Liz Willingham, founder of Liz Lean PR, on the importance of emotional intelligence, shaking up the business chamber model and handing her daughter the reins to the agency.

Show Notes:

(3:10) Unconventional beginnings

(5:01) Never destined to run own business

(5:38) Moment of realisation and birth of daughter

(7:39) Affect of entrepreneurship on children

(9:36) Moments of doubt/challenges and lessons learned

(11:50) How has the world of PR changed?

(14:20) Advantages of utilising PR agency vs. doing it in-house

(17:44) Finding interesting stories behind businesses

(18:35) The effect of changes in the press and media

(21:45) On emotional intelligence

(25:43) How to cut through the communications clutter

(29:17) Media training for business leaders

(30:56) What would make you turn a client down?

(32:32) Dynamic of having daughter Leila in the business

(38:22) Flexible working model at agency

(42:42) The importance of giving back

(45:46) Finding inner-confidence

(47:05) Mental health awareness

(50:35) Techniques for maintaining/improving mental health

(55:23) Anybody you particularly admire for their communications?

(57:33) Personal definition of success