SBJ I Factor, our new podcast, premieres today with Jessica Gelman, CEO of Kraft Analytics Group. Winner of SBJ's Forty Under 40 2014 and SBJ's Game Changers 2012, Jessica Gelman talks about growing up and playing basketball in Chicago, going to Harvard and landing a job with the Kraft family after the organization won its first Super Bowl.

Listen to SBJ I Factor on Apple or Spotify.