SuperInfluencers are able to impact the behaviors of others without relying on authority. Learn one often overlooked SuperInfluencer skill in this episode.
Wanna dig a little deeper? Check out the research referenced in this week's episode.
- Roghanized, M. Mahdi, and Vanessa K. Bohns. "Ask in Person: You're Less Persuasive Than You Think Over Email." Journal of Experimental Social Psychology 69 (2017): 223-226.
- Bohns, Vanessa K. “(Mis)understanding Our Influence Over Others: A Review of the Underestimation-of-Compliance Effect.” Current Directions in Psychological Science 25, no.2 (2016): 119-123.---