In episode 72, Chima Mmeje of Zenith Copy explains her perfected approach to topic clusters.

Topic clusters are a content strategy that drives organic traffic by earning authority for an entire topic by developing and publishing interconnected content that covers a variety of subtopics and uses internal linking to cluster than together.

  • [0:00] Intro
  • [2:53] Twitter vs Linkedin
  • [3:56] Rank Something: Favorite thing to cook
  • [5:07] Success with Topic Clusters
  • [6:33] How to review articles
  • [8:36] What’s a realistic approach to Content Strategy?
  • [10:01] Combining Articles vs Topic Clusters
  • [12:14] How to approach auditing for internal links?
  • [14:13] How to identify content gaps and make suggestions?
  • [17:00] Should you target ZERO volume keywords?
  • [21:27] Rapid Fire Rankings

See All 127 Episodes of "Rankable"