Join host Adam Michalskias he interviews Rich Gardner, VP of Global Strategic Partnerships at Klaviyo.

Rich and Adam discuss transitioning your org from direct selling to selling through/with partners. We get into the weeds on how to minimize channel conflict between sales and partnerships and even how to set up compensation for long-term success.

Topics Covered:

• How to transition from direct selling to selling with/through partners
• What are all the benefits partners can provide - hint, it's more than just a lead channel
• How to minimize channel conflict between partnerships and sales
• How to properly set up compensation structures that will let you go-to-market team thrive
• Where Rich see the future of B2B partnerships heading for Klaviyo

Partner with Klaviyo:

• Klaviyo
• Partner with Klaviyo
• Reach out to Rich

Partnership Jobs:

• Director, Product Partnerships at Klaviyo
• Business Development Manager - Consulting Partners at Productboard

Sponsors:

• Partnership Leaders
• Partnered

Subscribe at www.partneredpodcast.com.
Interested in joining the podcast? Reach out to hello@partnered.io.