Erika Boltz is an ally and activist living with a disability, working as a social media coordinator at University of Florida Health. She has presented on social media accessibility at multiple conferences including eduWeb, HigherEdExperts, and HighEdWeb.

What you’ll learn about in this episode:

  • What defines true accessibility
  • How Erika Boltz became the Social Media Coordinator at University of Florida Health
  • How Boltz discovered a passion for inclusion and accessibility
  • How to create an actionable plan for your institution
  • How to find a balance with effective yet accessible marketing
  • Which major platforms have accessibility features built-in and how to navigate communication challenges that don’t offer that option
  • How to build a system of checks and balances that catch errors as they happen
  • How to train marketing teams to create accessible content
  • How accessibility factors into budget
  • What role accessibility plays in addressing the invisible issues and mental illness on campus

Additional resources:

  • Twitter: @EFBoltz
  • Resource Document: https://docs.google.com/document/d/1PHonyprZ8LW7gZje8kQe5-vcU0aXmgttNSsC_dW5Wdw/edit
  • LifeLaughterASL TikTok User Example: https://www.buzzfeednews.com/article/laurenstrapagiel/viral-tiktok-deaf-asl