The Smarter Every Season crew has their first Precision Planting Premier Dealer (Jake Brune) on the Podcast for his suggestion of a topic he would like to learn more about. Based on his suggestion, the guys host Agronomists Cory Muhlbauer and Aaron Hermann as they take a deep dive into SmartFirmer metrics and the significance of Organic Matter (OM) to a grower. The conversation includes: -Jake explains the topic in his own words for the Smarter Every Season team to investigate -The power of the SmartFirmer Metrics: Furrow Moisture, Uniform Furrow, and Clean Furrow  -What is Organic Matter and why is it so important? -Organic Matter’s correlation to yield potential -Can OM ever be too high? -Hosts Tyler and Paul wrap up with their learnings on what to do when high OM zones do not correlate to higher yield