On the last episode, we talked about why planning your content matters.
On this one, we’re talking about the tools that I find to work best for helping to plan out content.
Quick disclaimer, by no means do you need any of these things to plan your content. It’s just some things that make it easier and/or more fun.
My first few things depend on if you like manual planning, like with pen and paper, or if you like to use a computer.
If you like using a computer, my go to is just simply Google docs.
It’s free, easy, and saves as you go, so you can’t ever lose the precious content you’ve created.
In my heart, I’m actually a pen and paper girl, and that’s how I started out, but I’ve quickly learned that it’s so much faster for me to use my computer.
Not just that, but I can even copy and paste if I need to, and that saves even more time.
I also love Trello for creating content, and the free version of it is probably all you would need for a long time. I combine Google Docs with Trello, and a couple of other tools that I’ll get to in a minute. Trello is kind of like digital post its, you can drag and drop content around as much as you want.
If you like starting with pen and paper, I still have some recommendations for you, even though it just seems so super basic and simple.
Using index cards or post its, where you put one piece of content on each car or post it, then move them around into the order that makes the most sense after you’ve written them out, is a highly effective way of creating and organizing your content.
I mentioned on the last episode that my friend Chelly and I have been creating content together for the past 5 years.
We started with index cards.
While we’re on pens, the Frixion pens are my absolute fave.
My next favorite tool is the planner that Chelly actually created and publishes every single year, it’s called the Marketing Planner for Entrepreneurs.
It’s amazing. It even has places in it for weekly content planning!
Plus, and we haven’t even really talked about this publicly, but I contributed one of the tools that’s new to the planner this year.
It’s a sheet in the planner that guides you in listing out part of my content planning process. It’s one sheet that lists out 52 weeks of content all in literally one sheet, at a glance.
The whole planner is just so so good.
The next tools are useful for the actual publishing of the content that you planned.
I use and love Canva. I use the pro version, but you can definitely use the free version for a long time before you decide you want to upgrade to the paid version, which they call the pro version. Even it is super affordable.
The other tool I use for publishing is Ivory Mix. Kayla, the creator of Ivory Mix, is even a guest on one of the podcast episodes here on Let’s Book Clients, the podcast. (as has Chelly by the way)
It is also amazing and super high value but also affordable.
She has all kinds of beautiful stock photography, stock video, templates, captions, it’s just an endless resource.
If you would like to go deeper and join me to plan out your content together, the workshop is Monday, November 7, at Noon CST.
We’ll sit down and do it toge
In my upcoming workshop, we’ll plan out a full year of content for your business, in just a couple of hours, so you’ll never stare at a blank page again.
Go to letsbookclients.com/contentplanningworkshop to sign up today!
We’re keeping it a small group so we can get the most done in the least time and are capping it at only 10 participants, so really do make sure you grab your spot today.