In this episode of Art of the Kickstart, we interviewed David Amaral and Dave Blaylock, the founders of NextScent. They introduced the idea of scent marketing to global brands in 2005 and have since developed patented scent systems and signature fragrances used by many of the most iconic brands, properties and small businesses worldwide.  NextScent now works to transform homes, businesses and brands with advanced air care and scent solutions that are safer, smarter, eco-friendly and more affordable for everyone. Learn how Amaral and Blaylock have differentiated NextScent from other similar products on the market.

Topics Discussed and Key Crowdfunding Takeaways

Amaral and Blaylock leverage their professional backgrounds in the creation of NextScent How NextScent's mission statement supports the company's goals What it's like bringing an innovative air purification and fragrance system to market Challenges the NextScent team faced while designing their innovation

Links

Ventus Home & Ion: Air Purifier & Scent Diffuser's Kickstarter Campaign Liftoff: Elon Musk and the Desperate Early Days That Launched SpaceX by Eric Berger NextScent's Facebook Page

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Transcript View this episode's transcript

Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and founder of Inventus Partners the world’s only turnkey product launch company that has helped over 2000 innovations successfully raise over 400 million dollars in capital since 2010. Each week I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that’s generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let’s get on with the show.

Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with the founders of NextScent, Mr. David Amaral and Mr. Dave Blaylock. Gentlemen, thank you so much for joining us today on Art of the Kickstart.

David Amaral: That’s a pleasure to join you, Roy. Thank you.

Roy Morejon: Absolutely. So, I’m super excited about this product because this is a truly eco-friendly way to not only monitor, but also purify the air. And I think a lot of us that have been home during this pandemic have noticed that living home might not always be the nicest thing and we need to get out and get some fresh air. And the product that you guys have created, it just launched it’s already hit 50% of its funding goal, which is amazing. You guys have a very storied background in our industry vets that have introduced the idea of scent marketing to global brands for over a decade. So, if you would, give our audience a little bit of background about what led you to this point in creating this product.

David Amaral: Well, this is David. I’ll start. Actually, I joined Dave Blaylock back in 2005 with a startup, another startup in Charlotte, ScentAir. At the time I think there was nine of us working on fo...