2. We are all more than just the sum of our parts. I, your host Jason Linett, am a hypnotist who uses hypnosis in business to change people’s lives. It’s been a long and educational journey for me to become this. Like Liam Neeson’s character in the movie TAKEN, I have acquired a particular set of skills. Many of you may be surprised to learn that you also have a particular set of skills, and I’m going to show you how you can unlock yours to benefit your business and others with my Hypnotic Language Hacks.

Visit https://JasonLinett.com/2/ now to view the complete show notes, watch the video podcast, and access a complete transcription.

On today’s episode, I share the reasons I left the world of production management to pursue a career in hypnosis, and how an error in my choice of reading material directed me to where I happily am today. I explain how universalizing your story in the sales process will give you access to an even wider client base. I discuss how I started my local business ‘Virginia Hypnosis’ and the techniques I used to approach clients by speaking directly to their needs. I also discuss the value of a ‘built-in audience’ and how you can utilize those people who already know, like, and trust you, to build assets and expand your business.

“The mistake most people in business make, if they are trying to use storytelling in their sales process, is that they fail to universalize the experience” – Jason Linett

“If you can define exactly where you want to go in life - if you can define it – it’s even easier to get there” – Jason Linett

“Make use of the skills of where you’ve come from. Harness the things that you’ve learned and use those skills in other markets as you continue to grow” – Jason Linett

“Get your audience to care about the message before you ask them to listen” – Jason Linett

“If you can define who your ideal audience is, it’s so much easier to get in front of those people” – Jason Linett

“What would happen if you just said to yourself ‘This is easy’?’ – Jason Linett

“Look at your own story and ask yourself ‘Am I where I want to be?” – Jason Linett

This week on Hypnotic Language Hacks:

  • How specific moments in your life can start you on the path to upscaling your own success
  • How to enhance your sales story so that it comes from a place everyone can identify with
  • How you can harness old skills to move in new career directions
  • Why it’s important to know and respect your origins when moving forward
  • How I briefly became a “Stage Hypnotist with a Hypnotherapist’s Heart”
  • Why you should get the audience to care about your message before you ask them to listen
  • Why hypnosis is not ‘Santa Claus’
  • How you can tap into a ‘warm audience’
  • Why you should always make use of a built-in audience
  • How you can refine your story with authority to draw people in

Resources Mentioned:

  • Book – WORK SMART BUSINESS by Jason Linett
  • TEDx – Rethinking Rapport

Connect with Jason:

  • Jason Linett’s Website
  • Subscribe on YouTube
  • Jason Linett on Instagram
  • Jason Linett on Twitter
  • Jason Linett on Facebook
  • Jason Linett on LinkedIn

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