In this episode, Robin Vander Heyden (ManyRequests) talks about:

  • Leveraging Facebook Community, Reddit and ProductHunt to get early customers
  • Building specific content for every step in the marketing funnel
  • Prioritising distribution channels before product development as a growth strategy to bootstrap development
  • Pre-sale as a way to validate your business model and idea, and recruiting early adopters
  • Leveraging multiple customer channels to generate micro-conversion to find captive leads
  • Establishing clear structure and processes that help scale the operational aspect of the business early on

Podcast information:

  • Website
  • LinkedIn
  • Feed
  • Host: Ricky Willianto

See All 24 Episodes of "Growth Multiplier"