We’ve all heard the phrase The road to hell is paved with good intentions, right? And coaches, more than any other small business owners, are full of good intentions. As coaches, we want to make a change in the world for the better. We want to take on a new client and help them excel and in turn, watch our business excel. So why do so many coaches struggle? Why do so many great coaches quit? Perhaps in the quest to make a difference in the world and help people, they forget to put their practice first.
In today’s episode, I discuss why you need to learn the art of self-care when running your business. I explain how an innate desire to help and affect change can leave your practice vulnerable if you don’t balance giving and getting in what Mike Michalowicz calls The Business Hierarchy of Needs. I explain why you should avoid the pitfall of sacrificial giving if you want a consistent income. I also discuss why you should only do business with clients who need you and are ready for your help.
“Making an impact – is that important? HECK YES” – Jos Willard
“Business is about both getting and giving in synchronicity” Jos Willard quoting Mike Michalowicz
“We give deliberately. We give generously, intentionally. We, my clients and I, build giving into our practices” – Jos Willard
“We give energy. We give love. We give power. I do. My clients do. And I strongly believe that you should too” – Jos Willard
“Don’t ever confuse the feeling of sacrifice with the feeling of success” Jos Willard quoting Mike Michalowicz
“Giving until it hurts will put your business out of business” – Jos Willard
“When you go out of business, countless other clients that you COULD have helped won’t ever get to work with you. They’ll never get to experience the transformation’ – Jos Willard
“Just as personal self-care includes being careful about what and how much you take in, so too does business self-care” – Jos Willard
“Only accept money from clients that you SHOULD help. Those who you do your best work with. Those who need and are ready for your help” – Jos Willard
This week on Profit for Coaches:
- Why our need to create impact keeps coaches in the game for the right reasons
- How client acquisition and cash flow management fuel your practice
- Why you shouldn’t confuse the feeling of sacrifice with the feeling of success
- How a habit of sacrificial giving can hurt your business
- Why you owe it to future clients to take care of your practice NOW
- How you should practice self-care with your business
- The FREE eBook you can access today
Resources Mentioned:
- The Business Hierarchy of Needs
- Book: Fix This Next
- Book: The Go Giver
Connect with Jos Willard:
- Profit For Coaches Website
- Jos Willard on LinkedIn
- Jos Willard on Twitter
- Jos Willard on Instagram
The Four Must-Haves for a Profitable Coaching Practice
I want to make sure that the time you invest here is profitable. And the best way to do that is to make sure you grab a copy of the free eBook The Four-Must Haves for a Profitable Coaching Practice.
It’s absolutely free, it’s worth every penny. It outlines the four areas that every profitable coaching practice on the planet has in common. And thus, they’re the four things that you must have nailed down in your coaching practice if you want it to be consistently profitable.
So if you want an easy to understand very specific tool that makes it crystal clear where to be focusing your attention in your practice, and what you can safely ignore to ensure that your practice is consistently profitable and supports the life that you want to be living go to:
Profitforcoaches.com and download your copy today.
