Networking and expanding your networks is a great way to bring in new business if you're in B2B. Whether you're a freelancer or working for another business, introducing your company and connecting with like-minded people can bring in opportunities.
I am always surprised at the number of events people go to where they spend most of the time with people they know. There are several reasons why this is a bad idea if you want to extend your network.
Plus, I am always amazed at how much better I feel from making an effort to meet new people, over the prospect of not having to! This is always a dilemma if you're not an extrovert. It's surprising the number of opportunities that arise just by talking to people about your business or the business you are in.
The important thing is to have a bit of a plan. So today I am talking about how to increase your networks to bring in new business and also increase awareness of your brand, product or service.
Let's dive in!
Links mentioned in today’s episode
Build Your Own Brand Fans - my simple guide to building strategic relationships for business: https://mailchi.mp/henbe.co.uk/iwktvyr6cb
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