We’re in a covid cocoon right now and many people have made the mistake of putting their business fundamentals on pause. We have one of two choices, we can let this pandemic stop us from growing, or we can work on ourselves, nurture our relationships, strengthen our safety net, and come out of this stronger.

If we get into concentration and focus now, we are guaranteed to always be in momentum under any market condition.

What are some of the key areas loan officers have been overlooking because of the pandemic and the busy refi market? Why is it so important to nurture relationships with Realtor partners right now?

In this episode, mortgage industry author, speaker, consultant, and entrepreneur Jen Du Plessis talks about how we can be more intentional about the fundamentals of our business.

Three Things You’ll Learn In This Episode

• How to take ownership for not nurturing your relationships: Many loan officers could have done a better job at keeping in touch with their Realtor business partners this year, and we should own that. When we do reach out, it’s okay to admit that. It’s more honest and authentic, and people will appreciate it.
• Why we have to have a database of people we like:The majority of your deals next year are in the loans you’ve done before, not just for repeat business, but for referrals. That’s why we need to stay in touch with our database of past clients. The problem is, we’re often held back from getting in touch with our database because of one or two people we don’t like. Remove those people from your database so that you want to get in touch with everyone else.
• How to interrupt bad habits: Creating better habits is the key to growing through the covid crisis. We have to recognize a bad habit and shift by replacing it with a good habit. If we gamify our ability to stick to good habits, we can make positive changes.

Guest Bio:

Jen is an author, speaker, consultant, and entrepreneur in the mortgage industry. She is also the principal and Kinetic Spark Consulting. Jennifer began her career in 1983. A veteran of the industry, she has served in multiple high-level management roles, holds a Commercial Lending Certificate, is a Certified Instructor for VAR, and sits on various boards both in and out of the lending industry. Jennifer attended Colorado State University as well as the Denver Institute of Technology with a concentration in Construction Design/Architecture. She has been featured in the Washington Post, the Washington Times, and on Good Morning America, and was recognized in Loan Origination Magazine’s Top 200 Loan Originators in the USA in 2012, putting her in the top 1% of all loan originators in the country. She has transitioned from traditional mortgage lending and is continuing to pursue her speaking and coaching passion.

For more information visit https://www.jenduplessis.com/, text STRATEGY TO 66866 to schedule a consultation, and download 7 Strategies to Transform Your Business Mindset here.