Over the past weeks, we've been talking about different approaches to marketing and their applications. This week on the BB&J Podcast, we're discussing account-based marketing. ALSO - make sure to comment any marketing terms or concepts you'd like defined!
Today, We'll Discuss:
1:18 - 1:37 What is account-based marketing?
2:10 - 2:39 Examples of ABM
6:32 - 7:00 Getting started
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