"We never stop learning". It's an adage almost as old as time but it's more than true. From the unexpected finding that dogs learn to salivate by associating his white lab coat with food, Ivan Pavlov was the first of many behaviorists to come. However, Pavlov's idea of Classical Conditioning was soon supplemented by B. F. Skinner's discovery on the power of operant learning on continuing desired behavior. In this episode, Edward Thomas goes into-depth on how Classical Conditioning and Operant Conditioning work, different reinforcers, and the impact of different reinforcement strategies on "extinction" or the tendency to forget associations.

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