Episode 71 is with Peter Zhou, Co-Founder & CEO of Rutter!

Rutter is building a universal API for e-commerce platforms. The e-commerce market is split across hundreds of platforms, such as Shopify, Squarespace, Amazon, and others. Each of these platforms has its own app store or its equivalent. Rutter is an integration layer letting any e-commerce tool build one integration to access any storefront or marketplace.

Peter attended Yale University before interning at Facebook as a Software Engineer prior to his entrepreneurial endeavours. We sit down to talk to Peter about his journey to founding Rutter, the mindset of a startup CEO, his tools to a successful fundraise and opportunities for wealth creation. This was an incredibly informative episode that we hope you enjoy!

Rutter

https://www.rutterapi.com/

Timestamps

1:25 - Peter’s Background

4:39 - The Need to Make an Impact

6:20 - Cultural Influences

11:05 - How to Embrace Entrepreneurship

13:50 - Mindset of a CEO

16:10 - Importance of Receiving Feedback

18:30 - Biggest Challenge of Becoming a CEO

21:20 - Peter’s Journey

24:40 - Key Learnings of B2B Entrepreneurship

28:07 - Sell Before You Build

30:40 - TL;DR of Rutter

35:45 - Rutter’s Approach to Fundraising

39:35 - Common Errors Made During Fundraising

41:35 - Prioritizing Mental Health as a Founder

46:50 - Wealth Creation Opportunities of the Future

50:10 - Thoughts on the Wealth Gap Issue

51:24 - Lightning Round