In this episode of The Winning Ecommerce Experience Show, Calloway Cook, founder of Illuminate Labs, discusses key SEO strategies he's using to grow the business including different customer acquisition channels he's experimenting with. Specifically, Calloway discusses.

• The process of competitive research and keyword analysis for your blog including other SEO tips

• Which channels work well for early stage ecommerce startups

• How to do small scale experiments to find what works for your business

Calloway Cook is the Founder of Illuminate Labs, a dietary supplements Ecommerce business. His background is in SEO.

This show is brought to you by DataCue. Your winning Ecommerce experience starts from your homepage. DataCue personalizes the banners, images and product recommendations for every visitor to improve conversion and build a brand that your customers love. It works on any Shopify website, no coding required.