undeclared - SoundSage

What you’ll learn about in this episode:

Why the first step isn’t reaching out to agencies for quotes but to truly take the time to understand your higher ed institution’s buying process
How the process tends to differ between private and public institutions, and why it’s crucial to build the right internal relationships as early as possible
Why the next step is to understand your purchasing rules and limits and the proper channels to go through before you start writing your RFP
Why it is important to be flexible and clear with your purchasing power, and why being communicative with all of your partners is key
Why understanding your limitations and budgetary constraints early can save you a lot of hassle later in the process
Why the earlier you begin the research process the easier and more successful your projects and campaigns will be

Resources: