We received a great question about how coaches should distinguish between their free and paid content; what should be included in things such as freebies, blog posts and livestreams, and what should be saved for content for paying clients.

This is such a great question, and it may be something you are wondering too, so we wanted to cover this on the podcast.

In this episode, you’ll discover:

• The purpose of your free content and how it plays an important role in your marketing and client attraction strategy
• 8 popular types of free content you can use to attract your ideal clients
• What to avoid doing with your free content
• Examples of free content you can start sharing today

The goal with your free content is to draw people in to learn something short and sweet and leave them wanting more, then direct them to the next step such as sign up for your freebie, join your Facebook group, read a blog post, watch a video or something else.

Your free content should ultimately lead people to your paid programs, and that’s how content marketing works.

Tune in to find out more.

Links/Resources mentioned on the show:

Episode 117 – How to Easily Navigate the Changes on Instagram with Jasmine Star

Episode 144 – 5 Simple Ways to Repurpose Your Content to Reach More People

Links to Resources:

Wellness Business Accelerator

Karen’s Facebook Group

Karen’s Instagram

Kathleen’s Facebook Group

Kathleen’s Instagram

The Wellness Business Podcast Facebook Page