Warrick and Miguel of REM-Fit spoke with us and provided great insight into how they developed the ZEEQ Smart Pillow. Tune in for helpful tips about prototyping and manufacturing a physical product and developing an app overseas. ZEEQ Smart Pillow: Stream Music, Stop Snoring, Sleep Smarter
Key Crowdfunding Takeaways
What types of struggles to expect during the prototyping process Why you may need to visit China during product development What challenges to expect if you visit China to meet with manufacturers What challenges to expect if you’re working with Chinese manufacturers while staying in the U.S. Why your product should be perfect before launching on Kickstarter How to accurately create a timeline, from coming up with an idea to launching on Kickstarter What types of feedback to expect from Kickstarter backers How to respond to backer feedback while still keeping your end goal in mind
Links
ZEEQ Smart Pillow on Kickstarter https://rem-fit.com/ Delivering Happiness: A Path to Profits, Passion, and Purpose
Connect with ZEEQ
REM-Fit on Facebook @REM_Fit on Twitter @remfitlife on Instagram REM-Fit Life on YouTube
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Roy Morejon:
Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host Roy Morejon, President of Command Partners, the top full service crowdfunding marketing agency in the world. We have helped raise over $70 million for our clients since 2010. Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help take your startup to next level with crowdfunding.
Art of the Kickstart is honored to be sponsored by the Gadget Flow, a product discovery platform that helps you discover, save and buy awesome products. The Gadget Flow is the ultimate buyer’s guide for cool luxury gadgets and creative gifts. To learn more, visit Thegadgetflow.com. Now let’s get on with the show.
Welcome to another addition of Art of the Kickstart. Today I’m joined by Warrick and Miguel with the ZEEQ Smart Pillow. Gentlemen, thank you for joining us.
Warrick Bell:
Thank you for having us.
Miguel Marrero:
Yeah, thank you.
Roy Morejon:
You guys have created a pillow, but it’s a smart pillow. Give us the pitch.
Warrick Bell:
Basically, we created a pillow that is an active participant in your sleep. What that means is it helps you sleep, it monitors your sleep and it helps you throughout the night to maintain sleep. It all started with me trying to fall asleep with music, but my wife hating to listen to my music while she’s falling asleep. I took apart some wireless headphones, shoved it inside of a pillow and I was able to hear the music and she wasn’t. I spent like that for a while and then I realized there’s a battery in the pillow, there’s some speakers in the pillow, what else can put in the pillow? That’s when I called Miguel, and he took it to the next level.
Miguel Marrero:
From there, we added an accelerometer on the inside, a gyroscope rather and then the microphone so we could start listening for snoring, put an app together. We really just made a really cool pillow that A: We like to use, but B: We found is actually pretty good at helping you sleep better.
Roy Morejon:
You guys spent over two years of prototyping and perfecting this product, if you will. Go into some of the process of the individual prototyping and what you guys have done to get here today.
Warrick Bell:
The first thing that was the biggest challenge was making sure there was no...