This week on the Human Insight Podcast, Karthik Suresh joins Andy and Janelle to discuss just what goes into making a successful product launch.

Suresh is co-founder and CPO/CTO of Ignition,a collaborative hub for product teams to plan, execute, and measure the GTM side of launching a product.

In their conversation, they discuss:

• What are some ways to ensure you successfully launch?
• Whether that changes  based on the business size (small or large), or model (B2B or B2C)
• What are the elements of a GTM plan?
• What are the key ingredients in building a culture of innovation?
• How can digital product leaders best support a culture of innovation?

Hello podcast listeners. Want to get more insights on how to improve your customer’s experience?

Registration is open for UserTesting’s The Human Insight Summit taking place October 17th thru the 19th in New Orleans! 

You can expect two full days of presentations by some of the world’s best researchers, designers, digital product leaders, and marketers. 

You can also sign up for deeper, hands-on learning with our half-day University Live pre-conferen