This week we meet Phil Bray of The Yardstick Agency, a marketing agency who work in the Financial Services Sector.
The plan was always to talk to Phil about how financial planning firms can market themselves better but after the unprecedented spread of Covid-19 we go deeper into why now is the time to increase marketing!
We hear the different ways that clients can work with Phil and the team to increase their market presence and drive new business and why marketing shouldn't be seen as an expense but an investment.