Today on BRANDED!, we have Ericka, one of our community members, on the podcast for a coaching session.

Ericka is an author in Indianapolis who has niched down to Christian moms but is ready to add another layer to her business with maybe a course or a coaching program.

I walk Ericka through a series of questions to help her define her avatar and gain a little more clarity in business. 

We also discussed how to help the audience become problem aware (without feeling overly negative) and what her avatar continuum would look like. 

I encourage you to take this episode and answer these questions to fit your own business.

Connect with Steph: Steph@theweberco.com 

Read about our programs here: https://theweberco.com/all-programs