AI is everywhere in the self storage world—but how can operators actually use it day-to-day?

In this episode, Jennifer Barroqueiro from All-Purpose Storage joins Josh and Melissa Huff to share real, practical ways managers and owners can leverage AI to save time, improve communication, and boost efficiency.

We discuss:

• How AI can streamline emails, Google review responses, and content creation
• Using AI tools to scrape competitor rates and recommend pricing
• Tips for creating branded graphics and mascots (like APS’s famous goat, Roy)
• Why detailed prompting and verification matter for reliable results
• How to avoid losing your brand’s voice while still using AI to speed up work
• Plus, recommendations that extend to using AI beyond the office

Whether you’re skeptical of AI or just looking for ways to make it work for you, this episode gives actionable ideas you can start using today.

Episode Resource: Episode 138- When AI Isn't the Answer

Guest: Jennifer Barroqueiro (All-Purpose Storage)

Hosts: Josh Huff & Melissa Huff

Produced by Lighthouse Storage Solutions