• App Store Ads Attribution and Optimization. Recommend this video series: https://www.youtube.com/watch?v=ho1ax1CloS0
• Playing with Rails Turbo Frames: https://boringrails.com/tips/turboframe-lazy-load-skeleton
• Deprecation of EASDK and migrating to App Bridge 2.0: https://shopify.dev/changelog/easdk-being-removed-and-embedded-apps-must-migrate-to-app-bridge
• Google Adwords Tip: Make sure the ad text (not target keywords) contains ”Shopify App”. Increases quality of clicks (and thereby optimizes your budget)