Mike Bean is an Athletic Trainer at Notre Dame and the inventor of the TayCo ankle brace. You can find out more about the brace by using this link (click here).

How do you find the right business and need to get started? Mike highlights what he did to get TayCo started. Here are some of his steps:

• Found a need and high use.
• Uses resources to build the prototype.
• Connections were used to prove concept and prototypes.
• Allowed someone to come in and help drive the process beyond his time and/or skill set.
• Utilize local colleges to help with the patent process or finding ideas.
• Be relentless in selling but selling is sharing. Just talk to everyone about your product and "spread the word"
• The key is to put the product on everyone so they can feel the difference.

There were several great ideas that came out of speaking with Mike. If you want to join in the conversation, just reach out:

Mike@TheSellingPodcast.com
Scott@TheSellingPodcast.com