Getting media attention for your product is something every inventor should learn how to do. In this video, entrepreneur Sarah Shaw explains ways of building credibility for your product, including shoutouts from major celebrities and placement in major magazines, in an interview with licensing expert Stephen Key. Learn how to get more exposure and attention for your product. She's made over $120,000 off of one hit in a magazine.
https://sarahshawconsulting.com/
Sarah's background is in fashion and design. She is an inventor and a patent holder. For the past decade, she's been counseling and advising other product designers how to become successful and get their products into stores, magazines, and celebrity hands — like she did. All of this helps to build your credibility that you're not a here today gone tomorrow company. Things turn over so quickly these days. She had been in business for three years pitching Oprah magazine when her makeup bag gotten written up, leading to major sales.
Sarah explains how to get ready for publicity and what you need to get started, offering loads of specific tips and insights along the way.
Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.
Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.
New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.
Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.
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