Building Materials Sales & Marketing Consultant, Mark Mitchell of Whizard Strategies Joins Us Again. This Time, Mark Shares His Perspective on How Pull-Through Sales Actually Works in Building Materials and What Actually Matters to Your Channel Partners.

Highlights:

• Meet Mark Mitchell
• How Pull-Through Sales [with Partners] Works in Building Materials (versus CPG)
• Ask Yourself, “Where are You Pulling From?”
• How to Go To Market when Pulling Sales Through
• How Manufacturers Can Help Increase Distributor’s Ability to Sell
• The Critical Role of Data Management Across the Channel
• Proper Stakeholder Management and Sales Positioning
• Looking Ahead While Dealing with Fires of Today
• What Causes Preference for Contractors and Builders Prefer, Examples Being
  • Marvin Windows
  • Rigid Tools
  • Simpson Strong Tie
• Information about the December 13th, 2021 Whizard Summit