In our first episode my friend Derral Eves, who is one of the world's leading YouTube experts talks about the importance of knowing your audience and how the YouTube algorithm actually works! Every channel that Derral consults has at least 1 million subscribers, so you’ll definitely want to listen in on this conversation.

Highlights

• How focusing on content solves most of the YouTube algorithm challenges.
• Why you should optimize for search and discovery.
• Understanding how to create an amazing clickable thumbnail, title, and hook.
• The most important analytics you should focus on.
• How to understand your audience and learn how to connect with them.
• Learn when you should tell viewers to subscribe, watch a video or visit a website.
• How Facebook video is different than YouTube and how you can win on both.
• Derral shares his top tip for YouTube growth!

Resources

https://www.youtube.com/derraleves

https://vidsummit.com

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