Welcome to the latest episode of Customer Driven with Chad McDaniel! Our episode this week features Mike Nessler, CEO of Argo Contact Centers, someone who understands the value of long-term customer relationships. Mike has a long track record of success in customer experience and brings some great perspective on a multitude of topics.

In this episode, Chad and Mike discuss:

  • Designing your customer experience – including the functional groups and technology that you need to support the ideal customer experience.
  • Putting the right impact metrics in place and clearly defining the metrics each group must manage to deliver on the end experience.
  • Ensuring people are supported with the right technology to engage, teach, grow and enable their success.
  • How thinking short term and layering technology can be one of the worst mistakes CX Leaders can make
  • The secrets to integrated multiple CX technologies in the most effective ways possible.

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