Presenter:
Is "testimonial blindness" the new "banner blindness"?
As more and more websites use these credibility indicators,
marketers need to know if these elements really work, if they're
just cluttering up pages, or worse - hurting results.
During this free, one-hour Web Clinic, we will:
Examine recent tests that increased (and reduced) conversions
Discuss proven ways to use testimonials more effectively
Review and optimize attendees' landing pages (time permitting)