Watch this episode on YouTube: https://youtu.be/GGAGltyUJgk

AI is powerful—but it’s meant to enhance human intelligence, not replace it.

We see too many agencies get caught in the shiny object trap: pouring money into tech without first investing in the people using it.

With limited resources, ask yourself:
Are we technology-rich and human poor?

Before chasing the next tool, take a step back. Would your agency benefit more from developing your team—or adding more software? The answer might reveal what’s really holding back your growth.

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