Seth Godin is the guru of marketing. He was a pioneer in direct & permission marketing - think here email newsletters, social media advertising, and so on. He has also written over 20 books, many best sellers. This is a short, action-packed, audiobook that focuses inward on where we should be positioning ourselves in life. It’s about helping us take a Leap into more aligned areas.

Today’s episode is inspired by Book Leap First by Seth Godin.

• [00:00] Introduction
• [01:24] Stripe, the next Google? |
• [06:21] Book Overview: Leap First |
• [07:32] Author: Seth Godin |
• [20:00] The Book: Leap First |
• [30:28] How to find your passion and meaningful work |
• [40:26] The $5 Tooth Fairy - Take advantage of stories |
• [53:48] Gaining credibility and beating imposter syndrome |
• [1:03:12] Separating yourself from work |
• [1:06:00] Creative people do have superpowers |

Other Mentioned:

• Seth Godin’s Site - https://www.sethgodin.com/
• Seth Godin’s Blog - https://seths.blog/
• Lenny’s Newsletter - https://www.lennyrachitsky.com/

As with each episode, we pluck out what most resonated from the Book and how we would like to bring it into our lives.

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