“Constant evolution brands are inventors at heart.” 

In part 5 of the 5-part series “5 Personalities of an Empowered Challenger,” Prentice digs into brands that are able to transcend product categories because they are trusted and respected by consumers. When customers trust in your brand, they’ll follow. 

For these ‘what’s next brands,’ such as Virgin, Shinola, and Yeti, their products may change, but the quality doesn’t. Listen in. 

Resources:* Prentice’s LinkedIn * Door No. 3 Website