Today's guests are Iris Gatzweiler and Jess Bowler who have been working in marketing procurement for many years in the pharmaceutical industry.
I asked them to share more about their day to day roles in procurement and shed some light on how agency account managers can develop stronger relationships with them.
In this episode we discuss:
There are so many golden nuggets in this episode, you'll want to grab a pen and make some notes. I hope this will prompt you to review your current client relationships and identify where perhaps your relationship with procurement isn't very strong and also ideas for how to strengthen it.