This episode is going to give you actionable steps to define your ideal customer and how to start selling to them.

How to create an ideal customer avatar?

You hear a lot to start by writing down their gender, interests, age, values, etc. These are important, but what do you do with that information?

We're going to share 3 simple steps to get a clear picture of who your ideal customer is, how to know what they need from you, and how to write copy that converts them into customers.