We're talking podcasts, in the first ever episode of Journalism Today, from the Media Innovation Studio at the University of Central Lancashire. How do you think up a podcast? Do they really appeal to younger listeners? And how are podcasts different from traditional radio? We speak to three leading British podcasters: Bruce Daisley (EatSleepWorkRepeat); Dino Sofos (Brexitcast); and Chris Warburton (Beyond Reasonable Doubt).