consider in their public-facing campaigns. They also share the latest trends impacting marketing and PR as 2022 approaches, spar over the industry push for brands to join Tik Tok, and discuss whether Instagram’s Facebook banner ads were a cash or trash move for reviving interest in the platform. Our hosts close things out with an assessment of the state of agency work in a remote world, and how business owners and teams can strike the right balance in their work lives.
Today’s “BREAKING NEWS”:
PR Trends: https://bit.ly/3aSFL2l
Instagram Influencers: https://bit.ly/3BLwhS0
More on our “Cash or Trash?” segment:
Facebook Banner: https://bit.ly/3BHy1M1
From “Point & Counterpoint”:
https://bit.ly/3lIsmQE
Follow Justin’s work with Space Together here: https://spacetogether.com/
April is the president and founder of Trust Relations, a fast-growing and virtual PR agency: www.trustrelations.agency
Christopher Tompkins is the CEO and head strategist at The Go! Agency, a digital marketing firm: https://gosalesandmarketing.com/
For a business new to PR and marketing, it can all feel very overwhelming with questions that have no clear cut answer. What is public relations? What social media platform should I be on? On today’s episode, we welcome Lee Caraher to help untangle it all.
Lee Caraher is a CEO, best-selling author, and sought-after speaker. Founder and CEO of Double Forte, a national PR & Communications firm in San Francisco, New York, and Eau Claire, Wisconsin, Lee is an acclaimed communication strategist known for her practical solutions to big problems. Her company works with companies big and small that are making a difference in their categories.
Listen now!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Lee Caraher and Double Forte:
Lee’s Website ---> www.leecaraher.com
Double Forte ---> www.double-forte.com
Twitter ---> www.twitter.com/LeeCaraher
Facebook ---> www.facebook.com/LeeCaraher1
LinkedIn ---> www.linkedin.com/in/leecaraher
Instagram ---> www.instagram.com/leecaraher
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Marketing, sales, and technology are all separate but integral parts of running a business, but getting the three to come together is often a tricky process. To help sort it out, we’re welcoming author John Wall to the podcast.
John J. Wall speaks, writes and practices at the intersection of marketing, sales, and technology. He is the producer of Marketing Over Coffee, a weekly audio program that discusses marketing and technology with his co-host Christopher S. Penn, and has been featured on iTunes. Notable guests include Ryan Holiday, Debbie Millman, Ty Pennington, Simon Sinek and Seth Godin.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with John Wall and Trust Insights:
Website ---> https://www.trustinsights.ai/
Podcast ---> https://www.marketingovercoffee.com/most-popular-episodes/
LinkedIn ---> https://www.linkedin.com/in/johnjwall/
Twitter ---> https://twitter.com/johnjwall
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the link below:
www.GoSalesAndMarketing.com
This week, your favorite dynamic duo welcomes guest Tom Briggs. Tom is the founder of epigraph research & branding consultancy, and he’s here to dive into all things branding, including the dos and don’ts of working in the tech startup space. Chris and April also share some recent news from the communications circuit, including actress Ellie Kemper’s recent crisis response, and allegations that Subway’s tuna sandwiches might contain fishy DNA. Our hosts also spar over whether the viral Fox News “singing babysitter” is front page worthy, and dig into the impact of the resignation economy. Finally, Chris and April make the call on whether Sprite’s hip-hop QR code campaign was a cash move or a trash strategy for the brand, and discuss the recent trend of leveraging micro-level Tik Tok influencers for product promotion.
Today’s “BREAKING NEWS”:
Ellie Kemper: https://bit.ly/2XVxYgK
Subway: https://bit.ly/3uiqyAr
More on our “Cash or Trash?” segment:
Sprite: https://bit.ly/3unT6s7
TikTok: https://cnb.cx/39IMETd
From “Point & Counterpoint”:
Singing Babysitter: https://fxn.ws/3APAQun
Follow Tom’s projects here:
https://www.linkedin.com/in/tbriggs
https://twitter.com/HelloEpigraph
https://www.facebook.com/hello.epigraph/
https://www.instagram.com/hello.epigraph/
https://www.linkedin.com/company/epigraphagency
April is the president of Trust Relations: https://www.trustrelations.agency/.
Christopher Tompkins is the CEO at The Go! Agency: https://gosalesandmarketing.com/
Digital innovation has made all of our lives easier—including those of cybercriminals. Now, it takes more than a tricky password to keep your information safe. How has cybersecurity become more important amidst the COVID pandemic with millions more people working remotely from home? What are some best practices we can all take to guard our personal information? To answer these questions and more, we welcome security expert Scott Schober to the podcast.
Scott is the President and CEO of Berkeley Varitronics Systems, a provider of advanced, world-class wireless test and security solutions and the author of three best-selling security books: Hacked Again, Cybersecurity is Everybody’s Business, and Senior Cyber.
Connect with The Social Marketing Academy: www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins: www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/
Connect with Scott Schober and Berkeley Varitronics Systems:
ScottSchober.com
www.linkedin.com/in/snschober/
twitter.com/ScottBVS
twitter.com/bvsystems
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. Learn more: www.GoSalesAndMarketing.com
You need to get the word out about your business to thousands of potential customers. The easiest way? A well-timed press release that generates buzz around your brand. But for a business owner with no PR experience, what does that entail? What is a press release and how can it guarantee your business a wider audience?
Our guest Mickie Kennedy is an expert at helping small businesses, authors, and startups increase their visibility and credibility. Mickie founded eReleases 22+ years ago after realizing that small businesses desperately need a press release service they can actually afford, giving them access to the media and to a national newswire – all with a personal touch!
Connect with The Social Marketing Academy: www.Twitter.com/GoSocialAcademy https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins: www.Twitter.com/chrisgoagency www.Linkedin.com/in/chrisgomedia/
Connect with Mickie Kennedy and eReleases:
www.ereleases.com/plan
www.twitter.com/ereleases
www.facebook.com/ereleases.press.release.distribution
www.instagram.com/ereleasespr/
www.linkedin.com/in/publicity/
www.pinterest.com/ereleases/
www.youtube.com/user/ereleases
--
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. Learn more: www.GoSalesAndMarketing.com
The Hype Busters are back! This week, hosts Chris and April are tackling some must-know tips for companies to consider before starting a new campaign. They’re chatting about launch timing, PR prep work and solidifying your brand identity. Chris and April also deliver a double dose of “Cash or Trash?” as they make the final call on whether Tiffany & Co. was wise to introduce yellow to its iconic color palette, and assess the strategy behind Australia's “pet-ernity” policy. Our hosts touch on authentic brand activism during Pride month, and shine the “Startup Spotlight” on Immersion Neuroscience, a personal neuroscience app and rising star in the biotech space. In a brand-new segment, “Just the Tip,” they also offer their advice for managing client expectations in terms of marketing and PR timelines.
More on our “Cash or Trash?” segment: https://bit.ly/2Xm4acT https://bit.ly/3kcsuXD
About Immersion Neuroscience: https://www.getimmersion.com/
April is the president and founder of Trust Relations, a fast-growing and virtual PR agency: https://www.trustrelations.agency/.
Christopher Tompkins is the CEO and head strategist at The Go! Agency, a digital marketing firm: https://gosalesandmarketing.com/.
Are you AGILE? Many companies are switching to this new way of project management and restructuring their companies in the process. But what does it mean to really have an AGILE workforce, and is it the right move for every company? This week, we’re joined by author and AGILE expert Greg Kihlstrom.
Greg is a best selling author, speaker, and entrepreneur. He has worked with some of the world’s leading organizations on customer experience, employee experience, and digital transformation initiatives, both before and after selling his award-winning digital experience agency, Carousel30, in 2017. Greg’s newest book, The Agile Workforce (2021) explores the current and future state of the workforce and envisions a world where individuals thrive in a new world of work opportunities enabled by technology, decentralization, and a shift in the power dynamics between employers and employees.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Greg Kihlstrom:
LinkedIn ---> https://www.linkedin.com/in/gregkihlstrom
Instagram ---> https://www.instagram.com/theagileworld
Facebook ---> https://www.facebook.com/theagileworld
Twitter ---> https://www.twitter.com/gregkihlstrom
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
All brands and entrepreneurs aspire to be the top-dog in their industry, but few can get to the holy grail of brand recognition: the category of one. On this week’s episode, we’ve got top-tier business consultant, mindset coach, and former Fortune 500 executive Nida Leardprasopsuk to tell us how she takes rising entrepreneurs and puts them in a league of their own.
Nida is the author of the One to Millions Entrepreneur and host of the One to Millions Entrepreneur Podcast show. She also has a master’s and bachelor’s degree in Business and Marketing and is currently pursuing her PhD in Social Psychology. With her proprietary system, the Genius OffersTM, Nida helps entrepreneurs discover the X-factor
that sets their business apart from the rest. She helps her clients uncover theirclients’ hidden problems and creatively and strategically works with them to findbetter solutions.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Nida Leardprasopsuk :
Instagram - https://www.instagram.com/nidaleard/
LinkedIn - https://www.linkedin.com/in/nida-leardprasopsuk-71b9ba147/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Welcome to Hype Busters! Get to know your hosts Christopher Tompkins and April Margulies in our first-ever episode of the show, as they deliver a much-needed dose of “real talk” on the latest news and trends in strategic communications. This week, they’re welcoming guest Raúl González Acuña, a self-described serial entrepreneur and the CEO & founder of RGA Engineering International, to discuss his experience as a founder and his work in Venezuela to provide clean drinking water for local communities. Chris and April also assess the wisdom of Tesla’s PR-free communications approach, and make the call on whether Kim Kardashian’s latest editing fail was a Cash or Trash.
Today’s “BREAKING NEWS”: https://www.barrons.com/articles/tesla-elon-musk-pr-51619974884
More on our “Cash or Trash?” segment: https://www.teenvogue.com/story/kim-kardashian-skims-ad-video-fail-scandal
Learn more about Raul’s projects here: https://rga-ip.com/
April is the president and founder of Trust Relations, a fast-growing and virtual PR agency.
Learn more about Trust Relations at https://www.trustrelations.agency/.
Christopher Tompkins is the CEO and head strategist at The Go! Agency, a digital marketing firm.
Learn more about The Go! Agency at https://gosalesandmarketing.com/.
When you bring your brand to the digital space, there’s a lot to consider. How do you get your brand discovered on social media? What kind of creative work goes into that transition? What sort of ROI can you expect? This week, Alex Gold of Del Oro Media shares the need-to-knows of going digital with your brand.
Alex is a seasoned veteran in social media and digital marketing, who brings to the table a wealth of strategic and operational insights. From his time at Nickelodeon working on amazing IPs like SpongeBob and TMNT to his days in the music industry collaborating with incredible artists like Fishbone, Slightly Stoopid, and Iration. Alex founded Del Oro Media Agency in the summer of 2019. Alex holds a Master’s degree in Strategic Public Relations from University of Southern California, and a Bachelor’s degree in Business Administration from California State University, San Marcos.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Alex Gold and Del Oro Media:
https://facebook.com/deloromediaagency
http://twitter.com/deloromedia
https://www.linkedin.com/company/del-oro-media
https://instagram.com/deloromedia
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Before you can run a successful campaign, you need a business supported by solid strategy and capital. On this week’s show, we have serial entrepreneur Rob te Braake on to talk about making it all possible.
Rob is a Dutch serial entrepreneur with 10+ years experience. Started in banking in the Netherlands, co-founded a technology & investment firm based in Beijing, China and has guided dozens of digital companies as Financial advisor. He holds Masters degrees in Finance and Strategy.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Rob te Braake and Insight Matters:
Website: https://financeinsightmatters.com/
LinkedIn: https://www.linkedin.com/in/rob-te-braake/
LinkedIn: https://www.linkedin.com/company/insightmatters/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Our special guest for this week is Paul Cohen, a PR wunderkind with more than two decades of experience in reputation management, media relations, brand development and crisis communications.
Paul was named in PRWeek’s “40 Under 40” list and has been a key member of teams that have all major industry awards, including Silver Anvil, PRWeek (US and Asia-Pacific), CIPRA Gold Sabre, Cannes Lions finalist, and PRSA New York Big Apple. He serves on the advisory board for the International Center for Journalists and served as a Director of the Council of Public Relations Firms of Hong Kong. He earned a BA with highest honors in comparative literature from the University of Michigan.
Listen in!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Paul Cohen and Milk & Honey PR:
www.facebook.com/milkandhoneypr
twitter.com/MilkHoneyPR
www.twitter.com/paul_cohen1
www.linkedin.com/in/paul-cohen-/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
What do you get when you connect with a PR agent? Can they really take your business to the next level, or are you throwing money away hoping for the ever-elusive “exposure”? On this week’s episode, I welcome PR vet Ilana Zalika to give us the inside scoop on public relations.
Ilana is CEO & founder of Resound Marketing, with more than 20 years of experience helping B2B and consumer brands navigate the world of PR and marketing within food and beverage, health and wellness, toys and games, enterprise tech, and more.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Ilana Zalika and Resound Marketing:
www.linkedin.com/company/resound-marketing
www.Twitter.com/resoundagency
www.Instagram.com/resoundagency
www.Facebook.com/resoundmarketing
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
How to begin and grow your podcast are the looming questions that keep most people from even starting one. How can you keep you show up and running and avoid the mistakes that so many new podcasters fall into? On this week’s show, we welcome Luis Ryan Diaz for advice on dominating the increasingly competitive podcast market.
Founder of Podcast Domination and Author of How To Get Your First 100,000 Downloads in 100 Days. Luis has launched and consulted for over 60 podcasts and helped his clients generate over 6.5 Million Downloads. He’s helped some of the most well-known entrepreneurs and personal brands online build their podcast from NFL athletes, Olympic medalists, nine-figure entrepreneurs, venture capitalists, and many more thought leaders across a dozen or more industries.
Tune in!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Luis Ryan Diaz and Podcast Domination:
Website: podcastdomination.co
Facebook: https://www.facebook.com/luisryan4
Instagram: https://www.instagram.com/luisryandiaz/
LinkedIn: https://www.linkedin.com/in/luisdiaz-danlok/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
AI is the future for a lot of industries—but is that going to be more of a help or a hindrance? Will it maximize efficiency at the cost of our creativity? Entrepreneur Vance Reavie stopped by the podcast to talk about all things AI.
Vance Reavie is a serial entrepreneur with over 20 years experience in the tech and marketing sector. His superhero skill is bridging the needs of marketing, sales, and other client-facing teams with the tech and engineering teams to find fit for purpose solutions. Vance’s first business was a web design and development company founded in 1999 in Wellington NZ, and sold at the 2000 tech boom peak. Since then he has gone on to create a highly-profitable web hosting company and an e-commerce transaction management business. Vance is a contributor to Forbes, writing on marketing and AI. In his spare time, he surfs, runs, cooks, travels and spends as much time with his rescue dogs as possible!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Vance Reavie:
linkedin.com/in/vance-reavie/
twitter.com/VanceReavie
facebook.com/vance.reavie
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
You can’t overstate the value of an education. So, marketing an online learning tool seems like a breeze, right? On today's episode, we welcome ed tech expert Panos Siozos to the program to talk about how a solid marketing campaign has fueled his company, LearnWorlds.
Panos Siozos is the co-founder and CEO of LearnWorlds. He has a Ph.D. in Educational Technology, researching and designing e-learning applications for over 20 years. Panos has extensive work experience as a software engineer, e-learning researcher, and science educator. Before launching LearnWorlds with his two co-founders, Panos was working in the European Parliament as a policy adviser for research and innovation. He loves mountaineering, photography, and traveling.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Panos Siozos and LearnWorlds:
https://www.facebook.com/learnWorldsCo
https://twitter.com/learnworlds
https://www.linkedin.com/company/learnworlds
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
What can a PR professional tell you about your marketing strategy? Probably a lot! PR pros know their clients inside and out and know when they’re ready for the big leagues. This week, we welcome April Margulies of Trust Relations to talk about her journey into PR, common mistakes, and industry newcomers.
As a journalist-turned-PR practitioner, April has more than 19 years of industry experience. She has worked at the world's best agencies in New York City, including Weber Shandwick, Edelman, Rubenstein Public Relations and Spong, and has represented clients across numerous industries, from Fortune 100 companies to startups.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with April Margulies and Trust Relations:
www.TrustRelations.agency
https://www.facebook.com/trustrelations
https://twitter.com/aprilmargulies
https://twitter.com/TrustPRelations
https://www.linkedin.com/in/aprilwhitetrustrelations/
https://www.linkedin.com/company/trustrelations/
https://www.instagram.com/trustrelations/
https://www.instagram.com/april_margulies/
www.TrustRelations.agency
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
What mistakes do technical companies make when crafting messages? How do technical customers and buyers respond to content? For this episode, we’re getting down to business and talking technical with technical marketing leader and CEO Wendy Covey.
Wendy Covey is the author of Content Marketing, Engineered, one of The Wall Street Journal’s 10 Most Innovative Entrepreneurs in America...and she holds a Texas fishing record. Over the last 20 years, Wendy and her team at TREW Marketing have helped hundreds of engineering and technology companies build trust and fill their pipelines using compelling technical content.
Listen now!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Wendy Covey and TREW Marketing:
trewmarketing.com
https://www.linkedin.com/in/wendycovey
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Everything has changed, and though things will never be back to normal, the world is getting back to work. And that means the marketing business is going to kick into high gear soon. On this week’s episode, Trish Thomas of TEEM talks about the upcoming year in marketing.
Listen in!
Connect with The Social Marketing Academy:
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https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
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Connect with Trish Thomas and TEEM:
https://www.facebook.com/trishthomasconsulting
https://twitter.com/trish_thomas
https://www.facebook.com/trishthomasconsulting
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-ag
Your customers give you valuable resources every time they communicate with you over social media. Customer feedback, reviews, testimonials, and video content are all fair game—and using them can improve the social image of your brand! This week, we welcome marketing guru Arttu Haho on to the podcast to tell us how to leverage all of our resources.
Listen now!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Arttu Haho:
https://www.linkedin.com/in/arttuhaho/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Everyone needs a good success story for inspiration. On today’s episode, we welcome Dr. Janét Aizenstros to talk about starting her career, finding and maintaining her passion, and the valuable lessons that success has taught her.
Dr. Janét Aizenstros is an award-winning businesswoman with several leadership awards such as the Top 40 under 40, the Top 10 Inspiring Women in Canada, 2019 Conscious Company Media’s Top 22 Business Leaders, and the Stevie® Award winner for Female Entrepreneur of the Year Canada; Employer Of The Year for Canadian Business which ranked her company 12th on Canadian Business’s 2020 Growth List -- making her the first Black Canadian woman in history to scale a 9-figure organization and sole female founder to be featured on the list. Janét is also a member of the Young Presidents Organization (YPO), a participant with Concordia Leadership Council and a Global Goodwill Ambassador for the Global Goodwill Ambassadors Foundation.
Tune in!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Dr. Janét Aizenstros:
https://Twitter.com/jaizenstros
https://www.Instagram.com/jaizenstros/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Running various social media accounts for your business isn’t easy, so you’d better be getting a good return on the time and money you’re spending. But taking your business into a digital space means more than building a Facebook page—you need to build a community. On this week’s episode, we welcome Sophie Bowman to talk about making money for your business online.
Sophie AKA 'That Brit' is a Forbes-published multi-award-winning social media entrepreneur and influencer who launched her first business online a decade ago so she could travel the world and work from anywhere without pants.
Tune in!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Sophie Bowman and Brand Branding PR:
www.BrandBrandingPR.com
@sophiecbowman
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Wait...are PR and marketing not the same thing? Nope! Marketing is the look, feel, and voice of your brand. PR is how you get your brand noticed. To discuss these subtle differences, we welcome Emily Taffel-Cohen on to this week’s episode.
Emily Taffel-Cohen is the founder of Mugsy PR, an award winning PR and marketing firm based out of South Florida. She is also a public speaker, an author with an upcoming children's book releasing in 2021, an event planner, a feminist advocate and a road trip enthusiast (and avid car singer) with an upcoming blog about her adventures.
Tune in!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Emily Taffel-Cohen and Mugsy PR:
http://www.MugsyPR.com/
Facebook.com/MugsyPR
https://twitter.com/Emilyontheave
https://www.instagram.com/Emilyontheave/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Marketing within the healthcare industry is...tricky. How can you present your business and bring in critical sales without coming across as too business-like and promotional. People don’t want to think of their healthcare services as a brand; they want to know their concerns are being met by real doctors and specialists. This week, I had Wendy O’Donovan Phillips on to talk about how to responsibly, ethically, and profitably advertise your healthcare services.
Wendy O’Donovan Phillips is CEO of Big Buzz, an agency delivering strategy and consultation to drive focused marketing efforts for executives and teams nationwide. Wendy is the author of two books available on Amazon, and she has been published in many healthcare journals. She is a member of the Women's President Organization, having reached $1 million in revenues the last two years, which only 1% of women-owned businesses achieve. She has been honored by the American Marketing Association for excellence in her field, and she has been hired by the American Dental Association as an expert consultant in marketing.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Wendy O’Donovan Phillips and Big Buzz:
bigbuzzinc.com
www.Facebook.com/BigBuzzBrands/
Twitter.com/bigbuzzinc
www.Instagram.com/bigbuzzinc/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida.
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Making money. Spending money. In the end, all of advertising does come down to how well you place your dollars. This week on the program, your host Christopher Tompkins welcomes on Brian Meert of AdvertiseMint to talk about the best social media platform for your ads, how to advertise using video, and why your ads aren’t getting the return you thought they would.
Brian Meert is the CEO of AdvertiseMint, a Hollywood based digital advertising agency that specializes in helping successful companies advertise on Facebook. Advertisemint has managed millions of dollars in digital ad spends in entertainment, fashion, finance, and software industries. Brian is also the author of the best selling, The Complete Guide to Facebook Advertising, and the innovative The Complete Guide to Digital Advertising Policies infographic.
Thanks for tuning in!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Brian Meert and AdvertiseMint:
http://www.advertisemint.com/
https://twitter.com/brianmeert
https://www.linkedin.com/in/brianmeert/
https://www.instagram.com/advertisemint/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
When the press talks about you, what are they saying? When is the right time to release a statement, negative or positive? What should a company do before they share their story? Public relations is tricky to navigate but integral to the success of every business, whether it’s putting out a press release or just having good word of mouth. In this episode, Christopher Tompkins welcomes guest Patrick Farrell of Sniper Public Relations to answer your burning questions.
Patrick has spent 20 years in the public relations industry, servicing an array of clients in various sectors. His strengths and expertise are in the areas of media relations, communications strategy and delivering clients relevant and consistent results. His experience has enabled him the ability to deliver insightful industry research and identify market trends in order to create relevant story angles for clients.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Patrick Farrell and Sniper Public Relations:
www.sniperpr.com
www.Twitter.com/patrickjfarrell
www.Twitter.com/Sniper_PR
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
When inspiration strikes, it strikes! Have you ever thought about incorporating animation in your marketing strategies, to tell eye-catching stories that audiences will respond to? It’s effective, but there’s a time and a place, and doing poorly can cost you money and your audience. In this episode, I sit down with Alex Herder of Duck & Duck to talk about when the time is right to pull off animation.
Alex started the animation studio Duke & Duck back in 2009 with his best friend Dave and since then they've been creating compelling content for non-profits, brands, and anyone else who shares their passion for telling good stories. In the past couple of years, they have worked with leading organizations all over the world, including the American Red Cross, the World Bank, Nestle, Patagonia, and even the Biden presidential campaign.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Alex Herder and Duck & Duck:
www.dukeduck.com
https://twitter.com/alexherder
https://www.linkedin.com/in/alexherder
https://www.instagram.com/dukeandduck/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
How do you make yourself more visible to attract clients and grow your book of business? How open should you be with the media? What are your other clients seeing and how are they managing business development? To answer these questions and more, your host Christopher Tompkins sits down with legal marketer Elizabeth Ortega. Elizabeth is principal of ECO Strategic Communications and co-founded The International Academy of Financial Crime Litigators.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Elizabeth Ortega and ECO Strategic Communications :
ecostrats.com
https://twitter.com/ECOStrats
https://www.linkedin.com/in/legalmarketingstrategist
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Aesthetics! In demand but not often understood, having a good designer work on your website or assets is essential for your company's success. What do you do when an inciting tweet takes you to a janky website? You click away ASAP.
In this episode, host Christopher Tompkins sit’s down with Natalie Sharma, a digital design consultant and the founder and creative director of Pixetal, to talk about how design and success go hand in hand. How much does a fully designed website cost? Do you own what a designer makes for you? These questions and more are answered in this episode!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Natalie Sharma and Pixetal here:
https://www.Pixetal.com/
https://www.LinkedIn.com/in/nataliegsharma/
https://www.Instagram.com/pixetalstudio/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
When you put a lot of effort into your SEO strategy, you expect to see results. How soon can you start measuring your success or begin to make improvements? In this week’s episode, Christopher sits down with Judy Lin of Digital Marketing Doctor Agency to talk about metrics, measuring success, which website platform is the best, and more!
Judy Lin is the Founder/CEO of Digital Marketing Doctor Agency, a boutique digital marketing agency designed to help clients generate leads, web traffic, and promote their branding. She works with startups, established corporate accounts, and private medical practices.
Headphones on!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Judy Lin on...
www.digitalmarketingdoctor.us
www.Facebook.com/digitalmarketingdoctoragency
https://Twitter.com/judylin714
www.Instagram.com/dmdagency.us
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
How can you ensure that you stand out from the crowd and promote yourself as a thought leader in your industry? Gaining credibility isn’t hard, but you have to constantly produce high quality to work for your name to stand on.
In this week’s episode, Chris sits down with Brenda Christensen, the CEO of Stellar Public Relations and world leader in public and investor relations, branding, funding and corporate guidance. Together, they talk about how you can stand out among the competition and head up a successful PR campaign.
Brenda, with her over 30 years of experience in high-tech corporate communications and public relations, successfully helps prestigious companies and startup businesses to create and manage their global messaging campaigns for more returns and profits.
Tune in!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Brenda Christensen and Stellar Public Relations:
www.Facebook.com/StellarPR
https://Twitter.com/brendachrist
www.LinkedIn.com/in/brendachristensen
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Unsure of the difference between public relations and marketing? Is PR just a matter of putting out a press release, or does it require the fine touch of a professional? In this episode, your host Christopher Tompkins chats with Jeff Bell, president and CEO of Bell Public Relations, to talk about why PR is an essential ally for any marketing campaign.
After years of providing public relations expertise for the healthcare industry, Jeff Bell began his own company to help provide clients with more thoughtful, elevated solutions to their PR problems. He often describes PR professionals as “attorneys for your image” and takes that approach when solving problems, whether proactively or in a crisis scenario.
Itching to get the DL on PR? Listen now!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
Connect with Jeff Bell and Bell Public Relations:
https://www.facebook.com/bellprkc
https://www.linkedin.com/company/56400642/
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
SEO got you stumped? Well the good news is, you and everybody else...except for this episode’s guest Michael Fleischner! How do you go about optimizing your website? Can you control the kind of search results that will bring up your page? And how does your social media presence tie into SEO? All that and more is up for discussion.
Michael is an entrepreneur, marketer, author and the Founder of Big Fin SEO, a search engine optimization and digital marketing agency. In addition to all that, Michael hosts a weekly podcast titled, “The Digital Freelancers” available on Apple Podcasts and Spotify. He has appeared on the TODAY Show, ABC World News, Bloomberg Radio, and featured in USA Today.
Ready to get your site fully optimized and on the first page of Google? Tune in now!
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
To hear more from Michael Fleischner, follow him on…
https://twitter.com/mfleischner
https://www.linkedin.com/in/fleischner/
And be sure to check out his book “SEO Made Simple” (now in it’s 7th edition) on Amazon! https://amzn.to/39nR4zx
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
How do you start marketing your brand new business? What are the appropriate channels for your business, and how can you figure it out?
Host Christopher Tompkins sits down with Martin McDonald, co-founder and CEO of Bad Rhino Inc., a full-service media marketing agency with clients in the craft beer, specialty food, golf, real estate industries as well as major league baseball! Bad Rhino has been honored as the top social media agency by the research firm Clutch three years in a row. The secret behind Martin and Bad Rhino’s meteoric success? Their reputation for creating unique and customized strategies to ensure their client’s success.
Together, Christopher and Martin talk about how you can build and develop your business using social media channels, debate which is the best platform for businesses, and whether email marketing still works.
Connect with The Social Marketing Academy:
www.Twitter.com/GoSocialAcademy
https://Apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.Twitter.com/chrisgoagency
www.Linkedin.com/in/chrisgomedia/
For more on Martin McDonald, you can connect with him on…
www.tapsandtees.net
www.Facebook.com/TapsandTees
www.Twitter.com/martymjm
www.LinkedIn.com/in/martinmcdonald/
www.Instagram.com/martymac1
And be sure to buy his book “Great Beer is Not Enough” here: http://amzn.to/2oRCPMx
The Social Marketing Academy is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency
www.Instagram.com/TheGoAgency
Thinking about starting an affiliate program, either for your business or your client’s?
In our first episode of our relaunch, Christopher Tompkins talks to Lee-Ann Johnstone of AffiliateINSIDER, a seasoned digital marketer with nearly two decades of experience in the payments, retail, and esports industry. Lee-Ann was recently voted one of the Top 10 Most Influential Women in iGaming by IGBAffiliate, a leading UK media and events business, and is a member of the prestigious Forbes Agency Council, as well as a regular contributor on TheDrum, a leading digital marketing magazine in Europe.
Together, Lee-Ann and Christopher discuss how to recruit new affiliates, managing tricky commercial negotiations, and—most importantly—how to know if your business is ready to invest and launch in an affiliate program.
Connect with The Social Marketing Academy: www.Twitter.com/GoSocialAcademy
https://apple.co/2KnGM8Z
Connect with Christopher Tompkins:
www.twitter.com/chrisgoagency
www.linkedin.com/in/chrisgomedia/
Connect with Lee-Ann Johnstone and AffiliateINSIDER:
https://affiliateinsider.com/
www.facebook.com/AffInsider
www.linkedin.com/in/leeannjohnstone/
www.instagram.com/affiliate_insider/
The Social Marketing is powered by The Go! Agency, a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
www.GoSalesAndMarketing.com
www.Facebook.com/TheGoAgency
www.Twitter.com/TheGoAgency
www.LinkedIn.com/company/the-go-agency www.Instagram.com/TheGoAgency
In this episode of The Social Marketing Academy, Christopher Tompkins discusses the importance of setting an online advertising budget, and how you can do so easily!
The Go! Agency is a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
Website: www.GoSalesAndMarketing.com
Facebook: www.Facebook.com/TheGoAgency
Twitter: www.Twitter.com/TheGoAgency
LinkedIn: www.LinkedIn.com/company/the-go-agency
Instagram: www.Instagram.com/TheGoAgency
In this episode of The Social Marketing Academy, Christopher Tompkins discusses how you can create a monthly marketing budget in minutes!
The Go! Agency is a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
Website: www.GoSalesAndMarketing.com
Facebook: www.Facebook.com/TheGoAgency
Twitter: www.Twitter.com/TheGoAgency
LinkedIn: www.LinkedIn.com/company/the-go-agency
Instagram: www.Instagram.com/TheGoAgency
In this episode of The Social Marketing Academy, Christopher Tompkins discusses how and why you should redefine your target audience!
The Go! Agency is a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out the links below:
Website: www.GoSalesAndMarketing.com
Facebook: www.Facebook.com/TheGoAgency
Twitter: www.Twitter.com/TheGoAgency
LinkedIn: www.LinkedIn.com/company/the-go-agency
Instagram: www.Instagram.com/TheGoAgency
In this episode of The Social Marketing Academy, Christopher Tompkins discusses how and why you should immerse yourself in voluntary training, as it's a way of growing yourself professionally and personally.
The Go! Agency is a full-service marketing and sales agency based in Palm Harbor, Florida. To learn more about us check out online at www.GoSalesAndMarketing.com
In this episode of The Social Marketing Academy, Christopher Tompkins discusses how to set priorities while working remotely. Set yourself up for success by setting accurate intentions each and every morning with these tips!
Are you looking to learn how to incorporate IP Retargeting into your marketing strategy? In this episode of The Social Marketing Academy, host Christopher Tompkins shares his insights on what you need to know!
Are you struggling to figure out how to truly affect sales through your marketing campaigns? Perhaps the best place to start is to recategorize your goals into more attainable packages! Host Christopher Tompkins shares his insights on today's episode of The Social Marketing Academy!
To help you understand the elements that go into the ROI equation let host Christopher Tompkins share the key areas you need to consider prior to executing an online advertising campaign. This is due to the fact that these components will help you track, report, measure, and decide on campaign, audience and, most importantly, budget.
To learn more about The Go! Agency by visiting them online: HTTP://www.thegoagencyusa.com
If you understand the value of Influencer Marketing, it is important to understand the different types of influencers that are available for you to choose from. We will mostly be referencing Instagram, as that is a very popular platform for influencer marketing. Host Christopher Tompkins, CEO of The Go! Agency, will share the 3 main types of influencers that you need to pay attention to and where they should fit into your campaign!
Working with tight marketing budgets is not a new trend: it is something that business professionals have been dealing with forever. No matter if you have an endless marketing budget or a tight marketing budget, ROI is something that must be consistently monitored based on key performance indicators (KPIs).
In this episode, host Christopher Tompkins, CEO of The Go! Agency, shares his blueprint for getting started in the creation of your own first online review request campaign!
View the accompanying blog with additional information and steps here!
Online reviews, that have been earned and posted on Google, Facebook, Yelp and countless other review sites, have secret search engine optimization (SEO) power that many companies overlook.
Learn the 10 reasons why you need to pay attention to the SEO-impact of online reviews. Hosted by Christopher Tompkins, of The Go! Agency!
With the Coronavirus pandemic reaching new heights, social distancing is something that is being suggested to contain the spread of the disease. If this is being suggested now, it could become one of the new norms for the months ahead. What this means for businesses is that employee travel into the office may be something of the past very soon. But if you have never worked from home, how can you successfully comply professionally with the social distancing due to Coronavirus (COVID-19) without hurting your work output?
Today host Christopher Tompkins, CEO of The Go! Agency will share with you his 5 tips to effective working from home!
In light of the recent Coronavirus pandemic, the team and I have been increasingly approached by many our friends, clients, and business associates as to how to best communicate how they are dealing with the situation. So, in other words, crisis public relations or crisis PR.
In today's episode, host Christopher Tompkins, CEO of The Go! Agency, will share his top 5 tips on how you can ensure that your crisis PR game is on point!
In this episode of The Social Marketing Academy, host Christopher Tompkins is going to reveal one of the secret weapons to an air-tight marketing strategy - YOUR COMPETITORS!
Competition is a great way to make yourself a better marketer. You might be satisfied with your own results, but looking at a competitor can inspire you to keep trying. And why not let your competition help you become even better?
Christopher will share his best tips for spying on your competitors and using their successes and failures to improve your marketing strategy!
If you would like to read the blog assciated with this episode - click here!
In this episode of The Social Marketing Academy, host Christopher Tompkins shares his insider tips on how to find and target your perfect audience on social media!
A tried and true method of finding the right audience is to craft a buyer persona. A buyer persona is an imaginary representation of who you're selling to, and it makes sure your content is appealing to the right person. Listen in to get started today!
If you would like to read the blog associated with this podcast episode - click here!
On this episode of The Social Marketing Academy, host Christopher Tompkins helps you navigate one of the essential aspects of your social media marketing strategy....but one that is CONSTANTLY OVERLOOKED!
If you're new to tracking the success of a social media campaign, all of the jargon can get confusing. Still, it's important to look at these metrics to determine how you can adjust and optimize your strategy.
Christopher is going to walk you through the metrics that will be worth watching for you and your campaign. Of course, all of that begins with establishing a goal!
To read the blog associated with this podcast episode - click here!
On this episode of The Social Marketing Academy, host Christopher Tompkins shares the 7 most common pitfalls that social media marketers make - and how to step around them!
Social media marketing is constantly in flux, and it doesn't look like that's going to change anytime soon. The best practices of yesterday are painfully outdated now. As a marketer, you've got two options: fall behind your competition, or stay sharp!
Christopher is going to share the seven biggest things across social media that every marketer should know—but most don't. Listen and let's see how up-to-date your knowledge is!
To read the blog associated with this podcast - please click here!
Launching a brand on Amazon.com can be an absolute boon for business. Tons of eyes. Ease of purchase. Lots of sales.
But the first steps can be trickier than you think.
In this episode of The Social Marketing Academy, host Christopher Tompkins shares his experiences with Amazon marketing and some of the common mistakes and questions that have affected his clients. A must-listen for new, and existing, Amazon brands.
As many marketers know, when it comes to promotion - everything is more expensive during the holidays. This holds true for social media advertising as well, when many companies flood the social media channels pushing their respective products and services.
In this episode of The Social Marketing Academy, host Christopher Tompkins shares his insider tips on driving down your cost-per-click and increase conversions on your website!
Are you marketing on Facebook? Is your Facebook Page delivering leads? Try out our free Facebook Grader tool by clicking here!
When November rolls around, there is more for a business to think about than the Thanksgiving menu.
Are we going to run a Black Friday or Cyber Monday special?
In this epsidoe of The Social Marketing Academy, host Christopher Tompkins helps you to understand which event day is more suitable to the goals of your business. Whether you are a local or national business, or a product or service based company - there is the right day for you to launch your promotion!
Are you marketing on Facebook? Is your Facebook Page delivering leads? Try out our free Facebook Grader tool by clicking here!
If you are putting together your social media marketing strategy for the holidays, if can be a little frustrating to figure out the best way to craft your content and promotions to hit your target audience directly.
Is there a magic formula?
In this episode of The Social Marketing Academy, host Christopher Tompkins shares some examples of how big brands like Starbucks use their content to emotionally engage their audeince with great results!
Are you marketing on Facebook? Is your Facebook Page delivering leads? Try out our free Facebook Grader tool by clicking here!
If you are like many other companies out there, you are always looking for new ways to engage your social media audience. A great way to do it? Incentives!
Whether it be discounts, coupon/promo codes, freebies, or giveaway - there are many ways to enhance your social media marketing campaign.
But...wait! You need to prepare first!
In this episode of The Social Marketing Academy, host Christopher Tompkins is going to show you the steps that you need to take first in order to ensure that your social media marketing incentives are not only solid, but are cost effective!
Are you marketing on Facebook? Is your Facebook Page delivering leads? Try out our free Facebook Grader tool by clicking here!
Having a social media startegy is one thing, but have having the correct team in place to deliver results is another. In this episode of The Social Marketing Academy, host Christopher Tompkins will share his experiences on formulating a strong social media marketing team that will help execute a winning social media marketing strategy. Whether you are doing the work in-house or outourcing, this episode will give you the tools and insight to make the right moves fast and cost-effectively.
Are you marketing your business on Facebook? Does you Facebook Page make the grade? Try our free Facebook Grader by clicking here!
On your mark . . . . Get set . . . . WAIT!
I have seen so many marketing campaigns that feel like a pee-wee track meet: they are hastily organized, poorly attended, and all hell breaks loose at the sound of the starting pistol.
Too much money, time, and effort are wasted marketing the wrong message to the wrong audience. In fact, you've probably done it yourself.
"That's impossible!" You say. "We hired the best copywriters to create persuasive content! Our design team made stunning visuals! And the videos were so expensive, they had to be good! But we didn't see any return on our investment!"
You are frustrated and exhausted. "This was the absolutely perfect campaign!" You ask, "where did we go wrong?"
Well, I hate to tell you, but at the very beginning, my friend. When you planned that campaign, did you think about your target consumers or clients?
In this episode of The Social Marketing Academy, host Christopher Tompkins gives you the direct truth on how to begin to develop your perfect target audience based on your paying clients and customers, how to create killer buyer profiles and lots more!
Do you market your company on Facebook? Does your Facebook Page make the grade? Try our free Facebook Page Grader by clicking here!
As the summer draws to an end, the kids go back to school, adults pack away their summer wardrobes, and everyone begins to settle back into the hectic autumn schedules.
But something seems . . . wrong.
It's barely September, but suddenly we see Halloween decorations everywhere. Thanksgiving-themed wreaths abound. Turkeys and Santas have begun rearing their ugly heads! It's bad enough that holiday decorations are on display before the leaves change, but why are Christmas trees already 25% off???
Well folks, 'tis the season to commiserate about how annoying it is that the holidays are stretched out just a little bit longer--and start a little bit earlier--each year.
Tune into this episode of The Social Marketing Academy and let host Christopher Tompkins share his insider tips on how to craft the most perfect social media marketing strategy to bolster YOUR holiday bottom line!
Are you marketing on Facebook? Not sure if you page is making the grade? Get a free analysis of your Facebook Page by clicking here!
In this episode of The Social Marketing Academy, host Christopher Tompkins dives deep into the more complex side of Facebook Advertising. In particular, Facebook Retargeting. Christopher explains the importance of these retargeting audiences, what retargeting is, and how you can get started to begin reaping the benefits for your business NOW! Not to be missed!
In this episode of The Social Marketing Academy, host Christopher Tompkins pulls you in for a personal chat about the importance of social media advertising to your business and overall online success. He shares his top five reasons for diving into social media advertising as well as revealing some insider tips and tactics that he has successfully implemented for his clients at The Go! Agency.
In this episode of The Social Marketing Academy, host Christopher Tompkins ventures into the wonderful world of visual storytelling and reveals the reasons why you need to get visual or get prepared to be left behind. Stay tuned to the end where he shares a great insider tip to getting started with visuals quickly without any design experience.
On this episode of The Social Marketing Academy, host Christopher Tompkins dives into the importance of identifying and tracking KPIs or Key Performance Indicators. He shares lots of reasons why you need to identify these as well as tips to track your success more effectively!
Christopher Tompkins, CEO of The Go! Agency discusses paid content on Facebook and social media.
He sits down with Marketing Assistant, Dan, to touch on the topics of: What is content?The trend of paid content getting more and more popular. Why is it getting popular?Whether businesses should be paying to boost their content on social media.Our Top 3 tips for attracting a crowd on Twitter. Music provided by Podington Bear under a CC license.
In this episode of the Social Marketing Academy, Chris and Daniel talk about target audiences in advertising.
Dan starts off by giving a short history of target audiences and when they became popular, he then moves on to talk about target audiences in the context of Facebook audiences.
This includes a discussion of the different options given by Facebook for audience creation.
Chris then shows us how to come up with an audience for a number of products.
Christopher Tompkins, CEO of The Go! Agency discusses Facebook Ads, why they're effective for businesses both big and small and how they can best be used.
He's joined by Dan, The Go! Agency's Marketing Assistant as they hit on the topics of audiences, Facebook remarketing and what gets us excited about Facebook Ads.
Music provided by Podington Bear under a CC license.
When it comes to advertising on Facebook, Twitter, and other platforms, it takes some expertise. It’s not as easy as writing a post and clicking “post.” Analytics, budgeting, demographics, and targeting are heavily involved. Check out these helpful tips as you begin your journey through social media advertising on today's show!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online today: http://www.TheGoAgencyUSA.com
Every day, technology impacts the ways in which we communicate with each other and the world. The rapidly evolving realm of social media is creating new avenues of social engagement, and revenue generation that marketers have never seen before. Facebook is one of the most popular social media platforms, but it’s also the one that changes the most often. As you can imagine, this requires social media marketers to stay on their toes. Learn more in this latest episode!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online today: http://www.TheGoAgencyUSA.com
LinkedIn is aiming to take the guesswork out of ad optimization and media planning. With Engagement Insights, marketers are able to to take in-depth information and transform it into enhanced marketing campaigns and efficiently reach premium audiences through LinkedIn. On today's episode, Christopher Tompkins will reveal all!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online today: http://www.TheGoAgencyUSA.com
If you feel social media is a daunting task and you don’t really need it, you could very well be closing the door on many prospects. To be successful, one must move with the flows of social media evolution.
If you haven’t made a Facebook page for your business, do it now! This is a critical step.
Often, a Facebook business page will be the first listing your customers land on after a Google search. Ensure all of your digital information is correct. This includes the website, contact information and social links.
Learn more on today's show!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online today: http://www.TheGoAgencyUSA.com
If you’re about to jump into the blogging world for the first time, you need to realize that this just like social media, there are some rules to consider. Many bloggers fail because those who manage them make critical errors. Here are the biggest blogging blunders you should avoid - revealed on today's episode!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online today: http://www.TheGoAgencyUSA.com
With more people using Twitter every day, social media marketers can now use the Explore tool to learn which content will raise their engagement levels. But finding out WHAT to write about is only half the battle. You need to harness trending topics and craft compelling content for your company. Here are some of the most efficient steps to becoming a Twitter pro, on today's episode!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online today: http://www.TheGoAgencyUSA.com
Every industry or profession has rookie mistakes to avoid. Social media marketing is no different. Even though our version of marketing hasn’t been around for a very long time, seasoned pros have learned from their mistakes and tweaked their approach. If you’re just starting to represent your brand on Facebook, Twitter, LinkedIn, Instagram, or Pinterest, you might find yourself making the following mistakes - all revealed in today's show!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online today: http://www.TheGoAgencyUSA.com
There’s one BIG difference between normal copywriting and social media copywriting. With social media, you write a lot. And by a lot, I mean our copywriters have to crank out tens of thousands of words a week for our clients. And guess what? They STILL have to be creative and original. Quantity AND quality are absolutely essential. With that in mind, you might ask which strategies work the best for social media users? The following categories are proven ways to raise engagement - find out more on today's episode!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online today: http://www.TheGoAgencyUSA.com
Ah, the pre-social media days...when someone's first interaction with a business was either asking a friend about their experience or simply using their services or products for themselves. Remember when online reviews were not immediately accessible and you didn't know what a place of business looked like until you pulled up to it? You even might have had to try out a company on faith alone! Well, social media has changed all that.
Find out more by listening to this episode! Also, if you would like to learn more about social media or get help for your business, visit us online at http://www.thegoagencyusa.com
2016 had a lot of controversies. Let’s try to make 2017 a bit better, shall we? As marketers, it’s your responsibility to keep your brand out of hot water. Social media marketing is an essential communication tool and a PR dream, but if you start problems online, your business will suffer. Stay away from the following pitfalls and shine bright!
1.Politics. The Presidental Inauguration is on January 20th and will be talked about absolutely everywhere. Except for your page…right? As a business, you shouldn’t post your personal feelings on your page. You’re bound to offend someone.
2.Putting down competition. At its core, social media is a tool for communications. You have the potential to speak about whatever you want. That doesn’t mean you get to put down your competition and spread slander. You would be surprised at how much of this is out there.
3.Inappropriate content. Do you swear like a sailor? That doesn’t mean you have to market like one. Remember the brand you’re representing!
4.Spam. Sure, you should promote your business. It is marketing after all. But you shouldn’t sound out ONLY promos and ads. Add entertaining and educational material to the mix. Also, don’t push empty promises or sound “too good to be true.”
- Ignoring customers. As we just said, social media is a tool for communications. So, communicate! If someone asks you a question, answer and do it quickly. If someone gives you a negative review, resolve the issue at lightning speed. Don’t be a faceless and voiceless brand!
Facebook has presented yet another way of showing your sentiment: Facebook Reactions! While this was met with a mixed reaction, listen to today's show as host Christopher Tompkins shares his thoughts on what businesses need to be aware of when it comes to Facebook Reactions.
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online for more blogs, exclusive ebooks, whitepapers, and lots more! http://www.thegoagencyusa.com
Do you have a range of products that you are featuring on social media...but just aren't moving? Here is what you need to know about social media shopping!
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online for more blogs, exclusive ebooks, whitepapers, and lots more! http://www.thegoagencyusa.com
If you are trying to reach your market via their mobile devices, then Facebook has something just for you up their sleeves. Listen in today to learn about the bold move that Facebook is currently making that will make a difference in how you advertise to your target market.
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online for more blogs, exclusive ebooks, whitepapers, and lots more! http://www.thegoagencyusa.com
Is your Facebook Page not performing up to the standard that you need it to? Are you not getting the views and clicks that you used to?
Tune into today's episode as host Christopher Tompkins shares his tips to making the most of the Facebook Advertising world and how you can get started quickly and enhance your engagement exponentially.
The Social Marketing Academy is an educational resource devoted to helping its listeners to better understand social media marketing and other late-breaking online marketing topics! Host Christopher Tompkins will get right to the point and provide easy-to-use social media tips and tricks to boost the success of your business online! Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
Visit us online for more blogs, exclusive ebooks, whitepapers, and lots more! http://www.thegoagencyusa.com
When you are a busy growing company, it is tough to sit down and make plans for the future - you are too busy dealing with all of the work in the present. But creating marketing and sales goals that you can track are not only worth the time, they will over deliver in terms of success.
On today's episode, host Christopher Tompkins is going to share his tips to creating, tracking and achieving your marketing and sales goals in 2016!
To learn more about Christopher Tompkins, visit him online by clicking here and receive his brand new book for FREE!
Email marketing is the gift that keeps on giving! So why aren't you taking advantage of the gold mine at your feet?!
On today's show, host Christopher Tompkins is going to share his quick start tips to getting a solid email marketing strategy off of the ground!
To learn more about Christopher Tompkins, visit him online by clicking here and receive his brand new book for FREE!
While the first month of the year is drawing to a close, many of our New Year's resolutions are falling by the wayside. But if you are serious about making an impact in the social media world, there is still time - you have 11 months ahead of you!
On today's episode, host Christopher Tompkins is going to share his insights on the second 3 steps to take in order to create social media success. This is part 2 of a two part series - so make sure to check out the other episode on demand or on our iTunes channel.
To learn more about Christopher Tompkins, visit him online by clicking here and receive his brand new book for FREE!
While the first month of the year is drawing to a close, many of our New Year's resolutions are falling by the wayside. But if you are serious about making an impact in the social media world, there is still time - you have 11 months ahead of you!
On today's episode, host Christopher Tompkins is going to share his insights on the first 3 steps to take in order to create social media success. This is part 1 of a two part series - so make sure to check out the other episode on demand or on our iTunes channel.
To learn more about Christopher Tompkins, visit him online by clicking here and receive his brand new book for FREE!
While the first month of the year is drawing to a close, many of our New Year's resolutions are falling by the wayside. But if you are serious about making an impact in the social media world, there is still time - you have 11 months ahead of you!
On today's episode, host Christopher Tompkins is going to share his insights on the first 3 steps to take in order to create social media success. This is part 1 of a two part series - so make sure to check out the other episode on demand or on our iTunes channel.
To learn more about Christopher Tompkins, visit him online by clicking here and receive his brand new book for FREE!
It’s that time of the year again. The holiday season brings lots of joy to many…but for the marketing professionals out there, this marks the time when the plans for the upcoming business year need to be presented. What is the monthly plan? What is the annual budget? What changes will be made? What are the goals? Where is improvement needed?
Listen in to this show and find out what YOU need to do to get ready for success in 2016!
Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
The Social Marketing Academy, powered by The Go! Agency, offers on-demand social media marketing education! Get started today for ONLY $9.95! Visit our website to get started: http://www.TheSocialMarketingAcademy.com
Tis the season to market like crazy on Facebook? Absolutely - here's some tricks on how to get it going!
Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
The Social Marketing Academy, powered by The Go! Agency, offers on-demand social media marketing education! Get started today for ONLY $9.95! Visit our website to get started: http://www.TheSocialMarketingAcademy.com
Every marketer is always looking for other ways to extend their marketing reach during the holiday season. And Instagram can deliver just that! Tune in to find 5 ways to boost your Instagram performance and in turn your company performance!
Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
The Social Marketing Academy, powered by The Go! Agency, offers on-demand social media marketing education! Get started today for ONLY $9.95! Visit our website to get started: http://www.TheSocialMarketingAcademy.com
Do you want to make a social media splash in 2016 - but aren't sure where to start? Are you too busy to make social media work for you? Then listen in to find out 6 reasons why you might want to consider using a social media specialist to handle your work!
Like the content of the show? Well there is A LOT MORE WHERE THAT CAME FROM!
The Social Marketing Academy, powered by The Go! Agency, offers on-demand social media marketing education! Get started today for ONLY $9.95! Visit our website to get started: http://www.TheSocialMarketingAcademy.com
Yikes! It's the end of the year and you need to figure out what to do in social media in 2016! What are you going to do?!!
Check out some of these upcoming trends that you need to be aware of in social media and stay competitive in the coming year!
The Social Marketing Academy, powered by The Go! Agency, offers social media education when and where you need it! View our membership levels online! For a limited time take 30-40% off enrollments. Get started today by visiting our website: http://www.TheSocialMarketingAcademy.com
Is your LinkedIn account not working for you? Here are some changes that you should make prior to January 1st!
The Social Marketing Academy, powered by The Go! Agency, offers social media education when and where you need it! View our membership levels online! For a limited time take 30-40% off enrollments. Get started today by visiting our website: http://www.TheSocialMarketingAcademy.com
Are you looking to get more leads, referrals, and visibility on Facebook? Try these 5 things!
Note: this is part 2 of a 2 part series. Make sure to check out both episodes!
The Social Marketing Academy, powered by The Go! Agency, offers social media education when and where you need it! View our membership levels online! For a limited time take 30-40% off enrollments. Get started today by visiting our website: http://www.TheSocialMarketingAcademy.com
Are you looking to get more leads, referrals, and visibility on Facebook? Try these 5 things!
Note: this is part 1 of a 2 part series. Make sure to check out both episodes!
The Social Marketing Academy, powered by The Go! Agency, offers social media education when and where you need it! View our membership levels online! For a limited time take 30-40% off enrollments. Get started today by visiting our website: http://www.TheSocialMarketingAcademy.com
Looking for ways to increase your success levels on Instagram? Listen to the latest episode to hear the SECOND five tips to better Instagram marketing!
The Social Marketing Academy, powered by The Go! Agency, offers social media education when and where you need it! View our membership levels online! For a limited time take 30-40% off enrollments. Get started today by visiting our website: http://www.TheSocialMarketingAcademy.com
Looking for ways to increase your success levels on Instagram? Listen to the latest episode to hear the FIRST five tips to better Instagram marketing!
The Social Marketing Academy, powered by The Go! Agency, offers social media education when and where you need it! View our membership levels online! For a limited time take 30-40% off enrollments. Get started today by visiting our website: http://www.TheSocialMarketingAcademy.com
Starting your campaign on Instagram? Make sure to tune into this two part-show to make sure that you aren't making these 10 Instagram marketing mistakes!
The Social Marketing Academy, powered by The Go! Agency, offers social media education when and where you need it! View our membership levels online! For a limited time take 30-40% off enrollments. Get started today by visiting our website: http://www.TheSocialMarketingAcademy.com
Starting your campaign on Instagram? Make sure to tune into this two part-show to make sure that you aren't making these 10 Instagram marketing mistakes!
The Social Marketing Academy, powered by The Go! Agency, offers social media education when and where you need it! View our membership levels online! For a limited time take 30-40% off enrollments. Get started today by visiting our website: http://www.TheSocialMarketingAcademy.com
Our mission at The Social Marketing Academy is to empower our students to not only be more successful online, but realize their full potential when marketing and engaging online with their target audience.
By enrolling as a student at The Social Marketing Academy you are opening the doors to understanding the online marketing landscape in a whole new way!
Listen in to today's episode and host and founder, Christopher Tompkins will share your exclusive discount and how you can get enrolled today!
http://www.thesocialmarketingacademy.com
Would you cponsider your professional profile maximized on LinkedIn? If you hesitated....this show is for you!
Listen in for part 2 of our two part series on how to maximize your LinkedIn profile!
The Social Marketing Academy, powered by The Go! Agency, offers social media marketing education when and where you need it! Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques.
We are currently running a 30-40% discount on new students - so now is the time to act!
To join The Social Marketing Academy today - visit us online at http://www.thesocialmarketingacademy.com
Would you cponsider your professional profile maximized on LinkedIn? If you hesitated....this show is for you!
The Social Marketing Academy, powered by The Go! Agency, offers social media marketing education when and where you need it! Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques.
We are currently running a 30-40% discount on new students - so now is the time to act!
To join The Social Marketing Academy today - visit us online at http://www.thesocialmarketingacademy.com
You have probably heard about the power of Instagram and how it can really help build your business. But....you are still doubting the effectivness of this social platform.
Doubt no more!
Listen in today and let host Christopher Tompkins help you understand what exactly Instagram is and why you need to sit up and pay attention!
The Social Marketing Academy, powered by The Go! Agency, offers social media marketing education when and where you need it! Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques.
Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. The Social Marketing Academy is an educational resource devoted to helping its students to better understand social media marketing and other online marketing topics through educational workshops, webinars and many other online AND offline tools.
To join The Social Marketing Academy today - visit us online at http://www.thesocialmarketingacademy.com
When it comes to the question "What Makes Your Company Special" do you struggle to come up with the perfect answer? Let host Christopher Tompkins share his quick tips to helping you differentiate YOUR value from your direct competitors to increase sales online and offline!
The Social Marketing Academy, powered by The Go! Agency, offers social media marketing education when and where you need it! Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show.
Visit us online to enroll today: http://www.thesocialmarketingacademy.com
Have you just logged into LinkedIn and thought - wow, that looks different!
Join host Christopher Tompkins as he explains how to navigate your brand new LinkedIn Inbox!
The Social Marketing Academy, powered by The Go! Agency, offers social media marketing education when and where you need it! Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. The Social Marketing Academy is an educational resource devoted to helping its students to better understand social media marketing and other online marketing topics through educational workshops, webinars and many other online AND offline tools. The Social Marketing Academy is dedicated to helping our students of various levels to: Use social media to learn about your audience Use social media to more effectively target your audience Help you find new customers and expand your audience Understand how to use customer feedback to better understand your audience Improve your market intelligence for competitive placement in your marketplace Increase your website traffic and search rankings Curate and share effective and engaging content on social media Generate leads for your business for a fraction of the cost Create meaningful relationships that will generate referrals Increase your brand awareness and credibility And this is just the tip of the iceberg! We pride ourselves on being a one-stop shop for online marketing and social media marketing information and are always plugged into our students and are invested in their development over time.
http://www.TheSocialMarketingAcademy.com
Are you interested in increasing your visibility and credibilty online to build your business? Listen to today's episode as host Christopher Tompkins shares his tips to make it happen!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
Are you being ignored on social media sites like Facebook, LinkedIn and Twitter? Here's how to get your audience to tune back into your posts and engage with your content!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
Are you slipping when it comes to your social media marketing? Why are you not sticking to your plan?
Join Christopher Tompkins today as he reveals 3 ways to keep your marketing on point!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
There is nothing worse than sitting down to write your social media content....and ending staring at a blank sheet of paper. Today's show will help you side-step thisand keep your ideas flowing!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
Not sure what social media content is? What am I supposed to put on my social media channels? Listen and find out!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
What is the secret to social media content success? Learn more on today's episode!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
Are you getting the most out of your LinkedIn Marketing?
Join host Christopher Tompkins as he shares his secret weapon to LinkedIn marketing!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
Do you have writers block when it comes to social media content creation? Beat it today!
Host Christopher Tompkins is going to give you some handy tips that will help YOU build a more cohesive content strategy.
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
Content and optimization have become two very important buzzwords in the online marketing community. If you are a company who is interested in reaching your target market online – you need to have compelling AND optimized content to do so.
On today's show, host Christopher Tompkins will be sharing his 5 tops tips to optimizing your posts on Twitter!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
Content and optimization have become two very important buzzwords in the online marketing community. If you are a company who is interested in reaching your target market online – you need to have compelling AND optimized content to do so.
On today's show, host Christopher Tompkins will be sharing his 5 tops tips to optimizing your posts on Facebook!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
On today's episode, host Christopher Tompkins will share his next 15 top quick start tips for anyone who is getting started with social meida marketing! This is part 2 of a 2 part series, so look out for the previous episode on demand!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Our monthly meet-up group covers a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. We will help you edge out your competition by creating and implementing social media initiatives that fit with your unique business features and your overall marketing strategy. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
On today's episode, host Christopher Tompkins will share his 15 top quick start tips for anyone who is getting started with social meida marketing! This is part 1 of a 2 part series, so look out for the next episode live or ondemand!
Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.
This is where The Social Marketing Academy comes in.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Our monthly meet-up group covers a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. We will help you edge out your competition by creating and implementing social media initiatives that fit with your unique business features and your overall marketing strategy. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.
Want more?
Join our community on Meetup.com here!
Listen to the show on iTunes here!
Join our FREE Email Newsletter here!
Attempting to master social media marketing can be both confusing and overwhelming at times. Keeping track of all of the latest changes and trends, while trying to implement all of the newest tips and tricks can be challenging for a busy company.
When it comes to social media, the nucleus of all engagement is content. So no matter what different changes may happen to the structure of social media sites, the one thing that will remain the same is the importance of well executed, optimized, engaging content.
While writing great content is a constant, optimizing it is a constantly evolving medium. Optimizing your content for social media sites such as Facebook, LinkedIn, and Twitter can be as specific as changing an element within your post to work with the infrastructure of each one of these juggernauts.
We all know that writing custom content for your social media marketing campaign can be time consuming, so let’s make sure that all of that time spent is an investment that will go towards accomplishing our goals.
For the next two shows, host Christopher Tompkins (@ChrisGoAgency) will take The Social Marketing Academy students through 10 of his simple and effective ways to optimize your social media content! This show is part one in the two part series!
Need help with your social media marketing strategy? The Go! Agency can help! Call us toll free on 866-926-2636 or email us at info@thegoagencyusa.com or visit us online for lots of great free information at http://www.thegoagencyusa.com
Attempting to master social media marketing can be both confusing and overwhelming at times. Keeping track of all of the latest changes and trends, while trying to implement all of the newest tips and tricks can be challenging for a busy company.
When it comes to social media, the nucleus of all engagement is content. So no matter what different changes may happen to the structure of social media sites, the one thing that will remain the same is the importance of well executed, optimized, engaging content.
While writing great content is a constant, optimizing it is a constantly evolving medium. Optimizing your content for social media sites such as Facebook, LinkedIn, and Twitter can be as specific as changing an element within your post to work with the infrastructure of each one of these juggernauts.
We all know that writing custom content for your social media marketing campaign can be time consuming, so let’s make sure that all of that time spent is an investment that will go towards accomplishing our goals.
For the next two shows, host Christopher Tompkins (@ChrisGoAgency) will take The Social Marketing Academy students through 10 of his simple and effective ways to optimize your social media content! This show is part one in the two part series!
Need help with your social media marketing strategy? The Go! Agency can help! Call us toll free on 866-926-2636 or email us at info@thegoagencyusa.com or visit us online for lots of great free information at http://www.thegoagencyusa.com
In our last show we covered the definition of tagging and the value that it can bring to a social media marketing campaign. But....how do you actually do it?
On today's episode, host Christopher Tompkins dives into tagging and teaches how it can be used effectively on Facebook, LinkedIn and Twitter!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
You have heard about "tagging" content on social media and how important it is for optimizing your social media marketing campaign. But....does it REALLY matter?
Listen in today as host Christpher Tompkins shares why tagging your social media content is important to increasing your visibility online as well as how to get started quickly so that you can start seeing results as soon as possible!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
You are spending lots of time developing engaging content...but the engagement is still ellusive? You are not alone!
In this episode, join Christopher Tompkins as he shares his tips on hashtags - why you need them and how to use them! If you are not sure how hashtags work - this is the show for you!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Is your content not getting the results that you want?
Listen in today as Christopher Tompkins shares some of his insider content tips to help your content generate interest, engagement and, most of all, CLICKS!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
When it comes to Facebook, using the Native Facebook Scheduling tool that is available on your page (and appears as an option on every post that you write) will help you increase engagement. But how do you maximize your posts AND scedule using it?
The process is simple. Let our host, Christopher Tompkins, share his tips on how to navigate through this process easily and not only maximize your posts to increase engagement, but get started with the scheduling feature on Facebook in minutes!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
As a busy executive myself, I am sure that you are pressed for time on a daily basis. Who isn’t? With all the questions, requests, appointments, and projects that you need to complete – I am surprised at times that we can keep it all together.
So what is one thing we always look for? Shortcuts and time-savers!
This couldn’t be more evident when it comes to us administering our social media marketing campaigns. We are always on the lookout for shortcuts, or shortcut tools, that will help us save time with many aspects of executing our campaigns.
But, little do many of you know, these tools can also come back to bite you in the end – without you even knowing.
A prime example of this – Facebook.
Tune in today to find out why scheduling your posts directly ON Facebook could benefit your business and increase engagement!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you using groups on LinkedIn? If so, you know the power that they can have in developing your credibility and visibility online.
But did you know that there is a similar feature on Facebook that you can use?
Join host Christopher Tompkins today as he shares some helpful tips to get you started using Facebook Groups to promote yourself and your company. He will also offer 2 priceless tips that will help you reap the most benefit from your marketing efforts!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Do you have the need? The need to generation leads! If you are using Facebook it can be challenging....but it is possible!
Join host Christopher Tompkins as he shares his step by step tips to getting your "lead generation on" using Facebook and Facebook Interest Lists!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you working with social media and wondering what trends you should be taking advantage of to promote your business more effectively online?
Check out today's show where host Christopher Tompkins talks about some of the recent social media trends that your business can take advantage of!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Ready to jump into the Twitterverse...but not sure how?
Join Christopher Tompkins today as he shares his insights on how to get quick up and running on Twitter as well as how you can navigate the lingo!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
If you are having a tough time finding good quality content to share with your Facebook audience, you are not alone. How many times have you found a terrific story, but wanted to share it later....and forgot?
Join host Christopher Tompkins on today's episode of The Social Marketing Academy as he shares a few simple ways that you can easily find, save and use valuable information on Facebook!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
There are many different aspects of LinkedIn that make it a handy and important social media site to use to enhance your credibility and visibility as an expert in your field. But there is a secret trick to take you that one step further!
On today's episode, host Christopher Tompkins is going to explain the value of creating a custom LinkedIn Group and how to get started in a few simple steps!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
If you are using LinkedIn and NOT using the Group section - you need to listen up to today's show!
On today's show, host Christopher Tompkins will share the reasons why you need to pay attention to LinkedIn Groups and how to really dive in to get the most benefit for your business and brand building activities.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Not sure how to make your images on Facebook look the best that they can be?
Tune into today's episode of The Social Marketing Academy and host Christopher Tompkins will take through through all of the sizes and formats that you need to know to create professionally branded images on Facebook!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
There is nothing trickier than building credibility fast within your field. There are many professionals that have spent years developing their name, but you have all of the skills - you just want a faster track to building a more credible profile.
In today's episode host Christopher Tompkins will share his tips on how you can build a credible and highly marketable profile with a great tool.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
In the wonderful wild world Facebook, the terrain can be a bit daunting for newbies and regular users alike. What is the best way to market yourself on Facebook: using your Profile, Page, or Groups?!
On today's episode of The Social Marketing Academy, host Christopher Tompkins will help you level the playing field and make sense of where on Facebook you need to put your attention when marketing your business.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Have you been given the role of the administrator of your company's Facebook Page....and not sure exactly what that means and what you have the capability of doing?
Join host Christopher Tompkins today as he takes you through the ins and outs of what you need to know as a Facebook Page administrator!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you struggling to brand yourself effectively on social media? But who is truly to blame: Facebook, LinkedIn, Twittter.....or you?
Join host Christopher Tompkins as he shares his tips to creating a brand that delivers impact online.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Have you wanted to create a video to promote your company online...but are not sure where and how to start?
Tune in to The Social Marketing Academy today and hear Christopher's step by step tips to get started!
Are you trying to create your first The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Facebook has two great new features to enhance the Page you have for your business.
Know what they are?
We do!
On today's show, Christopher will share the two new features of Facebook Page's that will take your Page to the next level!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you having trouble creating content for your social media campaigns on a regular basis? Let host Christopher Tompkins share his insider tips on today's episode!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Is your online marketing work not reaping the results that you are looking to achieve? Are you considering throwing in the towel, when you have already put countless hours into your efforts?
Stop! The problem may be the you are not hitting the nail on the head when it comes to defining your target market! Join host Christopher Tompkins today as he shares his tips to creating engaging Buyer Profiles which will take how you think about your target market to the next, social, level!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Unless you have been completely out of the loop, you are well aware of the ALS Ice Bucket Challenge. It has grown over the past few weeks like wildfire and now it is not only raising lots of awareness, but also lots of money that the charity desperately needs.
But the question here is....can you leverage a promotion like this online for your business?
Join host Christopher Tompkins today as he shares his take on the Ice Bucket Challenge and gives you some easy to understand tips on how to create a similar promotion to get your company more attention.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Do you have a Facebook Page for your business....and wondering when it will start performing up to your standards? Let Christopher Tompkins share his 5 quick tips to help you increase your Facebook Page's engagement!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Read more: http://www.blogtalkradio.com/thesocialmarketingacademy#ixzz38n4qqvWI
There is nothing worse than trying to grow your business, and finding that you don't have the resources needed to strike while the iron is hot. Want to make sure this doesn't happen to you? Then tune in today and let Christopher Tompkins tell you how to get your own marketing budget in order pronto!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Read more: http://www.blogtalkradio.com/thesocialmarketingacademy#ixzz36ncNZK6R
Are you a social media failure? Well....how do you know if you aren't tracking? Listen in today as Christopher shares his top tips for setting social media goals and tracking your progress on the road to online marketing success.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Read more: http://www.blogtalkradio.com/thesocialmarketingacademy#ixzz36PzPUMmo
Are you a local business trying to beat your competition when it comes to new business? Then you need to try these three tactics for marketing success!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Read more: http://www.blogtalkradio.com/thesocialmarketingacademy#ixzz36KzhCU00
Are you struggling with writing and posting updates to your Facebook Business Page? You are not alone! Here are some quick tips to get you started and jump start your success rate on Facebook!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about.
Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques.
Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Did you notice that all of a sudden that both your business's Facebook Page AND Twitter Profile look completely different? Were you aware that this has changed? What should you do?!
Tune in to today's episode and host Christopher Tompkins will share some quick tips on how you can quickly change the look and feel of your Facebook and Twitter profiles.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
How many hours do you spend writing and responding to emails? Too much, right? How about if I told you a simple trick to making your life MUCH easier?
Join Christopher Tompkins today as he shares his secret to email sanity that will revolutionize your workday!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Do you need help with your online marketing but are afraid to outsource?
If you are, join host Chirstopher Tompkins as he gives you some tips on choosing the right firm to help you reach our online marketing goals.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Have you spent lots of time building the perfect branded blog for your business? If so - well done! But what happens when your blogs are not bringing you the attention you desire?
Join Christopher Tompkins today as he shares some common problems faced by blogs and how to fix them!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
As it begins to warm up outside, many marketing plans begin to cool off with the thought of summer approaching.
Join Christopher Tompkins as he shares some reasons why you should be revisiting your marketing plan NOW instead of at the end of the summer when it comes to getting better results!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
By now you are probably familiar with podcasting and may have already listened to a few. But is their a value in these for your business?
Tune in to today's episode as host Christopher Tompkins shares his insights on the power of podcasts and what you should consider before jumping in!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Just launch your new blog and full of ideas about topics? Sounds great! But, are you 4 months into your blog marketing and just can't seem to come up with any other new topics?
Join Christopher Tompkins today as he shares some great ways to find and develop ongoing content for your blog as well as ways to keep you engaged with the process.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Have you been reading all of the blogs about the power of using contests to increase engagement on your social media accounts? Have you then tried a contest, but it really didn't pack the punch you expected?
Join Christopher Tompkins as he shares some of the other aspects that create social media success when it comes to a contest and what you can do to increase your level of success!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
If you are a marketer at an assisted living facilty, you have many different hats to where and many times are spread very thin.
But with so many memorable moments happening around you, there is a powerful marketing tool right under your nose!
Join Christopher Tompkins today as he shares his experience with the success of video marketing for assisted living facilities and nursing homes and how you can harness this power for your organization today!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
While many home health companies are waking up to the power of social media giants such as Facebook, LinkedIn and Twitter - there are still other major options out there that will not only bring your business to life, but help you connect and engage your audience in different ways.
Pinterest is one of these sites that can bring lots of attention to your business. But....are you using it correctly?
Join Christopher Tompkins today as he shares the reasons that you should NOT ignore Pinterest when it comes to marketing your home health company and some of the benefits that this social media site will bring your business.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
LinkedIn is an absolute powerhouse for your marketing - especially when it comes to gaining more visibility for your home health company and principle staff...but are you using it to its full potential?
Join host Christopher Tompkins (and unofficial LinkedIn enthusiast) as he shares some insights on why LinkedIn is a useful tool for your home health company as well as letting you know some specific portions of LinkedIn that will be perfect fits for your home health agency!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
If you are a home health company, you probably have a Facebook Page for your business. But...have you got all of the bells and whistles right? Is your branding a bit off kilter? Do you even have the right type of Page for your business?
Join Christopher Tompkins today as he shares some things that home health companies need to do in order to keep their Facebook fresh and engaging!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
If you are a home health care company, you may be trying your hand at marketing your company on Twitter......but how much success are you having? Or....do you see any value in Twitter marketing at all when it comes to home health?
Join Christopher Tompkins today as he shares the benfits for YOUR home health company on Twitter and how you can not only connect with potential clients, but also referral sources and even find new staff!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you wondering why your social media efforts are bringing the results that you want? How are you monetizing your social media efforts?
Join Christopher Tompkins as he shares his insights on how your company can monetize your social media efforts by focusing on goals, measurements and consistency.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Have you considered advertising on social media sites like Facebook? Is it worth your time?
Join Christopher Tompkins today as he shares his insights on what you need to do BEFORE you decide to throw money at your social media promotion problems.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
As you have probably seen, recently Twitter, Facebook and LinkedIn have been changing many of their features to become more focused on content. Whether it is written, video or photos - content is king.
But what is your content strategy?
Join Christopher Tompkins today as he talks about the importance of content and what you need to be aware of when formulating your social media strategy.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you having trouble getting engagement on your Twitter account? Maybe your content and profile are not "lovable" enough.
Join Christopher Tompkins on today's episode to find some quick and easy ways that you can create a more engaging Twitter presence so much so that people HAVE to follow and engage with your content.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
If you have recently heard the news, you are one of the few. Twitter will be rolling out a whole new layout over the coming weeks.
Are you ready?
Join Christopher Tompkins today as he goes through the 3 main new features that you need to be aware of and shares tips on how to get started using them ASAP.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
What a question: how many people should be managing your social media accounts - especially when you are using them to generate leads and build your brand online.
On today's show, Christopher Tompkins will share his insights on how many is too many and let you know who truly needs to be managing your social media output!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
When it comes to the wonderful world of social media marketing, some industries are joining the fray later than others. One of these groups in particular is the healthcare community?
But why?
Join Christopher Tompkins today as he shares the common reasons why healthcare organizations struggle with the topic of social media and also provides some useful knowledge as to why you need to stop waiting and get marketing today!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
If one of your goals for your social media marketing efforts is to drive more traffiic to your website - we have a great tool for you: LinkedIn Groups!
Tune in today as Christopher Tompkins shares his quick and easy method of gaining more visibility and credibility on LinkedIn while also driving the much needed traffic to your online point of sale!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.comread more
Are you trying to make sense of the new LinkedIn Showcase Pages for your business? Join Chirstopher Tompkins today as he takes you through the basics that you need to know!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you using LinkedIn to brand yourself online? Well many companies not only have professional profiles for their employees, but also have a company page to showcase their brand. But very soon this will look a bit different....are you ready for the change?
On today's show, Christopher Tompkins will share the changes that you can expect to see on your LinkedIn company pages and how you can start making changes and alterations now to be ahead of the curve.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Facebook has recently announced that they are going to update the look and functionality of PAGES.....but are you ready?
Join Christopher Tompkins today as he shares his insights on how you can navigate this brand new marketing and branding medium!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
There is nothing better than a little bit of spring cleaning. Now that spring has sprung, it is that time of the year to check and see if everything is working as you would like it to....especially when it comes to your social media campaign.
Join Christopher Tompkins today as he shares with you his tips to enhancing and upgrading your current social media activity quickly and cost-effectively!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Have you been reading about the power of blogs and getting ready to get started? Have you had a blog up and running and not sure when the "magic is going to happen"?
Either way, listen in to hear Christopher Tompkins's top tips to setting up your blog properly and putting together an action plan to get things going!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
How does Twitter effect your business? Are you making all of the right moves to ensure success?
Tune in to today's episode of The Social Marketing Academy and listen in as host Christopher Tompkins shares the most common Twitter marketing mistakes...and how to avoid them.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
A common problem with many social media marketing campaigns is the focus on inaccurate measurements of success. Is the size of your network truly the measure of your power?
Tune in today as Christopher Tompkins shares his thoughts on the social media numbers game and lets you know what YOU need to be paying attention to!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Oh no! There are more?!
Continuing on from our last episode on Facebook Marketing Mistakes, host Christopher Tompkins shares even more common Facebook marketing mistakes and how to make sure that YOUR business fixes them immediately!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Facebook is definitely a hot business marketing topic and tends to be the main focus of companys' online marketing attention. But you have to remember: when something is as popular as Facebook, when you join in - all eyes are on you! So....you better be careful to ensure you are not making these common mistakes!
Join Christopher Tompkins today to learn the most common Facebook marketing mistakes and how you can fix them!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
There is nothing worse than making a mistake....but what happens when it is online or worse...on social media?!
Join host Christopher Tompkins as he goes over 6 social media marketing mistakes that you MUST be aware of and how to avoid them going forward.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
We’ve all heard sayings similar to: “people, not products, drive sales” or “people do business with people they like.” Customer service and good client relationships have always been important when it comes to acquiring and maintaining clients, but now more than ever it’s so important to cultivate and nurture these people and businesses by using relationship marketing. Why?
Tune in to today's show and find out!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you struggling with measuring your social media marketing campaign? Is your boss stressing you out by constantly demanding the ROI of the social media efforts? Have you used 3rd party measurement tools that just don't make sense?
If you have answered yes to ANY of these....you might just be missing the point and over-thinking the measurement structure.
On today's episode, join host Christopher Tompkins as he explains how to personalize your social media analytics and provides a quick and easy measurement structure.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
So you grab a cup of coffee, turn on your computer and scoot towards your desk. You grab a sheet of lined paper and start making a list of new tasks you need to complete today, while revising some that you missed from yesterday. And the day before. And the week before. Then suddenly you notice that this list is never ending! What are you going to do!
When it comes to online marketing and social media marketing, to-do lists are helpful, but can also be your downfall. Join Christohper Tompkins today as he shares his tips to staying organized in your online marketing approach and how to add SUCCESS to the top of your list!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
There is nothing worse than trying to get started on social media and stumbling along those first few steps. Actually there is....still having these hurdles in place on an ongoing basis!
Tune in today as Christopher Tompkins will share with you 5 tools that will help you remove these hurdles and start marketing your business on social media at lightening speed!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
When you are putting together a social media marketing strategy for your company, you need to get honest and fast! No matter if you are a B2B of B2C company, getting to the core of your message will reap the most honest and true results for your business.
Join Christopher today as he shares 6 IMPORTANT questions that you need to get to the bottom of in order to make your social media marketing strategy really tick along nicely.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Not sure why your higher education institution's social media marketing campaign is plodding along? Maybe you are disconnecting with your market!
On today's show host Christopher Tompkins will share the typical disconnects between school marketing and potential students needs/wants as well as give some suggestions for increasing the amount of success for your higher education institution online quickly!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you marketing your education institution (higher, continuing, or other) on social media....but losing interest fast? On today's show, host Christopher Tompkins will share his top reasons (including LOTS of statistics) that make it clear that you need to put the time into online if you are going to succeed at attracting the attention of, and enrolling, potential students!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Are you too strapped for time and just don't have the know-how to get started with the creation of a social media marketing strategy? If this sounds like you and you have begun to kick around the idea of outsourcing - let host Christopher Tompkins share with you why it is UBER important to choose a firm that specializes in social media, rather than a firm that "offers" social media.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about.
Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
I want 100 likes by the end of this week!!! People need to be sharing my status updates now!!
Does this sound like you...or your boss?
Then today's show is for you!
Join host Christopher Tompkins as he shares the time lines for social media success and what you can expect every step of the way. Tune in and find out when your ship is coming in.
Do you know what your target consumer looks like? Acts like? Enjoys? If not, then you probably have not hit your social media targets....and here's why!
Join host Christopher Tompkins today as he shares the importance of breaking down your target market into clear cut and identifiable segments in order to market your business effectively on social media.
Not to be missed!
I have spoken with SO many different companies over the years and have constantly been shocked at the number who couldn't adequately answer the following question: who is your exact target market.
If you are choosing Facebook, LinkedIn and Twitter to market your business - you need to really be able to answer this quickly as it has an extreme knock on effect across the board.
Tune in today as Christopher Tompkins gives you some tips to get started and some major reasons why they are important to all aspects of your social marketing.
Is your Facebook page in a rut? Is it a struggle to come up with new and exciting content that is engaging your audience? Do you even have a content generation strategy?
Join Christopher Tompkins on this episode of The Social Marketing Academy as he shares his top tips for creating engaging content on Facebook!
Everyone at one time or another has begun to look at the power of Facebook and consider how it can be used to grow their business.
But how exactly CAN Facebook grow your business? Which outcomes are possible?
Join host Christopher Tompkins today on The Social Marketing Academy to find out what you can expect from Facebook and realistically what you should shoot for!
Let's kick of this week of shows covering a red hot topic: Twitter. What should you do and what should you avoid when marketing your business on Twitter? Listen in today and learn the tricks of the trade!
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
If you are an avid networker, this episode is for you!
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Are you using social media marketing to build awareness for your company....but not reaping the results in terms of leads?
Join host Christopher Tompkins as he shares some tips on how to get organized and start generating leads using Facebook, LinkdIn and Twitter!
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
While you are hearing about "tweets" and friends and co-workers talk about Twitter - do you know how people use it to improve their business reputation and bottom line?
Join host Christopher Tompkins as he unveils the top professional uses of Twitter and how you can benefit from this popular social networking site.
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
I can't tell you how many times a month I hear "My target market doesn't use social media". This is especially true of any business who is looking to market to the aging population of senior citizens.
But this couldn't be further from the truth! Tune in today as Christopher shares some impressive statistics that prove the viability of using social media to attract our elders.
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Are you trying to get your blog writing strategy together....but keep hitting a creative wall? Here are Christopher Tompkins' top 9 items that you need to consider when creating a blog strategy for your business.
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Are you marketing your business on Facebook? If you are, you need to set laser sharp goals. Tune in today to find out some of the goals that you can set for your Facebook marketing campaign.
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Is it possible to communicate in 140 characters or less? Absolutely! Listen in today and find out Christopher's top tips to conveying your message, with meaning, in 140 characters or less on Twitter and other social media marketing sites!
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Are you wondering why your LinkedIn profile doesn't pack the punch it needs to? Listen in to find out what aspects you should be focusing on to get the most bang for your buck!
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Are you using Facebook Lists to market to your prospects? If you are not, then tune in today to find out how they can benefit YOUR business.
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
One of the best ways to market yourself on LinkedIn? LinkedIn Groups! Listen in today so that you can learn the value of LinkedIn groups and how they can benefit your business!
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Want to get started quickly on LinkedIn? Listen in today as host Christopher Tompkins shares his top tips to putting together your LinkedIn marketing strategy and what you need to pay attention to in order to achieve success.
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
If you are getting ready to launch a social media marketing campaign or are managing one currently, odds are that you are looking for the results to start rolling in.
But what would these results be?
Join Christopher Tompkins today as he shares what sort of results you can expect from a social media marketing campaign and why patience is a virtue when it comes to online marketing.
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Chances are that you or your company are facing social media challenges. How do you overcome the unknown if you are new to the social media world?
Join host Christopher Tompkins today as he helps your through the social media landscape and makes sense of the issues that you could just be facing!
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
It is a new year and with that comes LOTS of responsibility to make huge shifts in your business. Here host Christopher Tompkins will share some tips on how to make the most of your time, budget and how to organize it all in a simple way!
The Social Marketing Academy is brought to you courtesy of The Go! Agency. Every episode is packed with honest, straight-forward advice to get you started in the online marketing world.
Join Christopher Tompkins every weekday at 1pm EST to get the latest tips and tactics to stengthen your marketing strategy.
Many medical practices and hospitals are edging towards using social media marketing to increase their online reach. But with all of the stringent HIPAA regulations...how do you get started?
Here host Christopher Tompkins shares his inside knowledge on the topic!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Don't have enough time to market your company on social media? Is outsourcing the answer? Join Christopher Tompkins today as he shares his thoughts on outsourcing and the benefits that your business can reap!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
So far we have covered 10 ways of enhancing your Facebook Page marketing by enchanting, engaging, educating and entertaining your audience. Now join host Chirstopher Tompkins as he rounds off this topic with the final 5 ways to make your Facebook Page work!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Here is the next in the 3 part series on how to make your Facebook Page more engaging. Tune in as Christopher Tompkins shares his next 5 tips!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Are you having trouble getting members of your target marketing interested in your Facebook Business Page? Here host Christopher Tompkins shares his first round of tips to making your page more engaging!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
With summer now a not-so-distant memory, what's next up for marketing departments to begin thinking about? The busy holiday season ahead! Tune in today and let host Christopher Tompkins share with you his thoughts on why you need to start thinking about how to incorporate the holidays into your business now!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Join host Christopher Tompkins today as he shares his secret to marketing and branding yourself and your company on social media without spamming!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Do you have a wonderful blog....but are having trouble getting anyone to read it? Tune in today as host Christopher Tompkins reveals his tips to getting more traffic and eyeballs to your business or personal blog!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Thinking about ramping up your social media marketing this fall in time for the holiday season? Great idea....but where is your marketing strategy??!
Join host Christopher Tompkins today as he covers some of the facts about your social media strategy and where it can be improved!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Ever write or say something that you wish you could take back on social media sites like Facebook, LinkedIn and Twitter? Join host Christopher Tompkins as he shares his tips to avoiding embarrassing mistakes with social media engagement.
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
One of the most traditional forms of lead generation has been direct mail marketing. But with the introduction of the internet, email as well as the push to cut down on waste and be “green”, the methods of lead generation have evolved and a new form of direct mail marketing has surfaced: email marketing.
Join host Christopher Tompkins as he shares his tips on getting started with email marketing in time to reap the benefits!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Do you understand the power of blogging, but are just not sure how to get started? Join host Christopher Tompkins today as he shares his tips for jump starting your blog and get started ASAP!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Are you starting to get the hang of Twitter, but not sure how you can narrow your focus and get more local engagement? Make sure to listen in to today's episode as host Christopher Tompkins shares his top 10 ways of engaging locally on Twitter!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Have a LinkedIn Company Page for your business but really want it to "pop"? Join host Christopher Tompkins today as he shows you the quick and easy step by step process to enhance your LInkedIn Company Page in order to increase visibility and credibility!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
It seems that content marketing is everywhere at the moment, but are you missing the boat? Tune into today's episode and hear host Christopher Tompkins share his 5 top reasons why you need to be blogging for your business!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Do you need to add your products and services to your LinkedIn Company Page? Let host Christopher Tompkins show you how in today's episode of The Social Marketing Academy....and it will only take a few minutes to get you started!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Do you want to get more out of your networking and marketing on LinkedIn? A great way to do this is through having a Company Page for your business. On today's show, host Christopher Tompkins describes the ins and outs of creating your first LinkedIn Company Page through some easy step by step instructions!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Are you interested in using Google+ to market your business? Join Christopher Tompkins today as he covers a primer on how to set yourself, and your business, for Google+ success!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Is your company having a hard time managing and marketing through social media? Today host Christopher Tompkins will share some of the most common social media mistakes that he have seen companies make and what you can do to combat them in the future.
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
While it may sound odd, cross marketing is an essential part of a successful social media marketing strategy (as well as a successful marketing strategy). It is completely understandable that when you launch a social media campaign, you really want to spend a bulk of your time logged into the site trying to achieve penetration and engagement. For example, when marketing your business’s Facebook Page, you are logging in on a daily basis to update your page, share it and use different onsite tools to engage with your target consumers.
Join host Christopher Tompkins today as he reveals 10 ways to promote your social media profiles outside of Facebook, LinkedIn and Twitter!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
With so many healthcare organizations jumping into the world of social media marketing - why are you waiting?
Join host Christopher Tompkins as he gives you 5 reasons why you need to move today and get started!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
As helping nonprofits is a passion of The Go! Agency, one question we are asked is how do nonprofits truly harness the power of social media to get results. This is a huge question but one that deserves our attention.
Join host Christopher Tompkins today as he gives you 10 tips to getting the most out of your social media marketing strategy for your non profit organization!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Are you struggling how to make sense of your marketing on social media with tons of privacy concerns? Join host Christopher Tompkins today as he goes through some quick tips to get you started!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
For many, Twitter is still a mystery but one that definitely deserves to be solved!
On today's episode, host Christopher Tompkins will explore the value of a ReTweet (or RT) and how it can help you maximize your exposure on Twitter!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Are you getting ready to market your business this fall, but not sure where your marketing plan needs a bit of beefing up?
Join host Christopher Tompkins as he reveals 10 marketing tools that can give your fall marketing plan a boost!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
When you are trying to keep abreast of all of the activity taking place on Twitter, any and all help is welcomed. Aside from suggested people to follow, lists and searching - the Trends feature has always been interesting.
The only problem? It was never suited to your specific needs, especially if you were focused on targeting a geographic region.
Listen in today as host Christopher Tompkins teaches you how to get the most out of Twitter for your local marketing approach!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Are you gearing up to market your business on social media sites like Facebook, LikedIn or Twitter? Here's what you need to do first!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
A large part of LinkedIn has to do with your reputation and how you are viewed by not only your peers, but also the masses at large. Credibility and visibility are two other factors that, when paired with a solid reputation, can make for not only a killer LinkedIn profile - but also a more successful LinkedIn marketing campaign.
Join Christopher Tompkins today as he shows you how to get the most out of these two great features!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
On today's episode, host Christopher Tompkins will explain why Hootsuite could be a useful tool for your business as it can make your social media marketing efforts more effective.
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Join host Christopher Tompkins as he helps you increase the security on your social media accounts!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
One of the best features of Twitter, but little used by Twitter newcomers, is the Twitter Lists function. If you want to get the most out of your time marketing on Twitter, this is definitely not something to ignore.
Join host Christopher Tompkins as he gives you step by ste instructions on how to use this great Twitter marketing function.
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
If you are new to Twitter, you will understand almost instantly that the Twitterverse has its own language and lingo. Even the fact that I used “Twitterverse” in the first sentence speaks volumes about the learning curve for newbies.
To help you climb this terminology mountain, host Christopher Tompkins has assembled a quick glossary of the most used and important Twitter terms that you should come to terms with as you navigate your way through Twitter!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
There is nothing worse than being called out by your target audience for a broken link, mis-spelling or grammatical mistake on one of your social media updates or profiles. The obvious way to avoid this would be to proof-read and double check all of the links and content before you post.
But what happens when some of the changes are out of your control?
Tune in today as host Christopher Tompkins shares his tips to keeping your accounts current and accurrate while also ensuring you stay on top of all of the updates and changes in the social media world.
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Are you trying to get the most out of your marketing time on LinkedIn? If you are, then make sure to tune into today as host Christopher Tompkins takes you through the search functions on LinkedIn and how to search and find with laser focus to build your business!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
There is nothing worse than having to urgently update your Twitter account....but have absolutely NO idea how to do it!
Tune in to The Social Marketing Academy today as host Chirstopher Tompkins shares his top tips on quickly and easily managing your Twitter admin settings.
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
Today, host Christopher Tompkins will be sharing his tips on how to create custom branding on your Twitter profile to not only make it "pop" but to set you apart from the competition!
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at christopher@thegoagencyusa.com!
So now you have decided that you want to create a Twitter account to market your business - let’s get you started! Here is host Christopher Tompkins' Twitter quick start plan: a step-by-step process to getting you all setup and ready to begin marketing!
The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
Great easy to use tips today as host Chirstopher Tompkins shares his step by step tips to scheduling a post on your Facebook Business Page!
The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
Join host Christopher Tompkins today as he shares with you the FIRST STEPS in creating your first Facebook Page to market your business! Your Business!
The Social Marketing Academy - brought to you by The Go! Agency. Visit us online for all of the latest blogs, on-demand podcasts and much more: http://www.thegoagencyusa.com/blog
I can’t tell you the number of people that call The Go! Agency to enquire about our website design service who, after spending 5 minutes on the phone with them, tell us quite forthrightly that “I’m coming off of a very bad experience with my current website designer”. At first this was a bit of a surprise, mostly because of the frequency at which it happened, but then I saw a trend. Join host Christopher Tompkins today as he shares with you the questions that you should ask your next website designer in order to make the best decision for your next project! The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
On today's episode, host Christopher Tompkins will share his step-by-step method on setting up and executing an effective competitive analysis on social media sites such as Facebook, LinkedIn, Twitter, Pinterest, YouTube, Google+ and more!
The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
Join host Christopher Tompkins today as he shares his top 10 tips to effectively, and quickly, setting up your Facebook Page settings for success and engagement! The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
For many people, Twitter seems to be the most confusing of all of the social media channels. It’s fast. It’s brief. It involves what seems like code. It looks messy and confusing...and the list goes on.
Join host Christopher Tompkins today as he shares his 10 top tricks for using TweetDeck to successfully market your business on Twitter.
The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
On today's episode of The Social Marketing Academy, host Christopher Tompkins will share with you the 10 secret ways to choosing the right LinkedIn Group to market your business with. These are instantly useful - so make sure to listen in!
The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
Join host Christopher Tompkins today as he expains why having an intern handle your entire social media strategy is not one of the best business or marketing decisions that you will make this year.
The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
On today's episde of The Social Marketing Academy, join Christopher Tompkins as he tells you how and why to use hashtags in your social media posts!
The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares his step by step process that will help you send more effective and targeted mass messages through LinkedIn and Facebook.
Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares some of the most useful Facebook Tab applications that you can easily plugin to your professional Facebook Page to enhance engagement.
Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Join host Christopher Tompkins today as he helps you configure your Facebook Tabs for effective branding and marketing.
The Social Marketing Academy - brought to you by The Go! Agency: http://www.thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares his top 5 tips for effectively managing your custom LinkedIn Group!
Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he explains how to create your own LinkedIn Group to market yourself more effecitvely on LinkedIn.
Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares why social media marketing is not all about sales and reveals the other important outcomes that you can expect from a social media marketing campaign.
Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares some questions that you should be asking when you decide to outsource your social media marketing campaign.
Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares some proven tactics to marketing your healthcare organization! Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares one of the secret weapons on LinkedIn: Groups! He'll share his top 5 tips to getting the most out of LinkedIn Groups! Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares 5 tips on how to fix a broken Pinterest professional profile and get more hits to your website and engage potential consumers!
Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares his inside tips for creating a daily marketing plan that will save you time and, more importantly, money! Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares his tops tips to enhancing an existing (or new) LinkedIn professional profile. Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares some new tactics to creating killer content through this fresh new content generation ideas. Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares ways to promote your social media profiles outside of Facebook, LinkedIn and Twitter. Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares some new tips on Facebook tagging and how it can help double the exposure of your status updates. Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares some new tactics to branding your Facebook page effectively! Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
Tune in to today's episode of The Go! Agency's Social Marketing Academy and join host Christopher Tompkins as he shares some new tactics to using keywords to enhance your online marketing strategy. Need more help or support? Visit The Go! Agency online at http://www.thegoagencyusa.com or email us at info@thegoagencyusa.com
If you have been a follower of The Social Media Chef and host Christopher Tompkins, we are proud to announce a brand new format to our popular show. The Go! Agency is proud to introduce their Social Marketing Academy podcast! This recurring podcast will include easy to use tips and tactics to get the most out of your marketing efforts online. Tune in today as Christopher Tompkins introduces all of the great new features and tells you how you can get involved! Make sure to visit The Go! Agency online at http://www.thegoagencyusa.com
Have you been posting regularly to your social media profiles, but are getting worried about the level of engagement? Then today's show is for you! On today's episode of The Social Media Chef, Chris Tompkins shares his 3 top and quick ways to enahnce your social media marketing activity and take your campaign to the next level. In the second segment, Chris will take on outsourcing and give you some good solid reasons why outsourcing your social media marketing campaign to a specialist could be beneficial to your company - both in cost and time. Back in the chef's kitchen, Chris will tell you all about his favorite pasta dish and give you tips on how to create it - quickly and cheaply! All this and much more on today's episode. Make sure to visit the show's official website for all of the latest news and tips: http://www.servedfreshmedia.com
It seems like Facebook is making the news quite a bit over the past few weeks. The company went public, but the stock plummeted. The CEO got married. But....how does that affect you? On today's episode of The Social Media Chef, host Chris Tompkins will reveal the upcoming and recent Facebook changes that will help YOU market your business more effectively. He will share 6 updates that you need to know about to get the most out of the marketing of your Facebook Business Page. Want more information from The Social Media Chef? Visit us online at http://www.servedfreshmedia.com for all of the chef's past recipes, online marketing tips, exclusive downloads and your chance to get our FREE iPhone app! Visit today! Have a question, show idea or want to be a guest? Reach out to our production team directly via our website of by email: info@servedfreshmedia.com
Are you overloaded with the amount of social media sites, information, tips, tactics and advice? Not sure where to turn? Well, you are not alone! Join The Social Media Chef, Chris Tompkins, as he takes you through his own personal methods of finding good quality information in addition to telling you how to do it all without lifting a finger. In the third segment Chris will talk about the importance of your website....and giving it a check up once in awhile. He shares his tips for you to perform your own personal website audit. New to the show? Find out more about the show, host and have access to lots of exclusives by visiting our official website: http://www.servedfreshmedia.com
Are you a healthcare professional who is interested in social media marketing? If you are ready to get going, tune in to today's episode of The Social Media Chef with Chris Tompkins, as the hot topic of discussion is social media marketing for healthcare professionals! Chris will cover the topic 5 social media myths for healthcare organizations as well as talk about the 5 best practices for getting setup on LinkedIn! This episode is not to be missed if you are thinking about throwing your hat into the healthcare social media marketing ring! For more details on the show, visit our official website: http://www.servedfreshmedia.com
When you are getting ready to launch a new brand, product or service....are you sure that you are ticking all the appropriate boxes?
On today's episode of The Social Media Chef, host Chris Tompkins goes over the essentials in creating a cohesive launch campaign which includes social media as well as online and offline promotion.
Then he talks about some surprising healthcare social media stats that healthcare marketers definitely need to take heed of.
In the chef's kitchen, Chris discusses some of his easy and fast appetizer ideas to take the stress out of your next gathering.
Find out more about The Social Media Chef at our official website: http://www.servedfreshmedia.com. Don't forget to tweet with us on Twitter as well: http://www.twitter.com/thesocialchef
For many people social media marketing only happens once they log into Facebook, LinkedIn or Twitter and ends once they logout. But...are they missing a trick?
Join Chris Tompkins, The Social Media Chef, as he shares his 7 top tips for marketing your social media presences OUTSIDE of Facebook, LinkedIn and Twitter.
In the second segment, Chris digs up the topic of blogs and shares a few methods to create the perfect plan to launch your own business blog and how they still are a valuable part of your marketing strategy online.
In the chef's kitchen, Chris shares his banana and butterscotch tarte that will liven up a casual evening at home or a larger gathering of friends.
Make sure to visit The Social Media Chef's official website for all of the latest recipes, online marketing tips and much more! http://www.servedfreshmedia.com
You are not alone in trying to rush to come up with the perfect Facebook Timeline view for your company page. But how do you get those pictures to pop and really reflect positively on your brand?
On today's episode of The Social Media Chef, the chef Chris Tompkins will go through the three most important Facebook Photo sizes that you need to know to maximize your timeline view.
In the second segment, Chris will explain some quick and easy content generation ideas that will have you pummeled with new ideas everyday without lifting a finger.
In the Chef's Kitchen segment, Chris will reveal his secret and delicious favorite recipe for homemade, organic, hot sauce.
Don't miss a trick with The Social Media Chef! Visit us online at http://www.servedfreshmedia.com and make sure to download our new free Iphone and Ipad app from the Apple App store. Just search for The Social Media Chef!
Some of you love it, and some of you will love it soon! The new powerhouse in social media is Pinterest (It's now #3, just behind Facebook and Twitter!) and it's not just for fun - businesses are harnessing it to make real connections!
Today on The Social Media Chef's menu, your host Chef Chris Tompkins will be serving fresh information on “Pinterest for Business”, as well as his killer twist on the standard Pumpkin Pie.
Find out more about The Social Media Chef on our official website: http://www.servedfreshmedia.com and remember to tweet with the chef on Twitter:http://www.twitter.com/thesocialchef
Are you a business who is dragging their feet with launching a Twitter marketing campaign? Then today's episode of The Social Media Chef is perfect for you!
Today host Chris Tompkins will talk about how to jump start your Twitter marketing campaign and shares his number one insider tip for creating a breakthrough in understanding how Twitter can work for you.
Then he will share ways of targeting a local market on Twitter and devuldges his top tools that you can use to make this happen.
All this as well as our Chef's Kitchen segment....so not to be missed!
Make sure to visit our website to get previous shows, exclusive downloads and much more: http://www.servedfreshmedia.com
On today's show, The Social Media Chef (Chris Tompkins) will share his number one rule of social media marketing: thinking before you type. Chris will explain the importance of putting thought and time into crafting your online messages so that you are able to build your business online, rather than tear it down. Then Chris will go on to speak about the importance of a profile picture in a social media marketing campaign and how to pic the right one for your company. In the Chef's kitchen segment, Chris will reveal his top 5 kitchen gadgets that every home chef should have! Make sure to connect with us on Twitter @thesocialchef and online at our newly updated website: http://www.servedfreshmedia.com
Are you having trouble launching a social media marketing campaign for your company, or just having trouble putting everything together?
Join Chris Tompkins, The Social Media Chef, today as he unveils his 6 most common social media marketing mistakes and how you can avoid them.
In the second segment Chris discusses where social media marketing should live within your organization and explains the pros and cons of keeping the work in-house versus outsourcing it to a social media specialist company.
Today's kitchen segment has the chef describing his amazing recipe for healthy rhubarb muffins!
Get our new exclusive iPhone app by pasting the following link in your browser: http://ow.ly/9znFS
For more details on The Social Media Chef, and get exclusive downloads and recipes, visit us online at http://www.servedfreshmedia.com and join us on Twitter at http://www.twitter.com/thesocialchef
Are you tired of getting into the office and immediately feeling two days behind on your marketing duties? Does every email remind you that you need to be doing something else? You are not alone!
On today's episode of The Social Media Chef, Chris talks about how to get yourself organized to make not only your day to day operations a cinch, but how to stay ontop of your marketing....by instituting a Daily Marketing Schedule!
Then Chris will go on to lift the curtain on what a "Blog Tour" really is and how you can use it to build your websites backlinks and in turn your website's SEO!
Finally the Chef goes into the kitchen and tells you how to whip up an easy and VERY satisfying homemade carrot cake!
The Chef is also VERY happy to announce the launch of our first iPhone application! If you have an iPhone, make sure to click the following link to download the application from the Apple App store and get past shows, blog posts and all of the latest news directly to your phone! Click the link to get started: http://ow.ly/9znFS
And don't forget to visit us online at http://www.servedfreshmedia.com!
Not sure about you, but everyone seems to be buzzing about the new social media darling - Pinterest. I know....you are probably dubious as new social sites seem to pop up everyday. But with three times the growth experienced by Google+ in their first month, it is definitely worth a look.
Join Chris Tompkins, The Social Media Chef, today as he goes through the what, where, when and how of Pinterest and offers tips on how you can effectively use it to market your business online.
Then in the cooking segment, join the chef as he goes into the kitchen and cooks up an Italain Stromboli that will leave your tongues wagging!
Miss the live broadcast? Not to worry! All episodes are available on-demand and via Itunes. Find out more about The Social Media Chef on our official website: http://www.servedfreshmedia.com and remember to tweet with the chef on Twitter: http://www.twitter.com/thesocialchef
Does your marketing plan need a pick me up? Not sure if you are missing a trick when it comes to your promotions strategy?
Then tune into The Social Media Chef today where Chris Tompkins will share his top 10 marketing tools that every business needs to not only know about, but also add to their overall strategy.
In the second segment, Chris will convince healthcare marketers out there to no longer be afraid of the social media world and teach them 5 reasons why they don't need to wait another second....or they will be left behind!
Rounding off the show, Chris will share a quick and simple recipe that will bring a smile or two to the faces of those out there who grimace at the thought of baking.
Want to listen to future shows as they air? Sign up to our iTunes podcast here: http://itunes.apple.com/us/podcast/social-media-chef-blog-talk/id395978834
On Facebook? Connect with us there: https://www.facebook.com/socialmediachefchris
Twitter? Tweet the Chef himself at http://www.twitter.com/thesocialchef
Find out everything else (including past recipes and online marketing tips) at our official site: http://www.servedfreshmedia.com
How many tweets is too much on Twitter? When is the best time to tweet? How do you make sense of marketing your business on Twitter?
Join Chris Tompkins, The Social Media Chef, as he returns for the next season of his hit radio show. On this episode, Chris breaks down some confusing topics people struggle with when marketing using Twitter.
In this episode Chris explains the different ways that you can engage your audience on Twitter, how many times you should tweet, how to create a schedule. Also he will go explain Twitter autoresponders and their value in the social media marketplace.
Join Chris in segment three as he heads to the kitchen to share his recipe for delicious and easy rustic italian bread.
Want more? Connect with us online at http://www.servedfreshmedia.com, check out our archives on iTunes and tweet the chef himself on Twitter at http://www.twitter.com/thesocialchef
At this time of year, there is usually a lot of reflection. If you a small business, one of the things that you may be reflecting on is how effectively you marketed your business throughout the year.
Join Chris Tompkins, The Social Media Chef, today as he shares his top tips to marketing your small business online - using his proven free and impactful marketing tips.
Stay tuned, as you will also get a top-secret recipe to make your weekday cooking a little easier!
Make sure to visit the webiste as well for all of our latest news, recipes and exclusive downloads: http://www.socialmediachefonline.com
Also, follow the chef on Twitter at http://www.twitter.com/thesocialchef
As the year speeds to an end, many businesses large and small are scrambling to get together their plans for 2012 in addition to finding effective ways of spending the remainder of their budgets. But is there an easy way? Join Chris Tompkins, The Social Media Chef, today as he talks about how to use the holidays to market your business not only to get rid of surplus, but to also build customer loyalty. In the second segment, Chris will discuss how to decide what to do with any left over marketing budget and how to plan for its use in the coming year. In today's cooking segment, the chef reveals how to dazzle guests with a simple, healthy broccoli salad recipe. Make sure to tune in! Also, visit http://www.socialmediachefonline.com in order to get past recipes and business marketing tips in addition to video, ebooks and lots more! Follow Chris on Twitter at http://www.twitter.com/thesocialchef
With Halloween over...the next holiday in the USA is Thanksgiving: a holiday that brings together friends and family together to break bread and catch up with one another.
But if you are hosting this year's feast.....are you ready?
Join The Social Media Chef, Chris Tompkins, as he brings you a show packed with festive fun.
First he will go through the ins and outs of planning the perfect Thanksgiving: from planning and budgeting, to the type of event and menu.
Then he will give you the secrets to his own recipe for the perfect roast turkey. (Hint: it is all in the brining).
Finally he shares his top secret gravy recipe that will impress your guests without having you run around in circle in the kitchen.
Make sure to tune in live or on demand on iTunes. Also, make sure to visit Chris online at http://www.socialmediachefonline.com and via Twitter at http://www.twitter.com/thesocialchef
In the month of October, who can miss an Oktoberfest celebration? Well, not any of us here at The Social Media Chef!
On today's episode join Chris Tompkins as he goes through the latest in online marketing techniques while adding a dash of cooking at the same time.
In the first segment, Chris will explain how YOU can do your own social media audit in order to bring better success to your social media marketing campaign.
In segment two, Chris will go through the power of Circles on Google+ and why you need to pay attention to them!
In the final segment, we see the chef travel to Germany and share a wonderfully traditional German dessert that is easy, inexpensive and impressive!
Make sure to tune in! Also follow The Social Media Chef on iTunes at http://itunes.apple.com/us/podcast/the-social-media-chef-blog/id395978834 and on Twitter at http://www.twitter.com/thesocialchef
All of the content of this and previous shows can be found on our official website: http://www.socialmediachefonline.com
After a month long hiatus, Chris Tompkins (The Social Media Chef) returns!
This episode is focused on two things that are hot!
First off, join Chris as he talks about the value of Google+ for your business....and why it is different from Facebook, LinkedIn and Twitter.
Then belly up to the bar as Chris goes into the kitchen to share his hot hot hot recipe for Rosemary and Basil "Anytime" Focaccia.
Not an episode to be missed! Make sure to follow the chef on Twitter at http://www.twitter.com/thesocialchef and find all of his past recipes, ebooks, videos, tips and more at http://www.socialmediachefonline.com!
If you are a nonprofit organization, you know the troubles that you can face when it comes to marketing your organization on social media sites like Facebook, LinkedIn and Twitter. Here The Social Media Chef, Chris Tompkins, shares his 10 tips for nonprofits to jump start or even REstart their social media marketing efforts. Also, in today's cooking segment, Chris will reveal one of his signature dishes - Kung Po Tompkins! Make sure to connect with The Social Media Chef at our official site: http://www.socialmediachefonline.com and via Twitter on http://www.twitter.com/thesocialchef. Are you on Facebook? Make sure to "Like" our page there as well: http://www.facebook.com/socialmediachefchris
Focusing all of your efforts trying to figure out how to make Facebook work? Well, what's going on with your email marketing campaign? Check out today's show to hear the chef talk about how to make sure your email marketing campaign is setup for success. In the second segment, Chris covers the power of branding yourself as an expert using webinars and teleseminars - cost effective solutions to raise your visibility. In the cooking segments, get ready to roll up your sleeves for some good ole fashioned fried chicken....with a twist. Like the show? Make sure to visit our site online at http://www.socialmediachefonline.com and Tweet us at http://www.twitter.com/thesocialchef !
Everyone is asking why their Facebook Page is not working. So what's the reason? Are you missing a trick with your Facebook Page marketing or is it just that you have set up your Facebook Page incorrectly.
Or.....maybe it is all down to strategy!
Join The Social Media Chef (Chris Tompkins) today as he covers 10 tips you can use to enhance the presence of youe Facebook Page and make sense of your overall Facebook marketing strategy.
Also, in today's cooking segment, Chris will share his quick, easy and inexpensive recipe for Lime Cucumber CousCous salad.
Make sure to listen in. Have question or want to connect with the Chef? Catch him on Twitter at http://www.twitter.com/thesocialchef or visit our website for free downloads, recipes, online marketing tips....and so much more! http://www.socialmediachefonline.com!
Are you already on Twitter and tweeting on a regular basis....but not seeing any return? Is your network dead in the water?
If this is the case, join Chris Tompkins as he goes through ways to really enhance your already existing Twitter campaign, the best tools to make sure of Twitter more effectively and in the cooking segment, he shares his fool-proof "Tweet Beet Salad" recipe with all of you.
Tune in and also enjoy our new format!
Everyone is telling you that video is the next big thing....so you are ready to jump in. But what the heck do you do to promote your new corporate video, documentary, film, vlog, etc? Tune in to The Social Media Chef today and Chris will tell you all about the finer points of promoting your video using social media in addition to telling you some inside secrets on getting the most out of your YouTube page.
As the wonderful world of social media marketing continues to change, we all make mistakes on our journey. Join Chris Tompkins today as he talks about the 6 Social Media Marketing Mistakes and how to overcome them!
Why are you not using social media marketing to brand yourself or your company online? Chris Tompkins lifts the curtain on this topic on a special Thursday edition of The Social Media Chef!
Taking a break from social media chatter this week, Chris Tompkins will focus today's show on helping you make the absolute most delicious Sunday Roast possible as well as sharing some of his top tips on throwing a themed party! Some great recipes here, so don't miss out!
Just because Facebook and Twitter have all the media attention, don't forget about our wonderful friend LinkedIn and how it can help you build your business. And in the kitchen, don't avoid the gorgeous carbs....they aren't all that bad in moderation! On today's show Chris talks about his tactics to make LinkedIn shine in addition to sharing some of his favorite pasta dishes that you can whip up in no time. Listen in!