Nobody wants to be sold to. Nobody. But nearly all of us are open to learning something helpful.

Today’s guest, an edumarketing expert, teaches sales through education.

Hear my conversation with Ginger Bell, Founder at Edumarketing:

• How to extend customer experience to people who aren’t your customers
• Why education is better than sales
• What mindset shift will enable you to become an educator
• How to use video in edumarketing
• How to get started sharing your expertise with customers

More information about Ginger and today’s topics:

• Ginger Bell on LinkedIn
• Edumarketing.com
• Sue Woodard on LinkedIn
• Archer Hotel Austin

Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts , Spotify , Google Play or Google Podcasts , and find more episodes on our blog.