On today's episode of Mastering Retention, David Molnar (Live Ops Manager at Square Enix Montreal) joins Tom to dive deep into the world of Battle Passes and In-App Purchasing, as well as a lengthy discussion on League of Legends.

  • 1:01 How did David Molnar get into the gaming industry?

  • 2:15 Did he play League of Legends before working on it?

  • 6:25 Thoughts on League of Legends coming to Mobile

  • 8:07 What was his first reaction to playing League for the first time.

  • 10:52 League of Legends auto targeting

  • 14:29 League of Legends matchmaking

  • 20:52 Thoughts on the League of Legends Live Ops.

  • 25:52 Action-Based first time user campaign

  • 33:05 A lengthy and in-depth conversation about battle passes rewards and in app purchases.

  • 50:38 How to keep more players around longer.

See All 127 Episodes of "Mastering Retention"