Bryan Phelps, CEO of Big Leap, joins the Content Experience Podcast to discuss what marketers get wrong about integrating content strategy and SEO.

Special thanks to our sponsors:* Uberflip * Emma * Convince & Convert: Four Ways to Fix Your Broken Content Marketing

In This Episode* The decline of keyword stuffing and its impact on content creation. * Why you probably don't need to panic about duplicate content. * How SEO's role in marketing is evolving. * The truth about Google's approach to penalizing content. * Why SEO should play a vital role in content creation from the beginning.

Resources* Get the free Content Experience Report here. * Learn more about Convince & Convert here. * Stay connected with your email subscribers using Emma. * Find out more about what Big Leap does for marketers.

Visit contentexperienceshow.com for more insights from your favorite content marketers.