Chartable, a startup that creates Podcast analytics & attribution for publishers and advertisers, just raised $2.25 million in seed funding. The funding was led by Initialized Capital,  which also contributed to Chartable’s $1.5 million round last year and includes participation from Naval Ravikant, Greycroft Partners, The Fund, and Weekend Fund.

Insights:

  • Background of the Founders of Chartable, Dave Zohrob and Harish Agarwal, and how their frustrations running their own podcast, Hacker News, led to Chartable.

  • Quick overview of their Podcast Analytics and Attribution products for publishers and advertisers including Smart Ads, Smart Links, and Smart Promos.

  • Data on how much traffic the Chartable platform is handling in 2020

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