In this episode of the Sales Hacker Podcast, we have Jonathan Friedman, CEO & Co Founder at Demostack. Join us for a conversation about how Jonathan’s company is helping reps tell the story of their companies more effectively and productively — Freeing up time to spend in more engaging conversations with their customers and prospects.

What You’ll Learn 1. The origin story that comes from a deep affinity w/ a specific problem 2. Building Demostack in response to a lack of correct information 3. The concept of a team, not a family

Show Agenda and Timestamps 1. About Jonathan Friedman & Demostack [1:51] 2. From young entrepreneur to professional background [4:38] 3. Key strategies to getting a company off the ground [11:25] 4. How quickly categories can spring into existence [16:58] 5. Building the right kind of culture [20:22] 6. Why the demo is so messed up [25:00] 7. Paying it forward [29:55] 8. Sam’s Corner [33:30]